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SME ONASTRO RADIO
COMMERCIAL SCHEDULING:• Broadcast Region: Peninsula Malaysia• 100 radio commercial spots in Peninsula Malaysia• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn,Monday to Sunday
PROGRAMME FEATURES
BRANDS:
NATIONWIDE BROADCAST
COMMERCIAL SCHEDULING:• Broadcast Region: Nationwide• 100 radio commercial spots on Nationwide Broadcast• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn,Monday to Sunday
NATIONWIDEBROADCAST
NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 92,200
RM 88,100
RM 79,600
RM 42,800
RM 41,900
RM 37,850
54%
52%
52%
6,807,000
2,504,000
2,516,000
PROGRAMME FEATURES
BRANDS:
SARAWAK REGION BROADCAST
COMMERCIAL SCHEDULING:
SARAWAK NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 5,950
RM 5,250
RM 5,250
RM 2,842
RM 2,695
RM 2,695
52%
48%
48%
156,000
92,000
127,000
PROGRAMME FEATURES
BRANDS:
SABAH REGION BROADCAST
COMMERCIAL SCHEDULING:
SABAH NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 5,950
RM 5,250
RM 5,250
RM 2,842
RM 2,695
RM 2,695
52%
48%
48%
228,000
89,000
161,000
PROGRAMME FEATURES
BRANDS:
PENINSULA MALAYSIA BROADCAST
PEN. MAL.BROADCAST
NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 83,600
RM 79,200
RM 71,900
RM 38,700
RM 37,700
RM 34,200
54%
52%
52%
6,423,000
2,324,000
2,228,000
MIX
LITE
SINAR
RM 37,300
RM 33,000
RM 63,300
RM 14,100
RM 13,100
RM 29,300
62%
60%
54%
937,000
805,000
5,077,000
MELODY
GEGAR
RAAGA
RM 37,200
RM 19,500
RM 28,000
RM 13,500
RM 7,400
RM 11,100
64%
62%
60%
1,176,000
2,271,000
1,572,000
GOXUAN
ZAYAN
RM 13,300
RM 25,200
RM 6,100
RM 9,300
54%
63%
N/A
N/A
• Broadcast Region: Kota Kinabalu and Sandakan• 70 radio commercial spots in Peninsula Malaysia• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn, Monday to Sunday
• Broadcast Region: Kuching and Miri• 70 radio commercial spots in Peninsula Malaysia• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn, Monday to Sunday
All services to be provided by Astro Radio Sdn Bhd is subject to the Standard Terms and Conditions for the Provision of Services (“Standard Terms”). A copy of the Standard Terms can be viewed at:http:/www.astroradio.com.my//App_Themes/AstroRadio/pdf/Standard_Terms_and_Conditions_for_the_Provision_of_Services.pdf
Please read and understand them as they contain binding legal terms and obligations including rights to suspension, limitation or exclusion of our liability. Any terms and conditions of client’s communication or other documentation supplied by client which is different from, in addition to, or inconsistent withany term or condition specified in the Standard Terms and Conditions is hereby objected to and rejected and will not be binding on or effective againstAstro Radio Sdn Bhd. The Standard Terms may be amended from time to time, please check the link for the latest version.
*Price quoted is subject to 6% SST*Price quoted is subject to 3rd party voice talent cost (min. RM 600 per talent, per 30 seconds commercial)*Package is open to New Clients to Astro Radio or Clients who have not been advertising with Astro Radio for the past 6 months
*Astro Radio reserves the right to accept or reject any client as deemed fit*Placement of radio commercials are subject to availability at the time of booking*100% surcharge upon cancellation*Package validity by 31 Dec 2019 and broadcast period by 31 Jan 2020
Exclusively for Maybank SME customers ONLY
All services to be provided by Astro Radio Sdn Bhd is subject to the Standard Terms and Conditions for the Provision of Services (“Standard Terms”). A copy of the Standard Terms can be viewed at:http:/www.astroradio.com.my//App_Themes/AstroRadio/pdf/Standard_Terms_and_Conditions_for_the_Provision_of_Services.pdf
Please read and understand them as they contain binding legal terms and obligations including rights to suspension, limitation or exclusion of our liability. Any terms and conditions of client’s communication or other documentation supplied by client which is different from, in addition to, or inconsistent withany term or condition specified in the Standard Terms and Conditions is hereby objected to and rejected and will not be binding on or effective againstAstro Radio Sdn Bhd. The Standard Terms may be amended from time to time, please check the link for the latest version.
*Price quoted is subject to 6% SST*Price quoted is subject to 3rd party voice talent cost (min. RM 600 per talent, per 30 seconds commercial)*Package is open to New Clients to Astro Radio or Clients who have not been advertising with Astro Radio for the past 6 months
*Astro Radio reserves the right to accept or reject any client as deemed fit*Placement of radio commercials are subject to availability at the time of booking*100% surcharge upon cancellation*Package validity by 31 Dec 2019 and broadcast period by 31 Jan 2020
PROGRAMME FEATURES
BRANDS:
CENTRAL REGIONAL BROADCAST
COMMERCIAL SCHEDULING:
CENTRAL NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 23,030
RM 32,060
RM 22,890
RM 14,070
RM 20,440
RM 14,560
39%
36%
36%
2,421,000
1,095,000
1,087,000
MIX
LITE
SINAR RM 21,420 RM 14,280 33% 2,020,000
MELODY
RM 9,940
RM 8,260
RM 8,400
RM 6,370
RM 5,250
RM 5,390
36%
36%
36%
407,000
351,000
461,000
• Broadcast Region: Klang Valley, Selangor and Negeri Sembilan• 70 radio commercial spots in Central Region• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn,Monday to Sunday
PROGRAMME FEATURES
BRANDS:
EAST COAST REGIONAL BROADCAST
COMMERCIAL SCHEDULING:
EAST COAST NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 9,590
RM 13,930
RM 9,240
RM 6,720
RM 9,800
RM 6,510
30%
30%
30%
1,287,000
129,000
361,000
MIX
LITE
SINAR RM 10,710 RM 7,560 29% 928,000
MELODY
RM 5,390
RM 4,480
RM 5,040
RM 3,780
RM 3,150
RM 3,570
30%
30%
29%
147,000
112,000
135,000
PROGRAMME FEATURES
BRANDS:
SOUTHERN REGIONAL BROADCAST
COMMERCIAL SCHEDULING:
SOUTHERN NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 12,110
RM 18,620
RM 11,270
RM 7,350
RM 11,830
RM 7,210
40%
36%
36%
1,118,000
464,000
310,000
MIX
LITE
SINAR RM 11,270 RM 7,560 33% 853,000
MELODY
RM 5,950
RM 4,970
RM 5,600
RM 3,780
RM 3,150
RM 3,570
36%
37%
36%
192,000
93,000
231,000
PROGRAMME FEATURES
BRANDS:
NORTHERN REGIONAL BROADCAST
COMMERCIAL SCHEDULING:
NORTHERN NORMALPRICE
PACKAGEINVESTMENT
POTENTIALREACH
DISCOUNT
ERA
MY
HITZ
RM 13,300
RM 19,600
RM 11,900
RM 8,120
RM 12,460
RM 7,560
39%
36%
36%
1,596,000
635,000
471,000
MIX
LITE
SINAR RM 11,900 RM 7,910 34% 1,276,000
MELODY
RM 5,950
RM 4,970
RM 5,600
RM 3,780
RM 3,150
RM 3,570
36%
37%
36%
191,000
248,000
349,000
• Broadcast Region: Perak, Penang, Kedah and Perlis• 70 radio commercial spots in Northern Region• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn,Monday to Sunday
• Broadcast Region: Melaka and Johor• 70 radio commercial spots in Southern Region• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn,Monday to Sunday
• Broadcast Region: Kelantan, Terengganu and Pahang• 70 radio commercial spots in East Coast Region• Duration of each commercial spot: 30 seconds• Broadcast Scheduling: Run-Of-Station, 6am to 12mn,Monday to Sunday
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AUDIENCE REACH
Sources:• GfK Radio Audience Measurement (RAM) Wave 1 2019• Google Analytics, Aug - Oct 2018 (Monthly Average)• Facebook Insights, Instagram, Twitter & Radioactive (Oct 2018)• CrowdTangle & YouTube, Aug - Oct 2018 (Monthly Average)
#indahdihati ZAYAN appeals to the modern Muslim community by serving them
with contemporary content consisting of the latest fashion, technology, entertainment and lifestyle. All the while still holding true to the timeless creed of their faith. The brand currently reaches 2.1M people on social media weekly, with average monthly video views of 4.0M since launching in October 2017.
Target Market: 18 – 34 year olds (Modern Muslims) Language: Malay Monthly Unique Website Visitors: 96K Social Media Followers: 2.1M Weekly Social Media Reach: 1.9M Monthly Digital Streams: 109K Monthly Video Views: 4.0M
zayan.my
era.je
MUZIK HIT TERBAIKERA is Malaysia’s No. 1 radio brand, with a weekly reach of 6.5M on radio and 5.7M on social media. The brand is famous for playing only the best chart-topping hits of today, and its line-up of the funniest entertainers in the industry. Target Audience: 10 - 29 year olds (Malay) Language: MalayListenership (weekly): 6.5M Monthly Unique Website Visitors: 2.6MSocial Media Followers: 7.7MWeekly Social Media Reach: 5.7MMonthly Digital Streams: 2.5MMonthly Video Views: 40.3M
raaga.my
AAHA... SIRANTHA ISAIRAAGA has been Malaysia’s No. 1 Tamil radio brand for the last 12 years since launching in 2005, with a current weekly reach of 1.5M on radio and 1M on social media. The brand is dedicated to being the dominant information hub on Kollywood news and centre of conversation amongst Tamil audiences. RAAGA plays the best of Indian music, and is famous for its multi-talented bunch of entertainers.
Target Market: 18 – 34 year olds (Tamil speaking Indians)Language: TamilListenership (weekly): 1.5MMonthly Unique Website Visitors: 121KSocial Media Followers: 1MWeekly Social Media Reach: 1MMonthly Digital Streams: 552KMonthly Video Views: 1.2M
lite.my
RELAXING FAVOURITESLITE attracts 831K Malaysians weekly on radio and 913K weekly on social media. The brand plays a carefully curated playlist of relaxing favourites from the 80’s, 90’s and today while discussing topics that matter – real people, real lives, real stories.
Target Market: 35 – 49 year olds (professionals)Language: EnglishListenership (weekly): 831KMonthly Unique Website Visitors: 72KSocial Media Followers: 913KWeekly Social Media Reach: 913KMonthly Digital Streams: 499KMonthly Video Views: 132K
hitz.com.my
ALL THE HITZ, ALL THE TIMEHITZ is Malaysia’s No. 1 English radio brand, with a weekly reach of 2.3M on radio and 1.2M on social media. The brand accompanies fans throughout their day, playing the best new music all day long with exclusive interviews and unprecedented access to the stars.
Target Market: 10 – 29 year olds (60% Malay)Language: EnglishListenership (weekly) : 2.3MMonthly Unique Website Visitors: 389KSocial Media Followers: 1.2MWeekly Social Media Reach: 1.2MMonthly Digital Streams: 1M Monthly Video Views: 185K
mix.my
TODAY’S BEST MUSICWith a weekly reach of 981K on radio and 484K on social media, MIX boasts the third largest audience base amongst English radio brands in Malaysia. The brand plays the best mix of music from the 90’s and now and delivers daily entertainment news on the rich and famous to fans, while celebrating everyday life in a fun way.
Target Market: 25 – 39 year oldsLanguage: EnglishListenership (weekly): 981KMonthly Unique Website Visitors: 81KSocial Media Followers: 484KWeekly Social Media Reach: 484KMonthly Digital Streams: 577KMonthly Video Views: 65K
sinar.my
MENYINARI HIDUPMUA strong No. 2 Malay radio brand in Malaysia, on a weekly basis SINAR reaches 5.1M fans on radio and 5.7M on social media. The brand plays favourite hits from the 80’s to today, with songs that make fans feel good and brighten up their days. It also covers the best in talk shows and inspiring real-life topics that are packed full of exclusive interviews.
Target Market: 25 – 39 year olds (Malays)Language: MalayListenership (weekly): 5.1MMonthly Unique Website Visitors: 1MSocial Media Followers: 5.7MWeekly Social Media Reach: 5.7MMonthly Digital Streams: 3.2MMonthly Video Views: 9.5M
gegar.my
PERMATA PANTAI TIMURGEGAR is Malaysia’s No. 1 East Coast radio brand, with a current weekly reach of 2.3M on radio and 2.3M on social media. The brand is the East Coast community’s key source of local news, entertainment and variety of local music.
Target Market: 15 – 40 year olds (rural East Coast Malays)Language: Local dialectsListenership (weekly): 2.3MMonthly Unique Website Visitors: 89KSocial Media Followers: 2.3MWeekly Social Media Reach: 2.3MMonthly Digital Streams: 1.3MMonthly Video Views: 14.2M
MELODY is the third most popular Chinese radio brand in Malaysia, with a weekly reach of 1.1M on radio and 2.4M on social media. It is a personality driven brand with an unprecedented Golden Chinese hits playlist that keeps a pulse on today, whilst reminiscing the joys of yesteryears.
Target Market: 35 – 49 year olds (Chinese)Language: 70% Mandarin | 30% CantoneseListenership (weekly): 1.1MMonthly Unique Website Visitors: 306KSocial Media Followers: 2.4MWeekly Social Media Reach: 2.4MMonthly Digital Streams: 1.6MMonthly Video Views: 235K
melody.my
MY is Malaysia’s No. 1 Chinese radio brand, with a weekly reach of 2.3M on radio and 2.7M on social media. The brand brings fans the freshest new music, the best acts and many moments of fun and hilarity.
Target Market: 10 – 29 year olds (Chinese)Language: 50% Mandarin | 50% CantoneseListenership (weekly): 2.3MMonthly Unique Website Visitors: 1.2MSocial Media Followers: 2.7MWeekly Social Media Reach: 2.7MMonthly Digital Streams: 1.1M Monthly Video Views: 1.2M
my.com.my
FUN!GOXUAN is a new cool, hip digital-first entertainment brand set to connect and engage with today’s Chinese digital natives through the creation of compelling online content that’s distinctive and sharable. The brand currently reaches 1.0M fans on social media weekly, since launching in October 2017.
Target Market: 12 – 24 year olds (Chinese)Language: MandarinMonthly Unique Website Visitors: 255KSocial Media Followers: 1.0MWeekly Social Media Reach: 1.4MMonthly Digital Streams: 132KMonthly Video Views: 1.4M
goxuan.my
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