December 3, 2014| Nadine Navarro Manager, Smart Commute, Metrolinx NEW DIRECTIONS FOR SMART COMMUTE, METROLINX.
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December 3, 2014 | Nadine Navarro
Manager, Smart Commute, Metrolinx
NEW DIRECTIONS FOR SMART COMMUTE, METROLINX
Metrolinx Overview
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Key Business Units that help us fulfill our responsibilities to plan, deliver and operate:
Capital Projects
Policy, Planning & Innovation
Planwe shape the regional transportation system so it is modern, efficient and integrated, now and into the future
Deliverwe are builders, buyers and managers of infrastructure
Operatethrough our three operating divisions, we help the public move across our region every day, with a focus on customer service excellence
History of Smart Commute – Some Key Dates
1999 Establish Smart Commute Initiative
2001 First TMA - “Black Creek Regional Transportation Management Association”
2004 Transport Canada support ‘Smart Commute Initiative’: TMAs and central GTHA coordinating body ( “Smart Commute Association”); 2nd TMA in Markham/Richmond Hill
2008 Smart Commute Association joins Metrolinx: 10 TMAs, servicing 104 organizations; school travel program initiated, plus multi-municipal committee for region-wide TDM
2009 Start of the Stepping It Up, and Active and Sustainable School Travel program
2010 11 TMAs: Strategic goal to grow number of workplaces serviced by program
2014 13 TMAs; program is working with 340 workplaces
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Smart Commute Workplace Program
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TMA Models
Not for Profit • Governed by Board of Directors• In-house staff• Fees for services • Metrolinx + municipal + non-
governmental funding
Board of Trade/ Chamber of Commerce• Governed by Board of Directors/
Chamber of Commerce, supported by Advisory Board
• In-house staff• No fees for services• Primarily Metrolinx + municipal funding
Non-Fee Municipal • Governed by municipality• Delivery may be procured• No fees for services• Metrolinx + municipal funding
For- Fee Municipal • Governed by municipality• Delivery may be procured• Fees for services • Metrolinx + municipal + non-
governmental funding
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School Travel - Trends & Need for Action
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Transportation To School Mode Share (1986-2011) Age 11-13
Source: R. Buliung U of T Journeys to School and Work (2014) using TTS Data
• 20% decrease in GTHA active school travel since 1986
• Relationship between school travel & parental work commute
• 20% of am peak hour traffic is connected to school travel
• Our mandate: RTP vision of 60% of children walking or cycling to school by 2031
• Children today are the commuters of 2031 and beyond
Why New Directions?
TO2015
Developing the Five-Year Strategy
Growth – Workplace Program Depth – Broader Mandate
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Smart Commute Member Workplaces
Serve with Passion Play as a Team Think Forward
Build & Strengthen Integrate Innovate Measure & Target Lead by example
Our Vision & Mission
MX Vision &
ValuesSmart Commute
Mission
Workplace School Community
Project Evaluation & Partnerships
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Build and Strengthen the Program
Smart Commute Strategy 2014/15 - 2019/20
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Smart Commute
Strengthen Engagement with
Workplaces
Delivery of TDM for School Travel
TDM for Active and Sustainable Communities
Integrate
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Fully integrate TDM into regional change opportunities
Metrolinx
• Services • Stations • Integration of fares,
services, information • Policy
Municipal +
• Goods movement and active travel
• Local transit • Local planning
Key Change Opportunities• TORONTO 2015 Pan/
Parapan Am Games• (Road network)
Construction • Extreme weather events
Innovate
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• Promote and encourage innovation for mobility and TDM solutions
• Looking forward
• Supporting a culture of innovation
• Empowering partnerships
• Seeking new ways to collaborate
Measure, Target and Communicate
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• Focus our efforts on initiatives that can best achieve and demonstrate behaviour change
• Build evaluation into projects from the beginning
• Apply new KPIs to measure performance
• Develop Workplace Program Impact Assessment
• Improve financial data
• Introduce recognition and awards to reflect the entire program
Lead by Example
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• Deliver best practice in-house
• Learn from our experiences, challenges, mistakes and successes
• Demonstrate our commitment
Getting to GO
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GO Station Access
Carpool to GO
GO Electric
Zipcar to GO
Promotion &
Awareness
Bike to GO
• Supporting efficient access to GO Transit facilities
• 463 carpool spaces at 46 stations
• 20 EV chargers at 10 stations
• 6 car sharing vehicles at 6 stations
Looking Ahead: Workplaces
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Strengthening Engagement with Workplaces
Measure, Target, Solidify Improve data collection
Investigate segmentation
Solidify toolkit
Optimize Opportunity of 2015 Games
Implement telework pilots
Deliver Games Service
Maximize legacy opportunities
Looking Ahead: Schools
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TDM for School Travel
Complete Strategy & Implementation Plan for GTHA School Travel
Initiate GTHA Active and Sustainable School Transportation Regional Hub
Progress research and information sharing to inform and equip regional partners
Looking Ahead: Communities
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TDM for Active and Sustainable Communities
Benchmark TDM activity, solidify resources and partnerships
Further sustainable station access
Progress improvements to station bike storage
Further “zones” for station access options
Include TDM planning for stations
Progress Regional Active Transportation role
Provide traveller information for local and regional trips, including alternatives and opportunities
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