Andrea Cook Bio History Portfolio Summary
Post on 21-Jan-2015
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Social. Visual. Innovator.
Andrea Cook, Consultant for Hireandrea.gayle.cook@gmail.com Twitter/andreacookLinkedin.com/in/andreacook
Andrea Cook is a digital media communications professional with 14 years of creating award-winning marketing and design programs including:
- branding - event marketing- community management- content development
The portfolio of clients she has acquired includes Fortune 500 brands, top tier law firms and some of the industry leading digital and social agencies.
The roles have varied.Here are some highlights…
Curated content from a 5-city conference circuit into contributed blog posts, photos and infographics that have received engagement of over 50K re-shares.
Content Marketing
Content Marketing
Created and published 50 pieces of real-time content covering SXSW that reached over 802K impressions on Twitter. 95% of content was produced by one smartphone and mobile apps.
Content strategy and influencer outreach results included brand and link placement on leading influencer blogs and social sharing. One opportunity allowed for client to showcase spring fashions on the Today Show.
PR, Content Strategy, Media and Influencer Outreach
Integrated Marketing
Spearheaded a global rebranding rollout leading to the acquisition of 200 leads from Fortune 500 brands generating $10 million in sales.
Integrated Marketing
Launched a user blog in 2005 with 100% client registration as a tool for customer service and community development.
Integrated Marketing, Community Development
Implemented rebranding program for a 500+ attorney law firm with an award-winning on-demand brochure system across multi-practices.
Branding Rollout
Digital and social strategy included a $500 Facebook campaign budget that resulted in $80K ROI in 30 days.
Digital and Social Strategy, Facebook Campaigns
Social. Visual. Innovator.
Klout Score: 66 (as of Oct 2013)
Recommendations available upon request.
Andrea Cook, Consultant for Hire Twitter/andreacookLinkedin.com/in/andreacook
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