BRINGING TRUST AND TRANSPARENCY TO AGRICULTURE w - … · 2017. 12. 13. · AgriDigital connects farmers, buyers, site operators and financiers on the world’s first truly integrated

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© 2017 Full Profile Pty Ltd

w

B R I N G I N G T R U S T A N D T R A N S PA R E N C Y T O A G R I C U LT U R E

BLOCKCHAIN: WHAT IS IT AND WHAT CAN IT DO FOR FRESH PRODUCE?

Hort Connections, 17 May 2017

Emma Weston, CEO, AgriDigital

© 2017 Full Profile Pty Ltd

AGENDA

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1. Introduction to AgriDigital

2.Blockchain 101

3.AgriDigital & Blockchain Technology

4.Opportunities for Blockchain in Horticulture

© 2017 Full Profile Pty Ltd

WHO WE ARE

AgriDigital develops software and financial solutions that bring transparency, efficiency,

and trust to the agri-commodity supply chain, so all participants can act with confidence.

© 2017 Full Profile Pty Ltd

© 2017 Full Profile Pty Ltd

AGRI-SUPPLY CHAIN & BLOCKCHAIN Leadership

Full Profile Wins Westpac Blockhack 16!OCTOBER 25, 2016

Full Profile Presents At

The Australian Grains

Industry ConferenceJULY 28 2016

Full Profile To Demo

At Finovate Fall 2016!AUGUST 4 2016

Full Profile Presents

At Fintech Australia’s

Collab/Collide SummitOCTOBER 25, 2016

Full Profile At 2016

Australia China Food &

Agribusiness SummitOCTOBER 25 2016

© 2017 Full Profile Pty Ltd

BLOCKCHAIN

© 2016 Full Profile Pty Ltd

Every now and then, something comes along that might just change everything. And this is one of those moments.

Elmer Funke Kupper, former ASX chief executive

Blockchain is the glue that is going to drive a productivity revolution across the globe on par with what Henry Ford did with the automobile.

Paul Brody, Americas Strategy Leader, EY

blockchain . . . is a new organizing paradigm for the discovery, valuation, and transfer of all quanta (discrete units) of anything, and potentially for the coordination of all human activity at a much larger scale than has been possible before.

Melanie Swan, Futurist, MS Futures Group

“Check it on the Blockchain” will be the phrase of the 21st century. It will be as commonplace as people saying “Google that.”

Nic Cary, Blockchain.info

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WHAT IS BLOCKCHAIN?

Blockchain is a peer-to-peer distributed ledger technology for a new generation of transactional applications that establishes

trust and transparency, while streamlining business processes. It has the potential to

vastly reduce the cost and complexity of our current ways of doing things.

Blockchains have been called the ‘internet of value’ because they enable the seamless

exchange of value.

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© 2017 Full Profile Pty Ltd

CENTRALISED VS DISTRIBUTED

Types of Networks

Centralised

Distributed

Decentralised

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KEY FEATURES

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• Distributed ledger of transactions that occur between participants or

peers of a network

• Maintained by the network nodes who ensure that there is no central

point of failure

• Transactions are intermediary-less; allowing for cost and timing

savings

• Transactions are validated or verified via a consensus algorithm

• Transactions are grouped in blocks which are added sequentially to a

chain and are encrypted to keep them secret

• Transactions are ‘hashed’ meaning they are given a unique identifier

which allows them to accessed at any time by the parties who have

the key to ‘unlock’ that transaction

• Blockchain is an enabling technology; when combined with smart

contracts, it is being used across a large number of industries

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AGRIDIGITAL & THE AGRI SUPPLY CHAIN

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THE SUPPLY CHAIN

Example supply chain for grain

container exports

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THE SUPPLY CHAIN

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THE SUPPLY CHAIN

INSOLVENCY

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THE SUPPLY CHAIN

INSOLVENCY

LACK OF

TRANSPARENCY

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THE SUPPLY CHAIN

INSOLVENCY

LACK OF

TRANSPARENCY

FINANCIAL

RISK

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THE SUPPLY CHAIN

INSOLVENCY

LACK OF

TRANSPARENCY

FINANCIAL

RISK

FRAUD

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INSOLVENCY

LACK OF

TRANSPARENCY

FINANCIAL

RISK

FRAUD

COUNTERFEIT

GOODS

THE SUPPLY CHAIN

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FARMERSdon’t get paid for

what they deliver

when they deliver

BUYERScannot get the financing

they need to pay the

seller on delivery

CONSUMERSdon’t know where

their food comes from

THREE BIG PROBLEMS

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$9BAUSTRALIAN

GRAINS INDUSTRY

$40BAUSTRALIAN

AGRICULTURE

$6TGLOBAL

AGRICULTURE

$1BAUSTRALIAN GRAINS INDUSTRY

SUPPLY CHAIN RISK, INEFFICIENCY

& INSOLVENCY

$40BGLOBAL FOOD

FRAUD

$?BGLOBAL SUPPLY CHAIN

FINANCE FRAUD

NOT INSIGNIFICANT PROBLEMS

© 2017 Full Profile Pty Ltd

Agri-supply chain participants should be able to buy and sell with confidence

Financiers should have live, accurate and verifiable asset valuations

Buyers and consumers should know and be able to verify the provenance

of the commodity

WE CAN DO BETTER

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THE AGRIDIGITAL SOLUTION: AN INDUSTRY PLATFORM

Digitised title to goods

Automatic settlement solutions & live valuations

Auto-executing workflows via smart contract

3rd party deductions and remittances on

settlement

Pure asset-backed supply chain finance with

just-in-time drawdown & immediate repayment

Provenance: end-to-end traceability & supply

chain assurance

Global & multi-commodity platform

AgriDigital connects farmers, buyers, site operators and financiers on the

world’s first truly integrated commodity management and supply chain finance

platform for the agricultural sector

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© 2017 Full Profile Pty Ltd

• Continued growth in Australia

• Launching in Canada

• Building cross-commodity

capability, eg. cotton, livestock

• Launching supply chain finance

• Building provenance capabilities

• Continued blockchain proof of

concept and commercial pilots

AGRIDIGITAL IN 2017

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

AGRIDIGITAL BLOCKCHAIN

© 2017 Full Profile Pty Ltd

$40B

© 2017 Full Profile Pty Ltd

$500B

© 2017 Full Profile Pty Ltd

provenanceˈprɒv(ə)nəns/

noun

1. the place of origin or earliest known history of something.

2. the beginning of something's existence; something's origin.

3. a record of ownership of a work of art or an antique, used as

a guide to authenticity or quality.plural noun: provenances

© 2017 Full Profile Pty Ltd

provenanceˈprɒv(ə)nəns/

noun

1. the place of origin or earliest known history of

something.

2. the beginning of something's existence; something's

origin.

3. a record of ownership of a work of art or an antique,

used as a guide to authenticity or quality.

plural noun: provenances

• Proof of ownership

• Chain of custody

• Supply chain assurance

• Traceability

• Identity preservation

• Asset tracking

• Document tracking and compilation

• Paddock to plate transparency

© 2017 Full Profile Pty Ltd

© 2017 Full Profile Pty Ltd

MANUAL

PROCESSES

Large amounts of time

consuming paperwork,

duplicated data entry

and costly transactions

FRAUD AND

COUNTERFEIT GOODS

Goods and moral rights

which need protection from

theft, fraud and

counterfeiting

DATA VERIFICATION

Multiple participants who

each need to know how

goods are produced,

processed and

transported along the

supply chain

CHAIN OF CUSTODY

Each link in the supply

chain is interested in

proof of prior ownership

and clear title to goods

© 2017 Full Profile Pty Ltd

• Interoperability

• Standards & verifying ‘Gold Standards’

• Certifications & declarations

• Transparency

• Multiple participants

• Incentives

• Physical infrastructure

CHALLENGES

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OPPORTUNITIES IN HORTICULTURE

1. Provenance

2. Addressing fraud and counterfeiting

3. Mobile payments, credits, and decreased

transaction fees

4. Real-time management of supply chain

transactions and financing

5. Manual to digital

6. Other???

© 2017 Full Profile Pty Ltd

THANK YOU & QUESTIONS

© 2017 Full Profile Pty Ltd

Emma Weston

CEO & Co Founder

m: +61 407 830 136

a: Level 5, 9-13 Young St, Sydney, Australia

w: www.agridigital.io

e: emma.weston@agridigital.io

@emmamweston

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© 2017 Full Profile Pty Ltd

D I S C L A I M E R

T h e m a t e r i a l i n t h i s p r e s e n t a t i o n h a s b e e n p r e p a r e d b y F u l l P r o f i l e P t y L t d

A B N 1 3 6 0 8 1 2 5 5 9 7 ( F u l l P r o f i l e )

a n d i s g e n e r a l b a c k g r o u n d i n f o r m a t i o n a b o u t F u l l P r o f i l e ’ s a c t i v i t i e s c u r r e n t

a s a t t h e d a t e o f t h i s p r e s e n t a t i o n .

T h i s i n f o r m a t i o n i s g i v e n i n s u m m a r y f o r m a n d d o e s n o t p u r p o r t t o b e

c o m p l e t e .

I n f o r m a t i o n i n t h i s p r e s e n t a t i o n , i n c l u d i n g f o r e c a s t f i n a n c i a l i n f o r m a t i o n ,

s h o u l d n o t b e c o n s i d e r e d a s a d v i c e o r a r e c o m m e n d a t i o n t o i n v e s t o r s o r

p o t e n t i a l i n v e s t o r s i n r e l a t i o n t o h o l d i n g , p u r c h a s i n g o r s e l l i n g s e c u r i t i e s

o r o t h e r f i n a n c i a l p r o d u c t s o r i n s t r u m e n t s a n d d o e s n o t t a k e i n t o a c c o u n t

y o u r p a r t i c u l a r i n v e s t m e n t o b j e c t i v e s , f i n a n c i a l s i t u a t i o n o r n e e d s . B e f o r e

a c t i n g o n a n y i n f o r m a t i o n y o u s h o u l d c o n s i d e r t h e a p p r o p r i a t e n e s s o f t h e

i n f o r m a t i o n h a v i n g r e g a r d t o t h e s e m a t t e r s , a n y r e l e v a n t o f f e r d o c u m e n t a n d

i n p a r t i c u l a r , y o u s h o u l d s e e k i n d e p e n d e n t f i n a n c i a l a d v i c e . A l l s e c u r i t i e s

a n d f i n a n c i a l p r o d u c t o r i n s t r u m e n t t r a n s a c t i o n s i n v o l v e r i s k s , w h i c h

i n c l u d e ( a m o n g o t h e r s ) t h e r i s k o f a d v e r s e o r u n a n t i c i p a t e d m a r k e t ,

f i n a n c i a l o r p o l i t i c a l d e v e l o p m e n t s a n d , i n i n t e r n a t i o n a l t r a n s a c t i o n s ,

c u r r e n c y r i s k .

T h i s p r e s e n t a t i o n m a y c o n t a i n f o r w a r d l o o k i n g s t a t e m e n t s i n c l u d i n g

s t a t e m e n t s r e g a r d i n g o u r i n t e n t , b e l i e f o r c u r r e n t e x p e c t a t i o n s w i t h r e s p e c t

t o F u l l P r o f i l e ’ s b u s i n e s s e s a n d o p e r a t i o n s , m a r k e t c o n d i t i o n s , r e s u l t s o f

o p e r a t i o n a n d f i n a n c i a l c o n d i t i o n , c a p i t a l a d e q u a c y , s p e c i f i c p r o v i s i o n s a n d

r i s k m a n a g e m e n t p r a c t i c e s . R e a d e r s a r e c a u t i o n e d n o t t o p l a c e u n d u e

r e l i a n c e o n t h e s e f o r w a r d l o o k i n g s t a t e m e n t s . F u l l P r o f i l e d o e s n o t

u n d e r t a k e a n y o b l i g a t i o n t o p u b l i c l y r e l e a s e t h e r e s u l t

o f a n y r e v i s i o n s t o t h e s e f o r w a r d l o o k i n g s t a t e m e n t s t o r e f l e c t e v e n t s o r

c i r c u m s t a n c e s a f t e r t h e d a t e h e r e o f t o r e f l e c t t h e o c c u r r e n c e o f

u n a n t i c i p a t e d e v e n t s . W h i l e d u e c a r e h a s b e e n u s e d i n t h e p r e p a r a t i o n o f

f o r e c a s t i n f o r m a t i o n , a c t u a l r e s u l t s m a y v a r y i n a m a t e r i a l l y p o s i t i v e o r

n e g a t i v e m a n n e r . F o r e c a s t s a n d h y p o t h e t i c a l e x a m p l e s a r e s u b j e c t t o

u n c e r t a i n t y a n d c o n t i n g e n c i e s o u t s i d e F u l l P r o f i l e ’ s c o n t r o l . P a s t

p e r f o r m a n c e i s n o t a r e l i a b l e i n d i c a t i o n o f f u t u r e p e r f o r m a n c e .

A g r i D i g i t a l i s a b u s i n e s s n a m e a n d d o m a i n o w n e d b y F u l l P r o f i l e .

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