Camp Prosperity: Resist!prosperitynow.org/sites/default/files/resources/Camp Prosperity... · July 18 ENLIST! Join the Fight to Protect Working Families August 1 RESIST! Tools for

Camp Prosperity: Resist!

August 1, 2018

Strategies for Pushing

Back Against Harmful

Policies

Welcome

Carmen ShorterSenior Manager for LearningProsperity Now

July 18 ENLIST! Join the Fight to Protect Working Families

August 1 RESIST! Tools for Effective Advocacy

August 15 PERSIST! Building Lasting Change

Camp Prosperity Webinar SeriesWednesdays from 2-3:30 pm

#CampProsperity

▪This webinar is being recorded

and will be available online within

one week

▪All webinar attendees are muted to ensure sound quality

▪Ask a question any time by typing the question into the text box of the GoToWebinar Control Panel

▪ If you experience any technical issues, email gotomeeting@prosperitynow.org

Housekeeping

#CampProsperity

Prosperity

Now’s mission

is to ensure

everyone in our

country has a

clear path to

financial stability,

wealth and

prosperity.

▪ Join from a quiet space

▪ Grab a coffee or snack and settle in

▪ Engage! Send us your questions and comments as you listen

▪ Reflect on ways to apply what you learn today to your own work

Getting the Most Out of Today’s Call

#CampProsperity

Christine TiddensCommunity Outreach Director

Idaho Asset Building Network

Today’s Speakers

David HlebainBasic Needs Campaign Coordinator

Poverty Action, Washington State

Today’s Speakers

Holden WeismanSenior Policy Manager,

State & Local Policy

Prosperity Now

Jeremy HeidtDirector of Industry &

Government Affairs,

Tennessee Housing

Development Agency

Learning Objectives

▪ Attendees will learn what they can do right now to be

effective advocates

▪ Attendees will learn how to best advocate in polarized

political climates

▪ Attendees will learn how data can be used to advocate

#CampProsperity

Today’s Agenda

▪ Overview of Camp Prosperity

▪ Advocacy: Strategies for Success

▪ Accounting for Your State’s Political Landscape

▪ Let Data Tell the Story

▪ Discussion and Q&A

▪ Next Steps & Close

#CampProsperity

Welcome to Camp Prosperity!

Vanna CureLead Camp CounselorSenior Advocacy ManagerProsperity Now

▪ Three more weeks of fun and virtual learning

▪ Daily social media tips

▪ One additional newsletter

▪ 1 additional webinar- with chance to win prizes

▪ Persist! webinar- August 15

▪ Certificate of completion for attending all 3 webinars

▪ “Lunch with a Legislator” at the end of camp

▪ Networking opportunity at Prosperity Summit

What to Expect

#CampProsperity

▪ Schedule your “Lunch

with a Legislator” today:

https://prosperitynow.org

/take-action

▪ Connect with fellow

campers in our

Facebook Action Center

Looking Ahead: Lunch with a Legislator

#CampProsperity

▪ Yes, I represent a coalition

▪ Yes, I advocate on behalf of my organization

▪ No, I advocate for myself

▪ I’m interested in advocacy, but haven’t started

▪ Other (share more in the chat box!)

Use the Comment Box to let us know more!

Poll QuestionAs an advocate, do you represent an organization or coalition?Select all that apply

#CampProsperity

Advocacy:

Strategies for Success

Christine TiddensCommunity Outreach

Director

Idaho Asset Building

Network

Key Insights:Advocacy Strategies for Success

David HlebainBasic Needs Campaign

Coordinator

Poverty Action,

Washington State

Jeremy HeidtDirector of Industry &

Government Affairs,

Tennessee Housing

Development Agency

Strategies for Success

• Be a voice on the issues in which you have passion, experience, and expertise

Elevate the Issue

• Generate earned media

• Distribute education

• Engage in campaign social media

Participate in Direct Action

• Coordinated events with partners

• Call, email, and visit elected officials

• Testify or submit comments

Engage Consumers

• Educate consumers on policy barriers

• Collect and share stories

• Offer opportunities to engage

#CampProsperity

Strategies for Success

• Frame the conversation to build dialogue and effectively convey your message

Values-Based Messages

• Family & community

• Independence

• Personal & fiscal responsibility

• Self-reliance

• Hard work

Solution-Oriented Messages

• Help families climb the economic ladder

• Build self-sufficiency

• Remove policy barriers

• Provide opportunities to succeed

#CampProsperity

Types of Advocacy

• Form letters • Materials drop at

Congressional event

• Phone calls

• Individual emails/letters

• Telephone town hall comments

• Social Media campaigns

• In-person visits

• Letters to the Editor

• Rallies

• Fact sheets (sending directly to

staff)

Low

Im

pact

Hig

h I

mpact

Low Capacity High Capacity

#CampProsperity

Social Media is Your Friend

• #Hashtag your way into the conversation

• Keep up with legislative movements

• Increase visibility for your organization by joining larger

conversations

• Create a Facebook group for your coalition

• Share upcoming events

• Share responses from elected officials

• Recruit!

• Let pictures tell the story

• Instagram can paint a picture that emails can’t– create FOMO!

• Share pictures of rallies and successful community events

#CampProsperity

Accounting for Your

State’s Political

Landscape

Christine TiddensCommunity Outreach Director

Idaho Asset Building Network

Best Practices:What Works for Your State?

David HlebainBasic Needs Campaign Coordinator

Poverty Action, Washington State

Accounting for Your State’s Political Landscape

▪Create an “Equity and Inclusion Action Plan”

▪Set realistic goals and timeframes

▪Work together in coalition

▪Build relationships with lawmakers and promote ongoing conversations

▪Celebrate every step forward!

Let Data Tell the Story

Dig Deeper:Back Up Your Story With Data

Holden WeismanSenior Policy Manager,

State & Local Policy

Prosperity Now

Jeremy HeidtDirector of Industry &

Government Affairs,

Tennessee Housing

Development Agency

Dig Deeper:Stats to Stories

1. Overview of outreach goal and reasons for it

2. Data collection and review process

3. Outcomes of the advocacy in terms of real successes

#CampProsperity

Dig Deeper:

Stats to Stories

1. Overview of outreach goal and reasons for it.

a) New state legislators (25% in next election cycle)

b) Turnover of half of U.S. Representatives and Senators

(as many as 5 representatives and 1 senator) in 2018

c) Show them why what we do matters to the people in their

district

2. Data collection and review process

3. Outcomes of the advocacy in terms of real successes

#CampProsperity

Dig Deeper:

Stats to Stories

1. Overview of outreach goal

and reasons for it.

2. Data collection and review

process

a) Identifiable data and

privacy concerns

b) Crafting a story from

the data

3. Outcomes of the

advocacy in terms of real

successes

#CampProsperity

Dig Deeper:

Stats to Stories

1. Overview of outreach goal and

reasons for it.

2. Data collection and review process

3. Outcomes of the advocacy in terms

of real successes

a) Inclusion of Private Equity

Bonds and Expansion of

Housing Tax Credits in the

2017 Federal Tax Bill

b) Agency sunset review, budget

approval and expansion

request in 2018 state

legislative session.

#CampProsperity

Dig Deeper:

Using the Prosperity Now Scorecard

Holden WeismanSenior Policy Manager,

State & Local Policy

Prosperity Now

Using the Prosperity Now Scorecard

scorecard.prosperitynow.org

#CampProsperity

2018 Scorecard Report

▪Poor choices are fueled by state and federal policy barriers

▪Economic trends mask the realities of many

▪Our times demand a bold response

#CampProsperity

Explore Policies on Race and Wealth

State Policy Blueprint

Moveable, Manageable and Meaningful

state-level policies to address the racial

wealth divide

Municipal Blueprint coming in August

Racial Equity Primer

Essential policy design considerations

for developing strategies and advocacy

on racial equity and wealth

#CampProsperity

▪ EXPLORE! EXPLORE! EXPLORE!

scorecard.prosperitynow.org

▪ Ask questions—the State & Local Policy Team is here to help!

▪ Provide feedback:

Holden Weisman

hweisman@prosperitynow.org

What to do next with the Scorecard?

#CampProsperity

Audience Q & A

What questions do you have?

Share them in theQuestions box!

Christine Tiddens | Community Outreach Director

Idaho Asset Building Network

ctiddens@jannus.org

David Hlebain| Basic Needs Campaign Coordinator

Poverty Action Network, Washington State

davidh@povertyaction.org

Jeremy Heidt| Director of Industry & Government Affairs

Tennessee Housing Development Agency

JHeidt@thda.org

Holden Weisman| Senior Policy Manager, State & Local

Prosperity Now

hweisman@prosperitynow.org

Stay in Touch!

#CampProsperity

Next Steps

▪ Complete the follow-up survey

▪ Attend our final webinar in the Camp Prosperity series

on August 15th!

▪ Schedule “Lunch with a Legislator” today!

▪ Look for more Camp Prosperity Daily Tips—find the

ones you missed at https://prosperitynow.org/join-us-

camp-prosperity

▪ Start planning now for the 2018 Prosperity Summit

(formerly Assets Learning Conference), September 5-7

#CampProsperity

Next Steps

▪ Download your

state's "Commit To"

card!

https://prosperitynow.org/join-

us-camp-prosperity

#CampProsperity

July 18 ENLIST! Join the Fight to Protect Working Families

August 1 RESIST! Tools for Effective Advocacy

August 15 PERSIST! Building Lasting Change

Camp Prosperity Webinar SeriesWednesdays from 2-3:30 pm

#CampProsperity

Dive Deeper with Prosperity Now Community Networks

Affordable Homeownership Network

Racial Wealth Equity Network

Financial Coaching Network

Savings Network

Taxpayer Opportunity Network (VITA/Community Tax Prep)

Campaign for Every Kids Future — Children’s Savings Accounts

Medical Financial Partnerships (Health/Wealth)

Innovations in Manufactured Housing (I’M HOME) Network

Visit any of the networks above at prosperitynow.org/getinvolved to get started.

Sign up for listservs and working groups, volunteer to facilitate

peer discussions, serve in a leadership role and more!

Take action with Prosperity Now Campaigns!

Homeownership is

key to building

wealth. Together, we

will advocate for

products and policies

that provide more

affordable homes to

more people.

HOMEOWNERSHIP

Consumer

protections create

fairer, more

transparent financial

markets. Together,

we will ensure

consumers keep the

safeguards they

deserve.

CONSUMER

PROTECTIONS

Safety net programs

help protect

vulnerable individuals

and families from

falling deep into

poverty. Together, we

will protect programs

like SNAP, IDAs and

more to help those in

need when they need

it most.

SAFETY NET

The vast majority of

tax incentives go to

those at the top, not

to those who need it

most. Together, we

will turn our upside-

down tax code right-

side up.

TURN IT

RIGHT-SIDE UP

Visit any of the Campaigns above at https://prosperitynow.org/take-action to learn more and join.

Sign up to stay informed about the latest developments and opportunities to take

action by joining one of our four federal policy campaigns.

Prosperity Now Advocacy CenterTake action today at https://prosperitynow.org/take-action

Here you can:

▪ Email a MOC

▪ Call a MOC

▪ Tweet at a MOC

▪ Schedule a Meeting

▪ Sign a petition

Registration for the 2018 Prosperity Summit is now open!

Visit the Summit website at summit.prosperitynow.org

to learn more and to register!

Thank you!Please complete our survey!