Decision making and lobbying. The Valencian Regional office in Brussels Brussels / September 9 th, 2010 European decision making and lobbying 1.
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Decision making and lobbying.The Valencian Regional office in Brussels
Brussels / September 9th, 2010
European decision making and lobbying
1
www.uegva.info / info@delcomval.be
Regional strategies 4 building Europe
Who are we?Making a convincing strategyNew approach in an global economic and financial crisis: Other European toolsPromoting EU Projects in the Valencia RegionCommunication ToolsBest Practices in EU projects
www.uegva.info / info@delcomval.be
www.uegva.info / info@delcomval.be
The Region of Valencia is located on the Mediterranean coast of Spain and
is part of the so-called Mediterranean Arch, an axis which has experienced
one of the fastest economic growth rates in the European Union.
With 5,1 Millions of inhabitants, the
population of the region accounts for 10.8 % of
the total Spanish population
Valencia is the third largest city
in Spain.
In our Region, Spanish and Valencian are
the co-official languages.
In Spain: 1 official language, Spanish, plus 4
co-official languages: Basque, Catalan,
Galician and Valencian.
THE VALENCIAN REGION
www.uegva.info / info@delcomval.be
CHRONOLOGY
www.uegva.info / info@delcomval.be
Public sector
Regional and local administrations
Public organisations
Private sector
Energy saving banks
chambers of commerce universities
pro associations
Public Private Partnership (PPP)
FCVREFundación Comunidad Valenciana – Región Europea
(created in 2003)
A NEW INSTRUMENT FOR THE VALENCIAN REGION
GAIN IMPORTANCE IN THE EU ARENA
www.uegva.info / info@delcomval.be
Making a convincing strategyMaking a convincing dissemination strategy: Local and Regional levelThe FCVRE as cofinancial partner for european projectsPerfect partner for international disseminationMethodologyEuropean Networks
www.uegva.info / info@delcomval.be
GLOBALIZATION
CLIMATE CHANGE
ECONOMIC CRISIS
SOLUTIONS:
EU TOOLS
MAKING A CONVINCING DISSEMINATION STRATEGYLOCAL AND REGIONAL LEVEL
EYJAFJALLA
www.uegva.info / info@delcomval.be
CALL OUT EFFECT
Influential groups, persons which can be located
Influential groups, persons which can be located
EUNATIONA
LREGIONA
LLEVEL
Political partiesMembers of parliamentMembers of governmentCivil servantsLocal politiciansLocal leaders
Political partiesMembers of parliamentMembers of governmentCivil servantsLocal politiciansLocal leaders
MAKING A CONVINCING DISSEMINATION STRATEGYLOCAL AND REGIONAL LEVEL
DISSEMINATION PARTNER SEARCH: GIVING RELEVANCE TO THE MEDIA
www.uegva.info / info@delcomval.be
Every project financed by the European Commission must be disseminated at an
international level.
The Fundación Comunidad Valenciana – Región Europea works in two ways:
As active partner to facilitate the creation of European consortia and to spread
Valencian initiatives among European regions by means of an active network.
As ideal partner to effectively design communication campaigns to
internationally spread the results of the European projects in the EU capital.
To achieve these objectives, the FCVRE takes advantage of its employees´
knowledge on European issues, specialized international staff, hi-tech equipment
and selective databases.
The FCVRE CONFUNDS the international dissemination work package IF :the project ‘s objective is within the FCVRE priorities
or/and Valencian partners are in the consortia
THE FCVRE AS COFINANCIAL PARTNER FOR EUROPEAN PROJECTS
www.uegva.info / info@delcomval.be
Region-marketing strategies: sharing with other regions good study cases and learn from each other.
Multimedia equipped office: partners can effectively transmit their message by organizing seminars and presentations.
Brussels’ based: we offer press-related services, writing and releasing articles and reports through the comprehensive database that contains European, national, regional and local officers, media, decision- makers and think-tanks.
Increase the civil society participation in European issues: the FCVRE does the monitoring and follow up of the EU legislation and information on funding and business opportunities to both public and private institutions.
PERFECT PARTNER FOR INTERNATIONAL DISSEMINATION
www.uegva.info / info@delcomval.be
Regional PartnershipsNetworks
CoR - Open Days
www.opendays.europa.eu
European projects
TAIEX
taiex.ec.europa.eu
Assembly of European Regions
www.aer.eu
FCVRE Communication & Networking Tools
METHODOLOGY
www.uegva.info / info@delcomval.be
ERRIN is a unique network of more than 80 EU regions and their Brussels representations offices.
Promotes knowledge exchange, joint action and project partnerships between its members with the aim to strengthen their regions’ research and innovation capacities.
FIELDS: Biotechnology, Transport, Health, Energy and Climate Change, Nanotechnology, ICT…
The Valencian region is the New Chair of the Management Board of the network.
ERRIN – European Regions Research and Innovation Network
OTHER EUROPEAN NETWORKS
www.uegva.info / info@delcomval.be
platforms of interregional co-operation on EU projects and common positions:
Committee of Regions initiatives www.cor.europa.eu.
WATERREGIO www.waterregio.net
EU2020 Regions Network. www.lisbonregionsnetwork.eu
Knowledge and Innovation Community (KIC) www.climate-kic-proposal.org
“Pionners into practice 2010-2011”:
Training on sustainable building and transport in regions members
OTHER EUROPEAN NETWORKS
www.uegva.info / info@delcomval.be
Project Valencia TowersPort of Valencia
1515
New approach in a global economic and financial crisis: Other European toolsThe European recovery planThe Valencian strategyEuropean projects with the FCVRE involvementEIB funding opportunitiesEGF - European Globalisation Adjustment Fund
www.uegva.info / info@delcomval.be
Connection with strategic areas of the Lisbon Agenda
People. Retraining and skills upgrading to promote
employability.
Business. Sufficient and affordable access to finance
Infrastructure and energy. Opportunity to boost energy
efficiency.
Research and innovation.
Strategic aims
Lessen the human cost and its impact on
the most vulnerable workers
Be prepared to take advantage when the
growth returns for the needs for
competitiveness and the needs of the future.
Speed up the shift towards a low carbon
economy
THE EUROPEAN RECOVERY PLAN
www.uegva.info / info@delcomval.be
The Covenant of Majors (CoR): European cities commitment (Brussels, Valencia,
Rome, London…) to go beyond the (20-20-20) CO2 emissions reducing EU target
through energy efficiency and renewable energy.
Health Platforms in the CoR framework: Subsidiarity network, Structural funds…
Competitivity Sectorial Plans: promoting innovation on the main Valencian industrial
sectors: ceramics, textil, furniture, shoes, metal…
THE VALENCIAN STRATEGY
www.uegva.info / info@delcomval.be
Number of approved projects
98 projects + 7 initiativesValencian budget of approved projects
82.2 Mio. € Total budget of approved projects
192.1 Mio €Projects under evaluation
70 projects
EUROPEAN PROJECTS WITH THE FCVRE INVOLVEMENT
www.uegva.info / info@delcomval.be
Up to 50% funding
SMEs
Cohesion and Convergence
Environmental Sustainability
Innovation
Trans-European Networks
Energy
“Smart investments” pays back
JESSICA: Joint European Support for Sustainable
Investment in City Areas.
ERDF grants become revolving funds
To invest in:
Social housing
Infrastructure (transport, energy, water…)
De-pollution
I+D
Cultural Heritage
Etc.
EIB FUNDING OPPORTUNITIES
www.uegva.info / info@delcomval.be
EGF - EUROPEAN GLOBALISATION ADJUSTMENT FUND
Mr. Francisco Camps, Valencian Region President with László Andor, European Commissioner for Employment, Social Affairs and Inclusion
AIM: support workers who lose their jobs as a result of changing global trade patterns (shut down/relocation outside the EU) so that they can fin another job as quickly as possible.
Valencian Region in the ceramic for construction sector 181 companies involved and a total of 1600 redundancies, which will be given support of €6,598,735
BUDGET: A maximum amount of € 500 million per year is available to the EGF to finance such interventions.
www.uegva.info / info@delcomval.be
Promoting EU Projects in the Valencia RegionValencian Region – 20 years managing European fundsPromoting EU Projects in the Valencian RegionalDevelop your skillsThe European dimension: communication in the EUIdentification of open calls for proposalOrganization regional infodays in the Valencian Region
www.uegva.info / info@delcomval.be
ENVIRONMENT AND HYDRIC RESOURCES
TRANSPORT AND ENERGY NETWORKS
COMPETITIVENESS AND PRODUCTIVE FABRIC IMPROVEMENT
KNOWLEDGE SOCIETY (Innovation, I+D, INFSO)
LOCAL AND URBAN DEVELOPMENT
AGRICULTURE AND RURAL DEVELOPMENT
VALENCIAN REGION - 20 YEARS MANAGING EUROPEAN FUNDS
www.uegva.info / info@delcomval.be
What do you need before starting?
Pre- Calls for proposals:
Launch of call for proposal at regional level before the official launching by the
Directorate General of the European Commission on charge of the program.
Aim: incentivise and promote European projects at regional level to encourage the
regional stakeholders.
PROMOTING EU PROJECTS IN THE VALENCIAN REGION
www.uegva.info / info@delcomval.be
What do you need before starting?
1. Calls for proposals:
Don’t wait for the calls to be published.
Identify clearly the strategy of your organisations, stakeholders, region…(key sectors,
fields, skills that need to be developed…)
Select strategic partners.
Identify the most suitable funding schemes.
Identify the role you are most likely to play in a consortium (coordinator, partner, work
packages vs. internal resources)
Reconsider the past calls’ not approved projects
PROMOTING EU PROJECTS IN THE VALENCIAN REGION
www.uegva.info / info@delcomval.be
EU projects should address problems at the European level far beyond the
specific interests of a Member State.
International and EU communication channels with emphasis at the regional
level (dissemination tools in English offering partners opportunity for
developing them on their mother language).
Specialized networks such as:
Assembly of European Regions (www.aer.eu)
Committee of Regions initiatives (www.cor.europa.eu)
European Regions Research and Innovation Network (www.errin.eu)
EU2020 Regions Network
WATERREGIO
THE EUROPEAN DIMENSION: COMMUNICATION IN THE EU
www.uegva.info / info@delcomval.be
Regional Infodays on European Funding and specific Calls:
Life +, Daphne III, Leonardo, Intelligent Energy...
Support of the European Commision: expertise
Framework of high EU initiatives:
EUSEW 2010, 2nd European SME Week, Open Days…)
ORGANIZATION REGIONAL INFODAYS: VALENCIAN REGION / BRUSSELS
www.uegva.info / info@delcomval.be
Communication ToolsBrusselsInternational DisseminationProject files, panels and videosNewslettersMediaWebsiteOrganization of events
www.uegva.info / info@delcomval.be
Project presentation
Target: European Institutions (MEP’s CoR, EESC, EC) 268 Regional offices Representations to the EU Embassies Media Universities European conferences European regional and local authorities European experts
+1200
accredited journalists
1000From outside Belgium
+268
regional offices
Using Brussels location to amplify dissemination and communication
BRUSSELS
www.uegva.info / info@delcomval.be
An international dissemination for should be able to explain
its objectives, phases and procedures.
The FCVRE promotes its projects through newsletters,
brochures, panels, videos…
Graphical media is distributed in meetings, conferences,
Open Days and they explain the projects clearly and directly.
INTERNATIONAL DISSEMINATION
www.uegva.info / info@delcomval.be
Logos
PROJECT FILES, PANELS & VIDEOS
www.uegva.info / info@delcomval.be
NEWSLETTERS
www.uegva.info / info@delcomval.be
International, local and especialized media to whom they send relevant
information about events: press releases, graphic materials…
The Foundation supports Valencian journalists in Brussels and offers its high
tech equipment to them.
The FCVRE sends around 25 press releases per month. Approximately 10 to 15
press releases were published monthly.
Main topics: European projects, regional policy and sustainable development.
MEDIA
www.uegva.info / info@delcomval.be
The FCVRE has a continously updated website that contains
useful information about Europe, European projects, the
Valencian Region and interesting topics for Valencian SMEs.
Information in three languages: English, Spanish and
Valencian.
Links to relevant sites containing project information
New project ideas for perspective partners.
Some indicators:
WEBSITE: www.uegva.info
www.uegva.info / info@delcomval.be
The FCVRE organizes and participates in many seminars, fora in collaboration with European
Institutions, Regional Offices and local administrations.
Events are a great chance to discuss best practices and to promote European projects and the
Valencian Region at European level.
Open Doors
Committee of the Regions
ORGANIZATION OF EVENTS
Commissioner Climate Action Connie Hedegaard visitng the Valencian Region stand during the Green Week (2010)
www.uegva.info / info@delcomval.be
European Regional delegations study and working visits to Valencia
Possibilities to host big events
International Visitors’ Programme
Recent visits to Valencia by:
Delegation of Västra Götaland, Värmland Sweden
Delegation of ASTP (Association of Technologies Professionals), The
Netherlands
Sachsen Anhalt, Baden Wüerttemberg, Germany
ORGANIZATION OF EVENTS
www.uegva.info / info@delcomval.be
Project Valencia TowersPort of Valencia
3636
Best Practices in EU projectsLife + best practicesValencian Region: figuresLIFE 2009Ruisnet project: 2nd prize – AER European Innovation Award 2007
www.uegva.info / info@delcomval.be
LIFE+Financial Instrument
for the Environment (2007-13)
A total budget of 2.143 billion € for the period 2007-2013Three headings:
•nature and biodiversity•environment policy and governance•and information and communication
Funding rate: 50 % of the total eligible costs (75% exceptions)Maximum 3 years duration
Contact person FCVRE: Ms. Laura Baslbas@delcomval.be
www.uegva.info / info@delcomval.be
MOTIVATION OF AUTHORITIES AND ADMINISTRATION OFFICERS
Get to the polititians through an effective communication strategy
Help politicians disseminate their EU achievements to their citizens
A clear example of how you can obtain 1 million € for your town, city, …
www.uegva.info / info@delcomval.be
http://www.ecobus.net
LIFE - Environment 20021.000.000€
System of withdrawal and recycling of vegetable oils of domestic use for its reutilization as biocombustible in the public fleet of buses in the municipality of Valencia
BEST LIFE-ENVIRONMENT PROJECTS 2004-2005
PROJECT ECOBUS
www.uegva.info / info@delcomval.be
The Valencian Region leads the 17% of Spanish LIFE+ projects6 projects
=12 million Euros (2008: 8 projects, 9 million €)
The Valencian Region is leader for sixth consecutive year on the European funding allocated to Spain.
Productive investment up to: Bulgaria, Cyprus, Austria, Czech Republic, Denmark, Hungary, Latvia, Estonia, Slovak , Slovenia, Portugal and Rumania
LIFE + 2009
www.uegva.info / info@delcomval.be
November 2007, Udine (Italy): EC Commission President, José Durao Barroso, awarded the Valencian Region the 2nd Prize for most innovative European region. “Communicating around Europe that Innovation was a reality in Valencian Region…”
Awarded because it:
helped to promote best practices, supports SMEs and demonstrated how regions contribute to economic prosperity.
www.aer.eu
www.ruisnet.net
RUISNET PROJECT: 2ND PRIZE – AER EUROPEAN INNOVATION AWARD 2007
Mr. Barroso, president of the EC, next to Mr. Moragues general director of the IMPIVA and Mr. Revuelta, general director of the Valencian Regional office in Brussels
www.uegva.info / info@delcomval.be
• Debate on how to face the problem of water scarcity, droughts and desertification in Europe and conclusions.
• Participants: politicians, youth civil society and regional authorities experts.
• Workshops, study visits and social events.
• Necessity of creation of regional lobbies for common EU issues.
• Information about EU Projects: LIFE +, ENPI…
14th AER Summer School
www.uegva.info / info@delcomval.be
Facilitates renovation of lamps and promotes responsible light source reciclying and collection of other electronic waste.
New materials and technologies help reduction of CO2 emissions.
Energy saving of 40%- 70%
Support of European Commission
Fundación Eco raee’s:
Based in Valencia Composed by 200 Spanish electric producers
LED’S GO: I PROGRAMM ON ENERGY SAVING AND EFFICIENCY
www.eco-raee.com
www.uegva.info / info@delcomval.be
Impact have to be measured by indicators:
• Results lead to increase activities • Networks bring to EU projects and common positions• Projects procedures: check lists, emails signatures…• Internal Management Procedures: Human ressources traineeships, Cultural events…• Data on participation in EU events and activities
www.uegva.info / info@delcomval.be
Fundación Comunidad Valenciana – Región Europea
Brussels:T. +32 (0) 2 282 41 66/0 / F. +32 (0) 2 282 41 61Chaussée d’Etterbeek, B-1000 Bruxelles
Valencia:T.+34 96 318 43 40 / F.: +34 96 318 43 50c/ Juristas 10, 46001 Valencia
THANK YOUTHANK YOU FOR YOUR ATTENTION
jlopez@delcomval.be
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