Transcript
Target Audience Feedback
SabihaGroup 17
At first..• I showed this to my target
audience (a few friends and class mates aged between 16-18)
They described it as:• Too simple• Good ideas• Needs developing• No pictures so can’t visualise• Colours might not suit theme• Font might be too crazy• Forgot the spine for the CD cover• A bit boring
Then..• I showed them the pictures
which they found nice and of good quality – the clothes suited the genre more
• The loved the use of angles and lighting – it looked professional
Showing them parts of the digipak
• Anuli described the title and album name as “hard” (which is good)
• The audience loved the way the track list went around the artist’s face – it was “creative”
• The use of this pose was creative, fun and suited the genre perfectly
• People liked how the title hovered above her head
Showing them the advert• These were realistic and
a lot of people said they could imagine these reviews for a new pop song
• The background was actually another photo of the artist but with a faint filter. Target audience said this was effective and almost acted like it’s own filter
• Target audience said the use of the black border made it stand out and looked like an actual album cover
The final thing
DIGIPAK
ADVERT
They described it as..
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