Consumer Behavior Course

Post on 21-Oct-2014

719 Views

Category:

Documents

1 Downloads

Preview:

Click to see full reader

DESCRIPTION

The main idea of the campaign was to create a logo and products that could represent the faculty of communication arts as a whole. This presentation received a very well-responded feedbacks from the professor and classmates.

Transcript

Communication Management Logo

Pimpisa Jular 4945346628

Sundhika Chagsudulya 4945371228

Usaporn Tanadumrongsak 4945386728

Logo

Logo

The circle shape: the connected worldThe web:

- the interaction of communication arts students through various communication forms- the connection of each generation of communication arts students

The star: bright, shinning future

Color

The name “Comm Arts”: Blue color- Blue: to emphasize the faculty’s color- Big Bold Font: to capture the audiences’ attention as well as to present the modernity and bright future for new generation

The web: Grey as the background of logo and use to link black,blue, and white togetherThe blue border with the program and university name: to make it stands out, we use the white color on blue background

Logo Development

Logo Adaptation to other elements

Logo Adaptation to other elements

Logo Adaptation to other elements

Logo Adaptation to other elements

Logo Adaptation to other elements

Logo Adaptation to other elements

Logo Adaptation to other elements

Tagline

“Communication Arts in

Communication Management, Chulalongkorn University

WE BRIGHTEN YOUR FUTURE”

Jingle

top related