Claiming your Facebook Place
Post on 05-Dec-2014
656 Views
Preview:
DESCRIPTION
Transcript
www.linkupmarketing.com
Claiming Your Facebook Place
Taking advantage of the local revolution
www.linkupmarketing.com
Brand Engagement
• The main purpose of marketing is to engage your intended audience.– Engage = To attract and hold the
attention of; engross.
• Success at engagement results in:– Acquiring new clients– Retaining clients– Capturing referrals
www.linkupmarketing.com
Mobile Technology
• The increase in smartphone usage has increased the popularity of location based networks.– If you aren’t taking
advantage of this new trend, you are falling farther and farther behind…
www.linkupmarketing.com
Location-Based Networks
What are they and how do they work?
www.linkupmarketing.com
Location-Based Networks
• Merge the online world with local level engagement.– Mobile phone
applications.– Use GPS to find
places close to them.
– Find their location in the list and ‘check-in.’
www.linkupmarketing.com
Location-Based Networks
• Why on earth would you want to do that?!– Connect with friends in the area.– See what shops friends frequent.– See what others think of these shops.– Find and experience new places in the
area.– Play games based on experiencing these
new places.– New spin on updating your status, with
comments merged with your location.
www.linkupmarketing.com
Why should you care?
• By the end of 2011, one in two Americans will own a smartphone.
• 43% of local retailers plan on jumping onboard with location services in the next two years.
www.linkupmarketing.com
Why should you care?
• These networks offer a lot of promotional opportunities.
• These networks are more influential than traditional advertising as they are available when clients are on-site.
www.linkupmarketing.com
Have you heard of these?
www.linkupmarketing.com
Claiming Your Facebook Place
Start with a familiar example.
www.linkupmarketing.com
Find Yourself on Your Mobile
• While at your salon, go to your Facebook App.
• Select Check-in• Search for your
Place
www.linkupmarketing.com
Create Your Place
• If you don’t have a place when you search, you can skip this whole process by simply entering your address into your Page.
www.linkupmarketing.com
Create Your Place
• Don’t have a Place? Simply enter your address into your Page and skip the rest of this tutorial.
www.linkupmarketing.com
Find Your Place
• Search on Facebook for your Place on Facebook.
www.linkupmarketing.com
Claim Your Place
• Click the link on the left-hand side of your places page that says “Is this your business?”
www.linkupmarketing.com
Claim Your Place
• The next screen asks you to certify that you are a representative of the business. Select that you are and click ‘Continue.’
www.linkupmarketing.com
Claim Your Place
• This will take you through the verification process that Facebook uses to ensure that you are, in fact, part of this company.– They will call the number provided in the
Place so make sure to tell anyone that answers about this verification.
– If you don’t receive a call, click the link that says “Is this the wrong number?” and Facebook will lead you through an alternative verification process.
www.linkupmarketing.com
Follow linkup for more tips
@linkupmarketing www.facebook.com/linkupmarketing
Contact us to see how we can help you build your online brand:
1-800-214-7032info@linkupmarketing.comwww.linkupmarketing.com
top related