Business and Technology Advice from the World's Top Executives
Post on 08-Sep-2014
50459 Views
Preview:
DESCRIPTION
Transcript
• Prioritize the projects that enhance value.
• You cannot deal with modern problems using antiquated systems.
• Creativity needs to come from everywhere, not just the C-level.
• Stay focused on what moves the needle.
RAMON BAEZ SENIOR VP & CIO @RamonfBaez | HEWLETT-PACKARD
• Seek not to influence, but to be influenced.
• It‟s not about where the budget sits, but where the conversation starts.
• Marketing influence is market strategy built from the influence of others.
• As marketing fuels up, so does IT and everyone ends up at the same table.
JOHN TASCHEK VP OF STRATEGY @jtaschek | SALESFORCE.COM
• Don‟t chase shadow IT, chase innovation.
• Technology is ubiquitous.
• Embrace social media as a means of doing business.
• Work at the speed of your customers, not the speed of your processes.
ANDI KARABOUTIS VP & GLOBAL CIO @AndiCIOatDell | DELL
• There are no IT projects, only business projects.
• Business executives should have higher expectations of IT.
• CIOs can use social channels to stay current and well informed.
• Connect to new sources and influential people.
KIM STEVENSON CIO @Kimsstevenson | INTEL
• IT must develop a deeper understanding of the business through
collaboration.
• In order to move forward, you must abandon the past.
• CIOs must cultivate a culture of agility and customer service.
FRANK MODRUSON CIO @Accenture | ACCENTURE
• Position is what angle you want to take. Message is how you deliver
that single position to the audience you want to reach.
• When can we be digital first, when can we be digital only and when
do we need to be digital to be on top?
• If you focus on what your end customers want everything else takes
care of itself.
JONATHAN BECHER CMO @jbecher | SAP
• It‟s all about the outcome, not who has authority.
• Good people trump bad organizational structure every time.
• Spend your time on outcomes.
MIKE CAPONE CIO @MikeCaponeADP | ADP
• IT must enable people who come to work to make a
difference and to have an opportunity to contribute.
• Rapid delivery of quality services bolster strong business
partnerships.
• CIO is a choreographer or a conductor of an orchestra,
bringing various services together to co-create value.
CASEY COLEMAN CIO @caseycoleman | General Services Administration
• The foundation of crowdsourcing is built on trust. Trust the crowd.
• Social amplifies voices and choices.
• CIOs must empower CMOs to focus outwardly.
• Luck favors the people who are willing to grind it out.
GUY KAWASAKI FOUNDER @GuyKawasaki | ALLTOP
• CIO owns the platforms to deliver Big Data, but the CMO owns the results of Big Data.
• The source of influence is becoming the source of education – be the source of influence.
• The market is moving in the direction of ad-hoc decision support – CMO and CIO must collaborate to deliver value.
MIKE FAUSCETTE GROUP VP @mfauscette | IDC
• The last decade of the enterprise was defined by mass collaboration, the next
decade will be defined by mass integration.
• IT should be the information enabler.
• If you're not the simplest solution, you're the target of one.
• History repeats itself in the technology industry. Pay attention to where
customers are going.
AARON LEVIE CO-FOUNDER & CEO @levie | BOX
• Continuously add value to a customer‟s experience.
• Don‟t forget the importance of face-to-face interactions.
• Deliver integrated campaigns for a multi-touch world.
CHIP COYLE CMO @Infor | INFOR
• Social media cuts through organizational hierarchy.
• Technology is bigger than IT.
• Ideas do not become reality without CMO and CIO collaboration.
MARK P. McDONALD GROUP VP @markpmcdonald | GARTNER
• Know your customers.
• IT infrastructure is a business asset.
• Big Data rewards customer engagement.
FRED KIRSCH VP OF CONTENT @Fred_Kirsch | KRAFT SPORTS PRODUCTIONS
• Great culture attracts great employees.
• Answer customers‟ questions before they ask.
• Content can be the magnet that pulls new customers in.
BRIAN HALLIGAN CEO @bhalligan | HUBSPOT
• Maintain a winning attitude.
• Cultivate a culture of teamwork across all departments.
• Adore what you do. Passion drives excellence.
JAY WESSEL CIO @celtics | BOSTON CELTICS
• You can't default to "yes" or "no," you need to be strategic
in your decisions.
• Take care of the basics, then take care of the parts that
help the business.
• Theories are no match for field experience.
BEN HAINES CIO @bhaines0 | PABST BREWING CO.
• Know what your customer wants and deliver it.
• Build upon social interactions.
• Learn to read between the lines of data analytics.
LAUREN BROUSELL STAFF WRITER @LBrousell | CIO MAGAZINE
• Don‟t speak at people, engage with them.
• People want to know you‟re listening.
• Customers are your best influencers. Choose your
influencers wisely.
STEVE GILLMOR HEAD OF TECH MEDIA STRATEGY @stevegillmor | SALESFORCE.COM
• CIO is an internal coach, bringing innovation and ideas to the
business, orchestrating the use of various technologies.
• Promote an open and adoptive culture.
• The relationship between the CIO and CMO is key to digital business
transformation.
ANDREW WILSON CIO @Accenture | ACCENTURE
• The centerpiece of your world is your customers.
• Encourage your customers to engage their networks on your
behalf.
• Communities extend the shelf life of social interactions.
WENDY LEA CEO @WendySLea | GET SATISFACTION
• Convince your colleagues that working together will yield stronger
systems.
• IT no longer has the option to say, „It is what it is.‟
• If you‟re given a shot, take it.
MARC TOUITOU CIO @SFCityCIO | CITY OF SAN FRANCISCO
• Put the right people in the right place doing the right things.
• Nobody wins on their own. You need a great team behind you.
• When collaborating, find people with the right skills.
SHAWN PRICE PRESIDENT @ShawnPrice1000 | SUCCESSFACTORS
• Leaders know how to put together the right teams.
• Success depends on best use of individual talent to support
the team.
• An assist is as important, if not more, than scoring.
JO JO WHITE FORMER NBA PLAYER @celtics | BOSTON CELTICS
• Business model innovation is just as important as technology
innovation.
• Solve customers‟ problems, not yours.
• Social media marketing must be handled in-house.
EVANGELOS SIMOUDIS SR. MANAGING DIRECTOR @esimoudis | TRIDENT CAPITAL
• Digital Business Transformation is hard because humans are involved.
• Innovation and technology are important in any business strategy discussion.
• The CIO must ensure that the technology supports the brand‟s mission.
• Build trust in your brand.
RAY WANG FOUNDER @rwang0 | CONSTELLATION RESEARCH INC.
• Be open to innovation.
• Social accelerates contribution.
• Default to the cloud.
• To better the customer experience, you must fully understand it.
JOANNA YOUNG CIO @unhcio | UNIVERSITY OF NEW HAMPSHIRE
• Mobile-first is expected.
• Use social media as your personal learning network.
• You cannot stay relevant with a command-and-control mindset.
Collaborate to co-create value.
VP IT & CIO @PhilKomarny | SETON HILL UNIVERSITY
PHIL KOMARNY
• Culture eats strategy.
• Mobile first, social always.
• To stay relevant, be part of the conversation.
STEPHEN DIFILIPO VP & CIO @S_dF | CECIL COLLEGE
• It all comes down to culture and purpose.
• We are in the age of advocacy.
• Skills can be taught, passion can‟t.
• Engage your brand advocates.
CO-FOUNDER & CMO @Ekaterina | BRANDERATI
EKATERINA WALTER
• Marketing has become fragmented, empower advocates.
• Influence is not scientific, its talking to people.
• If you have to tell someone you are influential, you are not.
GLOBAL PARTNER, SOCIAL BUSINESS @AndrewGrill | IBM
ANDREW GRILL
• Social media enhances communication effectiveness.
• IT needs to be accessible.
• React fast and move priorities to meet customers‟ demands.
CIO @EmergingEdTech | THE COLLEGE OF WESTCHESTER
KELLY WALSH
• Smart companies don't focus on technology, they focus on positive outcomes.
• Companies must strive to be “customer focused.”
• Listening is the prequel to action.
• People partner with companies that share their values.
PRESIDENT @pgreenbe | THE 56 GROUP
PAUL GREENBERG
• Experiment. Learn. Apply. Iterate.
• Just like any organization, IT has to prove why they exist.
• Control is both an illusion and a delusion. Control is for beginners.
• Innovation is taking stuff that exists and putting it together differently.
OWNER @dscofield | MILLS-SCOFIELD, LLC
DEB MILLS-SCOFIELD
• If you want to be influential you need to add value.
• Be great at communicating your story and be useful to others.
• Influence > popularity.
FOUNDER @FlemmingMa | ONALYTICA
FLEMMING MADSEN
• Good Communication is about mutuality. It‟s not about me, it‟s not about you.
• Leave your ego at home.
• Our goal is to make someone feel heard and understood.
• Don‟t tell people what to do. Engage them.
AUTHOR & SPEAKER @KareAnderson | SAY IT BETTER
KARE ANDERSON
• Be interesting. This can‟t be automated or bought.
• Content should be a conversation starter.
• Useful data, not the free stuff, has earned social capital.
CEO @marshallk | LITTLE BIRD
MARSHALL KIRKPATRICK
• We all have to look at government in a different way.
• The rip and replace approach of introducing innovation can be
catastrophic for government.
• We are trying to make an intimate connection with the citizens of the
nation by harnessing social and mobile.
CIO @KristinDRussell | COLORADO
KRISTIN D. RUSSELL
• Knowing who to ask can be as important as knowing what to ask.
• Learn how to leverage customers to sell more product.
• Companies can‟t control how a product is used.
• You can‟t manage customer experience.
FOUNDER & PRINCIPAL @ekolsky | THINKJAR
ESTEBAN KOLSKY
• If you are the only one talking, what are you going to learn?
• People do business with people, not logos.
• Businesses need the right tools to adapt in real time.
CEO @markfidelman | EVOLVE! INC.
MARK FIDELMAN
• The risk of not doing social is actually much bigger than the risk of doing it.
• The Chief Digital Officer is becoming the next generation CIO.
• Social media is bigger deal than the printing press was.
• Social allows business to be faster than ever.
CHIEF STRATEGY OFFICER @dhinchcliffe | DACHIS GROUP
DION HINCHCLIFFE
• Executives must develop data analytical competencies.
• Inspiration in the enterprise comes from the customer.
• Know what the consumer needs and deliver it.
CO-FOUNDER & VP OF PRODUCTS @nenshad | PAXATA
NENSHAD BARDOLIWALLA
• 90% of our behaviors are driven by our subconscious brain and
only 10% of decisions are made by intellect.
• We all crave safety, belonging and mattering.
• Instead of telling people what to do, ask questions in a tone that is
curious and fascinated.
AUTHOR & STRATEGY CONSULTANT @Comaford | CC ASSOCIATES
CHRISTINE COMAFORD
• CMOs sit at the intersection of creativity and strategy.
• Make Big Data work for you.
• Engagement trumps consumption.
CMO @stevemann | LEXISNEXIS
STEVE MANN
• The best people won‟t work for companies that aren‟t social.
• CMOs must take advantage of the analytic opportunities of big data, or
they will drown in it.
• Cultivate multiple skillsets to understand the big picture.
MANAGING PARTNER @InFullBloomUS | BLOOM & WALLACE
NAOMI BLOOM
• The passion for work is what separates good CIOs from great ones.
• CIOs must embrace IT Consumerization.
• Transformative CIOs serve as true business executives.
• Digital transcends social media.
CEO @mkrigsman | ASURET, INC.
MICHAEL KRIGSMAN
• If you are not helpful, you are not influential.
• Your brand is what people say about you when you‟re not in the room. The web is the room and it‟s social.
• Modern CMO: storyteller, scientist, artist, customer advocate, technologist, designer, experience architect.
• Culture is what happens when the manager leaves the room. Empower your employees to delight customers.
CMO @ValaAfshar | EXTREME NETWORKS
VALA AFSHAR
CXO-Talk.com
Twitter.com/ValaAfshar
HuffingtonPost.com/Vala-Afshar Special thanks: @mkrigsman, @JimMacLeod, @WillCarl5000, @Cam_Marchand, @carey_mercier
top related