Creative Mornings - Money Making Art

Max Kaizen

“Money”

@CapeTown_CM #cptcm

Hunter of Genius @maxkaizen

Money, Creatively

for X

is there an actual problem?

Who benefits if you develop this fix?What are you solving? Is it WORTH fixing?

VOLUNTEERS?

Go ProRead: Steven Pressfield - Turning Pro

can you find the MILLION bucks

in the room?

thanks Tina Seelig

“Ideas are a dime a dozen. People who can make them happen,

priceless”* * Mary Kay Ash, lightly remixed

can you afford to be an artist?will you pay the price?

Earn it

be convinced if you don’t look like you really care,

why should we?

Buy it yourselfto be convincing

3

Demo4

your idea in action

Craft/sketch/weld/draw a prototype. Simulate the interaction.

Make it as tangible as possible.

show!

make a mock-up

Even if it isn’t fully

functional, or beautiful yet.

I need _____________ before I ____________

skills

love

mArket

$$. and where theangels rejoice

Produce! Bias to Action.

to be anti-fragile. TINKER.20%invest

Ideas and ideals are not enough

learn to thrive in chaos

Perfectionism kills cash

Be Visible & make it Easy for People to Buy from you

Remixyou’re an original

choose wiselyfonts are (mostly) free

design and trust are entangled

Teach me tell me something surprising

that I didn’t know

Scientific

track. test. tweak

Don’t guess. Price test.

Slay superstition. Method

Willingness to pay + high desirability/utility + right customers

InteractCan you draw your audience in,

by asking a question/ getting themto do something with you?

Most pitches are rapid-fire monologues.

Price is a signal[what do Haitian bus drivers and wine brands know]

Sculpt how and who you serve. GOOD TASTE counts.

Measure! but BEWARE THE SUNK COST WARP.

HELP THEM WIN = you win.

Cash FlowLet your customers be your funders

Freemiumvalue = price

CwF + R2B = $

Thanks Mike Masnick

Moneyflows through people

don’t go it alone.

not (magical) trees

good for introverts!

I love what you’re doing ...here’s my credit card.

TradeSeriously. Don’t go it alone.

Find others whose offerings couldstrengthen your soft spots.

Do-It-Together.

alone

genius

not zero sum

19th century romance

stop googling “how to make money online”.

The Web is evolving us

learn to earn EXPENSIVE ATTENTION

Rock theRemix

IMPACT = REUSE

free!

statistically improbablethat someone will

STEAL your IDEA

skills

love

mArket

$$. And where theangels rejoice

4minutesto pitch your product/service/project.

Gasp! tough, but yes, you can.

The following 15.5 suggestionsshould help you do it in style >>

Not what you can do. What you alone can do.

Stand Up

Don’t wait. Create. IMPLEMENT YOUR IDEAS sooner

will you find the MILLION bucks

in this room?

the price of peace? courage

maxkaizen.comthe call to edventure

make it count

Shared and Licensed under Creative Commons on Flickr by these rather excellent photographers:

Image Credits

Tarotastic http://www.flickr.com/photos/tjt195/ Slide: 4minutesRnout http://www.flickr.com/photos/rnout/ Slide: Solve for XWhiteAfrican http://www.flickr.com/photos/whiteafrican/ Slide: DemoDaveyBot http://www.flickr.com/photos/davemorris/ Slide: RealWorldGoefTheRef http://www.flickr.com/photos/geoftheref/ Slide: DesignIgorSchwarzman http://www.flickr.com/photos/igorschwarzmann/ Slide: TeamSeanMcgrath http://www.flickr.com/photos/mcgraths/ Slide: Be BoldSmath http://www.flickr.com/photos/smath Slide: Augmented CourageTarotastic http://www.flickr.com/photos/tjt195/ Slide: Judge not

thank youThe presentation is licensed under Creative Commons BY SA to Max Kaizen

Thank you Cape Town Partners | www.friendsofdesign.net