Crop Forecaster Marketing Information 060409 Njt

What is Crop Forecaster?

• CropForecaster weds two technologies: satellite imagery and model simulations.• Infoterra has developed an image processing program which converts multi-band data into digital biophysical

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which converts multi-band data into digital biophysical variables, such as biomass and leaf area.• ZedX has developed deterministic models which simulate analogous variables.

• Renders intricate & massive volumes of required crop, soils, weather, & satellite image data into basic comprehensible quantities that desribe the status and change dynamics over any particular geography and time

Crop Forecaster Attributes

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and time

• Delivers information in an easy-to-use internet visualization & data download reporting systemto support efficient, fundamental decision-making

• Provides a portal for unlimited future growth in information content & geographical dimensions

• Incorporates full-history experiences & development programs to jointly apply remote sensing & modeling technologies to the complex statistical-bio-physical systems of landscape-area crops

Why Crop Forecaster?

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• Utilizes an elaborate system of deterministic models at agronomically realistic temporal & spatial scales to generate quantitatively a fundamental set of seasonal, country-wide crop estimates & features

United States Agri-Supply Chain

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Global Agri-Supply Chain

• Multiple complex relationships within one Agri-

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relationships within one Agri-supply chain• Supply Chain beginning at the Farmer level• Spot market for competitive advantage

• Agri-food production is globally focused• Competitive advantage gained through supply chains & networks• Risk Management critical in supply chain(s)• “Butterfly” Effect

Products

Median Planting Date• Assist in determining harvest timing

• Enables efficient logistics management

• Risk Mangement planning regarding supply and inputs• Assist in managing multiple CIP’s

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Planting Progress• Assist in determining harvest timing

• Enables effective tactical logistics planning

• Assist in managing multiple CIP’s• Decision Support for Underwriting• Pre-plan product movement through supply chain

Products

Planted Acreage• Early view of potential raw material supply

• Food Processing• Energy Planning• Soft good manufacturing

• View trends for strategic supply chain planning and sourcing• Cusomter support tool for CIP target market development

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market development• Accelerated commodity marketing data

Crop Stage• Early view of potential raw material supply

• Food Processing• Energy Planning• Soft good manufacturing

• Cusomter support tool for CIP management

Products

Crop Condition• Early view of potential raw material supply

• Food Processing• Energy Planning• Soft good manufacturing

• Cusomter support tool for CIP management• Daily data to enable effective commodity marketing• Decision support tool for crop input management

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management

Apparent Yield (Predicted)• Early view of potential raw material supply

• Food Processing• Energy Planning• Soft good manufacturing

• Cusomter support tool for CIP management• Daily data to enable effective commodity marketing

Products

Harvested Acreage (Predicted)• View of potential raw material supply

• Food Processing• Energy Planning• Soft good manufacturing

• Cusomter support tool for CIP management• Daily data to enable effective commodity marketing

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marketing

At-Harvest Yield (Predicted)• View of potential shipment of raw material supply

• Food Processing• Energy Planning• Soft good manufacturing

• Cusomter support tool for CIP management• Daily data to enable effective commodity marketing and trading

Reports

Reports will be provided for download and/or viewing for all

Products:

•Median Planting Date•Planting Progress

Reports will be delivered in the following two formats:

•Excel•PDF

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•Planting Progress•Planted Acreage•Crop Stage•Crop Condition•Apparent Yield (Predicted)•Harvested Acreage (Predicted)•At-Harvest Yield (Predicted)

Reports will be delivered in the following resolutions:

•Crop Reporting District•County•State

•National

Current Development Timeline

• USA• Corn & Soybean2009

• USA• Canada• Argentina2010

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• Argentina• Corn & Soybean• Wheat

2010

• USA• Canada• Argentina• Brazil• Eastern Europe

• Corn & Soybeans• Wheat

2011

Development subject to change

Thank You!

For further information please email us at info@cropforecaster.com or phone us at +1

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info@cropforecaster.com or phone us at +1 (814) 441-1867.