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CearáCearáBetter for everyone
2012
AREA:� 148,825 km² with 184 municipalities� 573 km of coastline
INFORMATION ABOUT CEARÁ
CAPITAL CITY:� 5th largest city in Brazil� 7th largest city in consumption potential� 7th largest city in consumption potential
MAIN SECTORS
� Industry� Energy� Minning
� Commerce� Services� Agribusiness
POPULATION:� 8.4 million� Urban: 6.3 million� Rural: 2.1 million
STRATEGIC GEOGRAPHICAL LOCATION
� Shortest transit time (t/t) for routes to:� USA, Europe andAfrica. � Drafts appropriate to large ships.
EDUCATION
Alfabetização na Idade Certa Program- Objective: to improve teachingand learning.
EEEPParacuru
- 92% of children in school.
State School of Professional Education-EEPPObjective: to link basic education to vocational education giving an opportunityfor young people to complement their studies.� Total: 140 EEEP;
� + 25,000 students.� Total Investment: BRL 24 million.
� BRL 13 million from the State/ BRL 11 million from FNDE/MEC.
CORPORATE TECHNICAL TRAINING CENTER (CTTC)
� Objective: to qualify the local workforce to meet the Premium II Refinery and CSP (steel) and other demands of the CIPP;
� Total Investment: BRL 28,3 million fromMCT/GOV-CE;
CTTC Pecém
MCT/GOV-CE;
� Start of operation: first quarter of 2013;
� Public: 12,000 persons/year;
� Course: Civil Construction, Eletromechanicaland Petrochemicals;
� Located: between highways CE-085 with CE-422, Caucaia.
� MODEL OF INTEGRATED OPERATIONAL SAFETY - SAFE CEARÁOperational Integration of the Military and Civil P olice + Fireman + Community Councils and other actions for social sec urity and defense
� Ronda do Quarteirão program: peacemakers agents located throughout the region with a phone in the cars. They have equi pment connected directly
DEPARTMENT OF PUBLIC SAFETY AND SOCIAL PROTECTION
to the integrated center of operations of the polic e;
� CARS WITH EQUIPMENT;� HELICOPTERS;� BP TUR (Police with special car for tourists)� SPECIAL POLICE FOR TOURISTS� STRATEGICAL GROUP FOR MAJOR EVENTS� SOCIAL COMMUNITY COUNCILS OF DEFENSE - 860 units
HEALTH – INVESTMENTS AND OPPORTUNITIES
� Industrial and Technological Pole of Health: in ord er to strengthen the chemical and pharmacology sectors of the State;� Area of 55ha in municipality of Eusébio (Ceará);� FioCruz, Isofarma, CTI Renato Archer;� Status: Request for Environmental Permission - SEMACE� Start of Operation: 2014
� Central Regulation of Health: to act in health care services and pharmaceutical services, Strategic Pro grams for specific serious diseases (aids, tuberculosis) and biopharmaceuticals, state agencies and central labo ratory schools of public health;� 150 Basic Units of Family Health - USBFs� 20 Centers for Medical Specialties – EMFs� 16 Centers of Dental Specialties - CEOs� 1 Hospital in Sobral (Northern Region)� 1 Hospital in Juazeiro do Norte (Cariri Region)
GROWTH OF GDP IN CEARÁ (2011)
GDP: BRL 84 billion
Growth rate of GDP: 4,3%
GDP per capita: BRL 9.865,00
Inflation rate: 6,5% 2011 The economy of the state
EVOLUTION GDP - CEARÁ
(R$ billion):
2003: 28,6 2006: 40,5Inflation rate: 6,5% 2011
The economy of the state increased more than twice of
the national economy (IBC / BR)
2006: 40,52009: 60,8 2017: 90,0
(54% over 2009)
Growth rate of GDP (%) Brazil and Ceará – 2008 a 2011
LOCAL 2008 2009 2010 2011
Ceará 7,10 3,10 6,1 4,3
Brazil 5,10 -0,20 2,79 2,7
POLES OF IRRIGATED AGRICULTURE OF CEARÁ
� 200,000 ha of irrigated area
� 94,000 ha are irrigated:� 43,000 ha with fruits: acerola , banana, coconut, melon, watermelon, papaya, mango, soursop;• 10,000 ha of vegetables and flowers
� 200,000 ha of irrigated area
� 94,000 ha are irrigated:� 43,000 ha with fruits: acerola , banana, coconut, melon, watermelon, papaya, mango, soursop;• 10,000 ha of vegetables and flowers• 10,000 ha of vegetables and flowers• 41,000 ha of other products: grass, rice, beans, sugar cane etc.
� 20,000 ha ready for irrigation in the irrigated areas (Baixo Acaraú and Russas);
� Opportunities for: citrus, fruits of temperate climates, milk, shrimp, tilápia , and others.
• 10,000 ha of vegetables and flowers• 41,000 ha of other products: grass, rice, beans, sugar cane etc.
� 20,000 ha ready for irrigation in the irrigated areas (Baixo Acaraú and Russas);
� Opportunities for: citrus, fruits of temperate climates, milk, shrimp, tilápia , and others.
� Audiovisual� Cashew Culture� Shrimp� Carnaúba� Trade and Services� Eletrometal� Events� Wind Power Energy 19
19 SECTOR BOARDS
� The Sector Boards are advisory bodies composed of representatives of private entities involved, non-governmental organizations, public and private agencies related to the segments.� Wind Power Energy
� Floriculture� Fruitculture� Milk� Logistic� Honey� Mineral� Recycling� Health� Information of Technology� Tilápia Fish
19 segments.
� The members of the Boards work together in order to identify problems and propose suggestions that contribute to the development of productive activities in Ceará.
Itataia Plant has the largest deposit of uranium in Brazil.
� Location: Santa Quitéria (municipality)
� Size:
ITATAIA – PHOSPHATE AND URANIUM
� Size: � 80 meters long� 160 meters depth
� Features:� Mineable reserves of ore: 79 million tons� Mineable reserves of phosphate: 8.8 million tons� Mineable reserves of uranium: 79.3 thousand tons
� Investment: US$ 375 million for the extraction of phosp hat and uranium
DIGITAL LOGISTICS – “DIGITAL BELT OF CEARÁ”
Submarine cabling of optical fiber (Europe-USA-South America)
Cinturão Digital do Ceará (“Digital Belt of Ceará”)
� There are 92,000 km cover fiber optic - 92 cities
OPERATION OF DIGITAL COVERAGE BELT OF CEARÁ - CDC
� Initial coverage installed in 53 municipalities
oror
� 88% of urban population withlarge band
� Investment of BRL 60 million
SUBWAY OF FORTALEZA
SOUTH LINE� Length: 24 km� Stations: 20� Trains: 10 (900 passengers/train)� Potential: 350,000 passengers/day
WEST LINE� Length: 19 km� Stations: 10� Trains: 6 (1,000 passengers/train)� Potential: 255,000 passengers/day
LRV PARANGABA / MUCURIPE� Length: 13 km� Stations: 9� Trains: 6 (800 passengers/train)� Potential: 90,000 passengers/day
EAST LINE� Length: 13 km� Stations: 13� Trains: 20 (1,300 passengers/train)� Potential: 400,000 passengers/day
OTHER SUBWAYS IN CEARÁ
Cariri
Sobral
ROAD
7,000 km of state paved roads
2,500 km of federal paved roads
ARCO METROPOLITANO
� It connects BR 116 to CIPP
� Total Investment: BRL 275,000,000.00
� Status: Executive Project
Extension (double-lane):88.7 km
� Status: Executive Project� Start: 2012� Conclusion: 2014
PORT OF FORTALEZA
Parking area: 30,798 m²
� Passenger terminal� Constructed area: 9,619 m²� Parking area: 30,798 m²� Yard area (load): 40,600 m²� Draft: 10 to 14 m
Area of containers
PORT OF PECÉM
� Located 56 km from Fortaleza� Draft: 14 to 18m� 2 piers� 4 loading berths (17 by 2016)
PORT OF PECÉM
�Conveyor belts for ore and coal with 8,4 km long� Unloader for ore� 2 loaders for steel plates (6 by 2016)� Construction of a berth for steel plates (3 berths by 2014)� 2 piers for tankers
LAYOUT – PORT OF PECÉM IN 2016
Investment: US$ 2.8 billion by 2016
SECTOR 01� Thermal power plants� Steelworks (CSP)
SECTOR 02� Refinery� Petrochemical Pole / Derivatives Distributor
MASTER PLAN OF CIPP
� Petrochemical Pole / Derivatives Distributor
SECTOR 03� Petrochemical Pole� Electro Metal Mechanical
SECTOR 04� Institutional area� EPZ� Thermal power plants
TIC� Intermodal terminal of loads
AIRPORTS (2 INTERNATIONAL AND 13 AIRFIELDS)
Expansion of PassengerTerminal (Fortaleza)
Investment: BRL 279,500.00
TRANSNORDESTINA RAILWAY
Missão Velha – Pecém: 527 km
Total investment: BRL 1,871.6 million
WATER MANAGEMENT Castanhão Dam� Volum: 6,7 bilion m³� Irrigation: 43,000 hectares
“ Labours Channel ”:105km
� Integration and shared management of river basins� 18 billion m³ of water
11 Riverbasins
“ Labours Channel ”:105kmIrrigation: 7,000ha
Integration axis: 255 kmIrrigation: 25 mil ha
ENERGY
The State of Ceará will be self-sufficient in energy in the next three years. To do so, the Government of the State is creating a fa vorable ambience to the development of this sector.
GAS IN CEARÁ� Gasification plant produces 7 million cubic meters
SOURCES OF SUPPLY OF NATURAL GASSource ExtensionParacuru 96 kmGuamaré 331 kmPecém (GNL) 51 km
� Gasification plant produces 7 million cubic meters of natural gas per day (CIPP)� 87.6 million cubic meters of natural gas/year distributed
THERMAL POWER PLANTS
MPX PECÉM II (MPX)
� Deployed: 857 MW in 20 plants (natural gas, fuel oi l)� Under construction: 1,080 MW in 2 plants (coal)� Future (3 years): about 1,000 MW in 5 power plants (ga s, diesel)
MPX PECÉM II (MPX) � Installed capacity: 360 MW� Expectation for operation: 2012� Investment: US$ 1.3 billion
ENERGIA PECÉM (EDP/MPX) � Installed capacity: 720 MW� Expectation for operation: 2012� Investment: US$ 2.8 billion
WIND POWER
� Wind potential – Ceará: 25,000 MW (on shore) and 10, 000 MW (off shore)� National leadership (37% of installed capacity in B razil)� Deployed: 519 MW in 17 plants (Investment: R$ 2 bil lion)� Hired: 1299 MW in 52 plants (Investment: R$ 5 billi on)
� 543 MW in 21 plants (operation in 2012)� 150 MW in 5 plants (operation in 2013)� 150 MW in 5 plants (operation in 2013)� 278 MW in 11 plants (operation in 2014)� 328 MW in 15 plants (operation in 2016)
OTHER RENEWABLE ENERGY
Solar Park (MPX)� The unique solar plant in commercial operation in B razil� Municipality: Tauá/CE � Power: 1MW (Investment: R$ 10 million)� 2nd MW already hired in partnership with GE (Operat ion – 2012)
Tidal� Pioneer in Latin America� Place: Multi-Purpose Terminal at Port of Pecém� Power: 50 kW� Power: Seinfra/Ceará
Small Hydroelectric� Place: Araras Dam� Owner: Chesf� Power: 4 MW
Prospecting: + 50 companies interested in investing in the sector.Insolation potential in Ceará: 7 to 8 hours/day
TRANSMISSION OF ENERGY
CHESF
� Company from the group Eletrobrás(the largest company in electricity in Latin America)America)
� 14 substations in Ceará (69, 230 and 500 KV)
� Investment: R$ 643 million in transmission lines and substations by 2014
Base de dados: Mar/2011Fonte: Diário do Nordeste
ENERGY DISTRIBUTION
COELCE
� The best energy distributor company of Brazil (ABRADEE – 2009/2010/2011)
� 122,000 km of low and medium voltage network
� 3 million customers
� 100 substations
Base de dados: Nov/2005Fonte: EPE
TAX INCENTIVES FROM THE GOVERNMENT OF CEARÁ
INDUSTRIAL DEVELOPMENT FUND – FDI
� Law nº 10.367, from December 7th, 1979 and changes� It has the objective to stimulate the industrial policy o f the State
Up to 75% deferral and return 1 - 25% of GST, incentive and that the Up to 75% deferral and return 1 - 25% of GST, incentive and that the percentage rate of return and enjoyment of the bene fits are measured through the variables:� Employment generation,�Transaction costs (operation),� Geographical location of the project,� Social responsibility projects,� Program research and development.
The deadline for the benefit is up to 10 years, renewable for an equal period.
In the projects:� Implantation� Extension� Diversification
EXPORT PROCESSING ZONE OF CEARÁ
� Area: 4.271 ha� Without taxes;� Export 80% of production;� Anchor Company:CSP� Manager company: Emazp� Local: CIPP� 12% increasing of GDP of Ceará
Start of operation : 2015 (CSP)
LAYOUT - INITIAL PHASE
� Start of operation : 2015 (CSP)
CITY OF WHOLESALE OF CAUCAIA - CEARÁ
� Largest business complex in Latin America:389,000 m² complete with sheds and storage;
� Investment of $ 260 million (Varicred);� Access: BR 020 and BR 222;� Direct Jobs: 3,700� Conclusion: 2012
� It aims to strengthen the logistics infrastructure of the state;
� Location: Intersection of highway CE-178 with the Northern Line of
INTERMODAL PLATFORM AND DRY PORT FOR SOBRAL
CE-178 with the Northern Line of Transnordestina railway;
� Growth of the competitivity of theproducts of the region in internal andexternal markets;
� Products in the North: granite, mining, cement industry, cashew nuts, irrigated agriculture (flowers and fruits), shoes and furniture, metal-mechanic pole.
MAJOR PROJECTS
PREMIUM II REFINERY� Investment: US$ 11,1 billion� Generation of jobs: 90,000 direct and indirect� Processing capacity: 300,000 barrels/day of oil� Increase of 45% in GDP of Ceará� Main products : diesel oil , kerosene for aviation (jet fuel ), Naphtha , � Main products : diesel oil , kerosene for aviation (jet fuel ), Naphtha , liquefied petroleum gas (LPG) and bunker oil (for ships).
STEEL (CSP)� Partnership: Dongkuk Steel / Vale S.A. / Posco� Investment: US$ 4 billion� Generation of jobs
� Construction: 15,000 direct and 8,000 indirect� Operation: 4,000 direct and 10,000 indirect
� Production: 6 million tons/year of steel plates� Expectation for construction: 4 years� Increase of R$ 9.3 billion in GDP of Ceará
AÑON STEEL – STEEL MILL
� Investment: US$ 1 billion
� State Participation: 10%
� Generation of jobs: 800 direct and 3,200 indirect
� Main products: steel blades for industry white goods, automotive and shipbuilding
� Production: 600,000 tons / year
� Planned to start: end of 2013
RIDE OF TOURISM, BUSINESS AND RELIGIOUS
� 573 km of coastline� 7,000 formal companies in tourism� 1,114 hotels with 27,702 hotel units� 7th in the ranking of events (ICCA)� World Cup 2014
� Centro de Eventos do Ceará� Investment: R$ 327,7 million� Conclusion: July, 2012� 2nd largest in Latin America� Capacity: 30,000 people
� Acquário� Investment: R$ 250 million� Visitors expected: 1,2 million/year� 21.5 thousand square meters
MAJOR EVENTS
WORLD CUP 2014 - ARENA CASTELÃO
� Capacity for 67,037 spectators (FIFA requires 60,00 0)� Area of 70,000 m², 1,900 parking spaces, the headqu arters of state
� Confederations Cup - June 15, 2013
� Area of 70,000 m², 1,900 parking spaces, the headqu arters of state agencies and eight years of administration of the S tadium
� Consortium Galvão and Andrade Mendonça� Investment: BRL 518,6 million� Opening: Late 2012, 56.02% of work completed� There are 1,200 workers, among graduates of the pri son
system and people with disabilities� Training, qualification, literacy within the work i tself.� Visit the website of Secopa for more information:
www.secopa.ce.gov.br
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