CPG3D/BPZ5C/CPW3C ENTREPRENEURIAL … file•Objectives of SIDCO •Functions of TN SIDCO •IRBI and its role •NABARD and its role in the rural development of India

CPG3D/BPZ5C/CPW3C ENTREPRENEURIAL

DEVELOPMENT

Unit : I - V

CPG3D/BPZ5C /CPW3C- ENTREPRENEURIAL DEVELOPMENT

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CPG3D/BPZ5C /CPW3C- ENTREPRENEURIAL DEVELOPMENT 2

UNIT I- Syllabus •Concept of Entrepreneurship •Meaning •Types •Qualities of an entrepreneur •Classification of entrepreneurs •factors influencing entrepreneurship •functions of entrepreneurs.

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Entrepreneurship

“Entrepreneurship is the purposeful activity of an individual or a group of associated individuals, undertaken to initiate, maintain or aggrandise profit by production or distribution of economic goods or services” - A.H.Cole

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjGsczulrfXAhUHpo8KHZ8vBqoQjRwIBw&url=http%3A%2F%2Fthetotalentrepreneurs.com%2Fimpact-of-entrepreneurship-on-economy-of-country%2F&psig=AOvVaw1rxLY9FacotY9P9QRVItHh&ust=1510511880812525

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Who is an entrepreneur?

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Who is an entrepreneur?

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“Entrepreneurship is the capacity for innovation, investment and expansion in new markets, products and techniques” Nathaniel H. Left

Entrepreneurial process

The fits and gaps in entrepreneurial process https://carmelguangco.wordpress.com/2012/08/18/the-fits-and-gaps-in-entrepreneurial-processtimmons-model/

https://carmelguangco.wordpress.com/2012/08/18/the-fits-and-gaps-in-entrepreneurial-processtimmons-model/

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Traits that makes an entrepreneur

An entrepreneur is one who possess all these enterprising skills

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Functions and theories of an entrepreneur

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Functions and theories of an entrepreneur

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Types and classification of an entrepreneur

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwituPnYsrvXAhUDRo8KHRjnDewQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Ftaruian%2Funit-v-entrepreneurship&psig=AOvVaw2ZvwwM8Z_hS52hVPy8i1pG&ust=1510657156212945

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Functions of an entrepreneur

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What makes an entrepreneur? https://youtu.be/92ZmzD70sOU 3 conditions to become an entrepreneur https://youtu.be/ao6e-b8phFM 3 ways entrepreneurship creates value to the economy https://youtu.be/i_pxPnCak3E 3 things needed to be an entrepreneur https://youtu.be/ao6e-b8phFM

Common characteristics of a successful entrepreneur https://youtu.be/e5sbQpq1VGg Difference between businessmen and entrepreneur. https://youtu.be/vwNv_K059qY Theories of entrepreneurship https://youtu.be/bBydFrDNugI Story of a young entrepreneur https://youtu.be/c7fTDDmnNQw

https://youtu.be/92ZmzD70sOU

https://youtu.be/ao6e-b8phFM

https://youtu.be/i_pxPnCak3E

https://youtu.be/ao6e-b8phFM

https://youtu.be/e5sbQpq1VGg

https://youtu.be/vwNv_K059qY

https://youtu.be/i_pxPnCak3E

https://youtu.be/bBydFrDNugI

https://youtu.be/c7fTDDmnNQw

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Factors influencing entrepreneur

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=&url=https%3A%2F%2Fwww.slideshare.net%2Fumarungta14%2F1-introduction-28450519&psig=AOvVaw0G28jqup2LTXAUpWIPiAzR&ust=1510539693594538

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Entrepreneurial Development Agencies •Commercial banks •District industries centre •National small industries corporation •Small industries development organisation •Small industries service institute •All India financial Institutions •SIPCOT and its objectives •MSME sector and its coverage •Objectives and ministry of MSME •Role and functions of MSME •Development organisations •Objectives of SIDCO •Functions of TN SIDCO •IRBI and its role •NABARD and its role in the rural development of India •Introduction to Micro units development refinance agency

UNIT II- Syllabus

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Different services by Banks and Institutions

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiQsdyt27fXAhWIvI8KHUkqDzgQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2FSunnySukhija%2Finstitutional-support-to-entrepreneurs&psig=AOvVaw1WOzMp2-CYE6YKuazcmDl0&ust=1510530654296220

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content: font size 20

Role of commercial banks in entrepreneurial development

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiB_bGG9LfXAhXMr48KHbB_Ax4QjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2FShiwamkumar2%2Fcommercial-banks-65622255&psig=AOvVaw0NsAWcLeaZ543oxDxnx4pG&ust=1510537184908111

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SISI-Small Industries service institute

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiNs9G86rfXAhXKQY8KHTD8BUsQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2FBassyshoe%2Finstitutional-aid-provided-for-entrepreneurs&psig=AOvVaw0zBVBzOXkM-5L9_e8rTv60&ust=1510534583443593

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Industrial credit and Investment Corporation of India

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwi-tZ_g5rfXAhULLo8KHRp1ApkQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Faditya30990%2Fdevelopment-banks&psig=AOvVaw06yWe5NHKGOzO7ei40g573&ust=1510533712822953

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Role of Small Scale Industries

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Social Entrepreneurship

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjS1aiN3LfXAhVBL48KHQ52DQsQjRwIBw&url=https%3A%2F%2Fwww.slideteam.net%2Fcatalog%2Fproduct%2Fgallery%2Fid%2F35755%2Fimage%2F264117%2F&psig=AOvVaw2Ei2ZzypsBgqJOsnm76KP2&ust=1510530854923428

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https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiBtNPe3rfXAhUSTI8KHQaqBEsQjRwIBw&url=http%3A%2F%2Fkalyan-city.blogspot.com%2F2012%2F04%2Fmeaning-and-definition-of-development.html&psig=AOvVaw1-7fqBerB9Yl-JnQIZSY1e&ust=1510531546261519

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Development Banks Functions

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjcq5eW37fXAhWIpY8KHeeGBogQjRwIBw&url=http%3A%2F%2Fkalyan-city.blogspot.com%2F2012%2F04%2Fwhat-are-functions-of-development-banks.html&psig=AOvVaw1-7fqBerB9Yl-JnQIZSY1e&ust=1510531546261519

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Importance of Financial assistance

Entrepreneur Needs Finance: 1. To start an industry 2. For acquiring fixed assets 3. To developing product 4. To develop Men and Machine

at work 5. Encourage management to

make progress

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwj7mMrauLvXAhVEMo8KHR87BZcQjRwIBw&url=http%3A%2F%2Finfinitegroup.org%2Fen%2Fservices%2Ffinance-assistance%2F&psig=AOvVaw04TVrFZHqp_YB_MDoDH69R&ust=1510658793789010

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Entrepreneurship Development Institute of India

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjE17Kg6rfXAhWHuY8KHbeXAbMQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2FBassyshoe%2Finstitutional-aid-provided-for-entrepreneurs&psig=AOvVaw0zBVBzOXkM-5L9_e8rTv60&ust=1510534583443593

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Importance of Financial assistance

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwi7jpLZ6bfXAhVMYo8KHZqYDekQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Fcrazykudi%2Fmicro-small-and-medium-enterprises-in-india&psig=AOvVaw0WdQzQVB0WlcdXuy7fkir6&ust=1510534008853670

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Industrial Development Bank of India

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjs2urs5bfXAhVIOY8KHe6dDPYQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Fjjjjrrdd%2Finstitutional-financing-by-asst-prof-jonlen-desa&psig=AOvVaw2uQe6PnQWfgqyj-Q7mT0PC&ust=1510533274203181

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Industrial Finance Corporation of India

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&ved=0ahUKEwiClO-85bfXAhWBto8KHUgiDEwQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Faditya30990%2Fdevelopment-banks&psig=AOvVaw2uQe6PnQWfgqyj-Q7mT0PC&ust=1510533274203181

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National Agricultural and Rural Development

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwi3lLLV5LfXAhXELI8KHeGHC0kQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2FPranjalVarma%2Fpresentation-on-nabard-sidbi&psig=AOvVaw0d6Ffgzfp_pvwoH9dCJm6M&ust=1510533157606399

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National Small Industries Corporation

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwja2Zyy5LfXAhUFvY8KHfncCcoQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Fmrsujeetpandit%2Frole-of-central-government-in-entrepreneurship&psig=AOvVaw1GbABeuGQSIwnv0Zoj0xDM&ust=1510533081917422

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District Industries Centre

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjz-rLS47fXAhXGPY8KHbk1BTEQjRwIBw&url=http%3A%2F%2Fslideplayer.com%2Fslide%2F4252922%2F&psig=AOvVaw3nlgKNbIcm88isfUyY_HSw&ust=1510532877054117

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Project Management • Business Idea generation techniques •Identification of Business opportunities •Feasibility study •Marketing Feasibility •Financial Feasibility •Technology & Legal Formalities •Preparation of Project report •Tools of Project Appraisal

Unit III- Syllabus

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Identification of Business opportunities

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Sources of Innovation

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Idea Generation

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Process of business idea generation

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Techniques of Business Idea generation

Methods of brainsorming - https://youtu.be/2bNvs_qElIw

https://youtu.be/2bNvs_qElIw

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Scamper method -https://youtu.be/qRY-1YAmbY4

Techniques of Idea generation

https://youtu.be/qRY-1YAmbY4

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Techniques of Business Idea Generation

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Creative Problem-solving methods

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Feasibility study

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Role of feasibility analysis in developing business idea

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Environmental and Marketing aspects

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Marketing Feasibility- stages in New Product Development

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How to be an entrepreneur https://youtu.be/lJjILQu2xM8

Assessing ones self interest and their confidence

https://youtu.be/lJjILQu2xM8

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Tools for Project appraisal

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Contents of a project report

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjErp7j6bbXAhWKNo8KHYbDAKcQjRwIBw&url=http%3A%2F%2Fwww.mnestudies.com%2Fevaluation%2Fwriting-evaluation-report-project&psig=AOvVaw3q8T6UHYcVJCvxGvG3OekG&ust=1510500152755674

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Think out of the box https://youtu.be/jQoY0zw215A Team Building method https://youtu.be/c7fTDDmnNQw

Methods of Generating Ideas

https://youtu.be/jQoY0zw215A

https://youtu.be/c7fTDDmnNQw

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Unit IV- Syllabus

Entrepreneurial development Programmes •Entrepreneurial development Programmes •Role , relevance and achievements •Role of Government in organising EDP’s •Critical evaluatiom

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Entrepreneurial Development Programme

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&ved=0ahUKEwj3zvaqtbbXAhWGro8KHacYCJwQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Fsonalpatil376%2Fchapter-no-01-snvm&psig=AOvVaw0LbUb7YICF0sJuVqFtDSYD&ust=1510486085607420

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Heading: font size 32

Objectives of EDP

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiw_Ja67LbXAhVIN48KHa5DAlcQjRwIBw&url=http%3A%2F%2Fslideplayer.com%2Fslide%2F9853857%2F&psig=AOvVaw0TA8W-c40QSJ7FwCXZU6J8&ust=1510500843350053

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwj92JDC87bXAhWBKY8KHXqrAxsQjRwIBw&url=https%3A%2F%2Fwww.mbatuts.com%2F2017%2F08%2F20%2Fentrepreneur-development-programme%2F&psig=AOvVaw3HvMnGWUUjyRbySkNeh2wo&ust=1510502768725655

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The Need for EDP

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Phases of EDP

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiDgLut7bbXAhUEKY8KHYvBDz4QjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2Fketanrai007jb%2Fnew-microsoft-office-power-point-presentation-46650148&psig=AOvVaw2x_Mh688b45F08TrASpJQO&ust=1510501061190662

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Entrepreneurial development programme- http://slideplayer.com/slide/9853857/

EDP helps one in

http://slideplayer.com/slide/9853857/

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiYrJXav7vXAhXIMo8KHcGxDu0QjRwIBw&url=https%3A%2F%2Fdir.indiamart.com%2Fimpcat%2Fentrepreneurship-development-program.html&psig=AOvVaw31S7wtI3g6m3zP1IX77Pmu&ust=1510660660402092

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Role of Government in organising EDP

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Types of EDP in India

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiL_L7xuLbXAhXBPI8KHT3fDEcQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2F1234567890000000%2Fenterpreneurship-01&psig=AOvVaw3-NMPDpvkg6EZkMj_gocZI&ust=1510481488357345

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Problems of EDPs

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwj3xIbO9LbXAhVLso8KHQonBq0QjRwIBw&url=http%3A%2F%2Fslideplayer.com%2Fslide%2F9853857%2F&psig=AOvVaw31gTyC8EygszY-EyGoLg2B&ust=1510502716972037

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Process of EDP

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjmg4HK8LbXAhUW3Y8KHdQiB14QjRwIBw&url=http%3A%2F%2Fanalysisproject.blogspot.com%2F2013%2F04%2Fsteps-to-organize-executive-development.html&psig=AOvVaw1WluPoXMYuRTKYH2dflSZ7&ust=1510501960579657

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Evaluation of EDP

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&ved=0ahUKEwj6ksaU8bbXAhWGso8KHbS2AE8QjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2FSimranKaur116%2Fentrpreneurial-development-programme&psig=AOvVaw3iuhmxqh8pp_UXa6zMfUkZ&ust=1510502144857380

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EDP acts as a path way to identify your hidden abilities

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Unit V-Syllabus

Economic Development and Entrepreneurial Growth •Role of entrepreneur in economic growth •Strategic approaches in changing economic scenario for small scale entrepreneurs •Networking •Niche play •Geographic concentration •Franchising/Dealership •Development of women entrepreneurship •Self-help groups and women empowerment in India •Financing SHG and their role in micro-financing •Financial inclusion and its penetration in India •Challenges and Government role in Financial inclusion •Pradhan Mantri Jandhan yojana •Six pillars of its mission objectives

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Franchising

Franchising http://www.entrepreneur.com/encyclopedia/franchising

Basics of Franchise http://franchises.about.com/od/franchisebasics/a/what-franchises.htm

Advantages and Disadvantages of Franchising http://www.thebfa.org/join-a-franchise/advantages-and-disadvantages-of-franchising

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwio_MGOk7fXAhUBMI8KHaKOAeMQjRwIBw&url=http%3A%2F%2Fwww.keelins.com%2Ffranchising%2F&psig=AOvVaw3imONQ8dsiNcdiEJ-9DsFH&ust=1510511241859524

http://www.entrepreneur.com/encyclopedia/franchising

http://franchises.about.com/od/franchisebasics/a/what-franchises.htm

http://www.thebfa.org/join-a-franchise/advantages-and-disadvantages-of-franchising

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Franchising is one of the options for an entrepreneur to enter a business.

It is becoming more & more popular form of business now –a- days.

It enables an entrepreneur to go into a business with MINIMUM RISKS & also without much knowledge & experience in the business.

It can also be used as an alternative strategy for an entrepreneur to expand his business.

Franchising

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Levels of franchise operation

Difference between Franchisor and Franchisee http://www.franchiselawsolutions.com/library/franchisor-vs-franchisee-new-york-business-and-franchise-lawyer.cfm

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&ved=0ahUKEwiKqqnAlrfXAhVGrI8KHcNGA54QjRwIBw&url=http%3A%2F%2Ffranchisehub.eu%2FVariety-of-franchises&psig=AOvVaw3ovYDi3LyahqKhM0kwVr7T&ust=1510512059238535

http://www.franchiselawsolutions.com/library/franchisor-vs-franchisee-new-york-business-and-franchise-lawyer.cfm

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjPxsrRqLfXAhXKsI8KHSQfCY4QjRwIBw&url=https%3A%2F%2Fwisesyracuse.wordpress.com%2F2013%2F01%2F05%2F840%2F&psig=AOvVaw10Z_xdQoY35WS33C_8k5uE&ust=1510516964007267

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Networking • Every member acts as an

independent distributor and builds his own network.

• It involves minimum capital and risk & success in selling depends upon each distributor’s own skill, competence & selling ability.

• Unlike conventional selling where top people make more money as per hierarchy, network marketing provides an opportunity to earn according to one’s equitable contribution of efforts in income generation.

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiQyo_0lbfXAhVDvY8KHYdfD7EQjRwIBw&url=http%3A%2F%2Fwww.mdmgeek.com%2F2012%2F06%2F27%2Fsecuring-confidence-in-rightness-of-the-master-data%2F&psig=AOvVaw3aTvhoNnKDcic_k9WSRcnc&ust=1510511961145883

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwj9-JeLlrfXAhWFtY8KHeQWCW8QjRwIBw&url=http%3A%2F%2Ftheprauthority.com%2Fnetwork-marketing-tips%2F&psig=AOvVaw3ovYDi3LyahqKhM0kwVr7T&ust=1510512059238535

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Networking

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwj73qDMtbfXAhWJ6Y8KHTe6AqoQjRwIBw&url=http%3A%2F%2Fwww.bookyourselfsolid.com%2Fsmall-business-marketing-advice%2F2-simple-networking-strategies-that-will-get-you-booked-solid%2F&psig=AOvVaw0jWs8y8dmG5aRg5P2qc0qR&ust=1510520454235378

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Niche play

•Customers are finding it very difficult to choose a product / service that suits their preferences. •Even the supplier doesn’t understand how to address the needs of every customer. •The companies are forced to target niche markets for their products.

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiSoJi_rrfXAhVIpI8KHbImDnMQjRwIBw&url=https%3A%2F%2Fdupress.deloitte.com%2Fdup-us-en%2Ftopics%2Foperations%2Fheros-journey-landscape-future.html&psig=AOvVaw1TGdfRT6QePYM2b1p-30Lq&ust=1510518537277726

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjL64CLr7fXAhXLPo8KHa0XB78QjRwIBw&url=http%3A%2F%2Ftinobusiness.com%2Fbest-61-strategy-for-finding-a-niche-market%2F&psig=AOvVaw1GUIa07XZj_uaqqz7vZY6q&ust=1510518763477551

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Niche Marketing

Marketing strategies https://www.slideshare.net/rbdalwadi11/chapter-4-31617735

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwj5sZq5vLfXAhWItY8KHXNHAVAQjRwIBw&url=https%3A%2F%2Fwww.gktoday.in%2Funderstanding-targeting-approaches-differentiated-undifferentiated-niche-micromarketing%2F&psig=AOvVaw093LI7Q4C1SDzCCtzSTdtk&ust=1510522353921684

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwitvPe4r7fXAhXFNI8KHaqwBTQQjRwIBw&url=http%3A%2F%2Fslideplayer.com%2Fslide%2F4038976%2F&psig=AOvVaw2o-gPI2d70z2DcpsGxwD1b&ust=1510518832840875

https://www.slideshare.net/rbdalwadi11/chapter-4-31617735

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Geographic Concentration

Geographic concentration means concentration of industries in a certain geographic region.

The decision to locate business venture in geographically concentrated area depends on the Availability of finance, Type of product Consumer behaviour & Target customers.

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiivqrZvrfXAhUESY8KHcT4AY4QjRwIBw&url=https%3A%2F%2Fpatricksasakibus306.wordpress.com%2Freflections%2Fmarket-segmentation-and-targeting%2F&psig=AOvVaw0NYSYGCk_HqiPHK6SjHDO-&ust=1510522965593766

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Why should women become an entrepreneur?

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwj2qJb-wrfXAhVEP48KHagfBegQjRwIBw&url=https%3A%2F%2Fwww.slideshare.net%2FSudhansuSethi%2Fwomen-entrepreneurship&psig=AOvVaw1lRguc4-EQ2d8ZJpJ4ggcH&ust=1510524097296465

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiWk8SIw7fXAhVLL48KHdxMAjMQjRwIBw&url=https%3A%2F%2Fpt.slideshare.net%2FSudhansuSethi%2Fwomen-entrepreneurship%3Fnomobile%3Dtrue&psig=AOvVaw1lRguc4-EQ2d8ZJpJ4ggcH&ust=1510524097296465

https://www.google.co.in/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwi6pLfcwrfXAhXKto8KHWisDRUQjRwIBw&url=https%3A%2F%2Fwww.startuptalks.in%2Ften-successful-women-entrepreneurs-of-india%2F&psig=AOvVaw2iEAy-IWWnkBBnjJG0UqnT&ust=1510524040484992

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Successful women entrepreneurs of India https://youtu.be/hjGTJp36GzY

Classification of women entrepreneur

https://youtu.be/hjGTJp36GzY