bpost e-commerce for publishers - UK

Post on 19-Oct-2014

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How can bpost help publishers in their e-commerce activities

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Publishers and e-CommerceHow can bpost help your online business

Frank JahnManaging Director Europe - bpack

2

&Facts

Figures

19%

13,4%

25%

… and the colleagues

6

Let’s take a look at what retailers do…

7… and the retailers open e-shops

… The e-tailers move towards physical shops

Multi-channel

… and the colleagues

8

(e)-Retailers also start to look at your

business

CONTENT

9

10

… and the colleagues

11

And what about content companies?

Luckily…

Content companies, like media and book publishers, are also moving into e-commerce.

12

Media publishersand

e-commerce:

A perfect match13

14

15

16

Also book publishers

can become

(e)-retailers17

18

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E-commerce?

Your business model will have to evolve.

20

Rethinking your business model is a significant challenge

Tap into new segments: book publishers are often B2Bproviders and selling via resellers and retailers

21

Think how to become a brand that attracts consumers.

Expand into new product categories: selling non-contentproducts is not a core business

Think about products related to your own content or your readers’ interest.

Sales

Some of the e-commerce challenges

22

Product Marketing Logistics

ICT

Our job: add value to your e-commerce

25

AT HOME

70%

PHYSICAL STORE

21%

DELIVERY POINT

33%

OTHER

10%

LOCKER

10%

How, when & where

Home delivery

Pick-up point

Pick up in store

Parcel automate

Other

Offer your customers a wide choice of delivery options

bpack@homeThe choice of 70% the consumers

26

bpack@bpostFor the consumer who’s not at home

27

bpack 24/7For the consumer who wants to choose where and when

28

Also returns…

29

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AT HOME

70%

PHYSICAL STORE

21%

DELIVERY POINT

33%

OTHER

10%

LOCKER

10%

How, when & where

Home delivery

Pick-up point

Pick up in store

Parcel automate

Other

Offer your customers a wide choice of delivery options

CONVENIENCE

bpack Shipping Manager

31

32

Our partners

The Shipping Manager can be used for any open source or self-built e-commerce platforms …

References Shipping Manager

…and many other e-shops

34

Shipping Manager promotion

35

Reimbursement of up to 500€ ICT costs for the integration of the bpack Shipping Manager in your e-shop.

Conditions available on www…..

we move your ideasthe partner for your e-commerce

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