Transcript
the group
an incentive for nutitrion
“If the urban culture lacks interest and incentive to eat nutritious foods, then the culture will remain living a unhealthy lifestyle.”
“This could be the first generation that won’t
outlive their parents.”-Oprah Winfrey
1990’sPresent
1800’s 1900’s 1930’s 1950’s
1970’s 1990’s Present
Food History Timeline
Small local farms could provide enough food for small communities
Industrialized factories could provided enough food to feed a growing population
From Farms to Factories
The Big Producers
PEPSICO
NESTLE
KRAFT FOODS
TYSON FOODS
THREE COMPANIES SLAUGHTER AND PACK
57% OF ALL US PORK
THREE COMPANIES PROCESS MORE THAN
70% OF ALLTHE US BEEF
TWO COMPANIES SLAUGHTER AND PACK
40% OF ALL US CHICKENS
Smithfield 26%
Tyson 17%
JBS 12%
Tyson 28%
Cargill 24%
JBS 24%
Tyson 22%
JBS 18%
Preservatives
Acidity-caking
Anti-foaming
Antioxidants
Bulking Agents
Colorings
Emulsifiers
Emulsifying Salts
Firming Agents
Flavor Enhancers
Flavoring Agents
Flour Treatment
Foaming Agents
Gelling Agents
Glazing Agents
Humectants
Modified Starches
Packaging Gases
Preservatives
Propellants
Raising Agents
Sequestrants
Stabilizers
Sweeteners
Thickeners
1960 vs. GMO
30 countries, including France, Italy, and Japan, have already banned or restricted GMOs, while the U.S. still doesn’t even require GMO labeling.
Empty Calories vs. Full Calories
-1.0
0. 5
1.5-2 .0
2.4
2.5
2.9
3.5
4.5
5. 0
5. 0
5.5
6.5
7.0
6.5 -7.4
7.34- 7.45
7.7-8.3
9.0- 10.0
11.5
12.5
13.5
13.9
XXX
- +
vinegar
beef
water neutral pH
limebloodavocadococonut
baking soda
sea watersoap
bleach
sodium hydrate
stomach acid
chicken
grapefruit
blueberry
duck
pork veil
tuna
Hydrogen Ions pH
So What Does This All Mean?
severe allergic reactions antibiotic resistance
immune suppression cancer
Obesity Incline Within Children
20%
Why do we eat this way?
-Marketing-Convenience
-Cost/Budgets for family-It’s familiar
Consumers outlook on healthy food is....
- Too expensive- Too hard to maintain
- Too inconvenient- We don’t know how
to eat healthy
Can we develop a way to change how we buy, perceive, and consume food?
Could developing a way to eat that is affordable, convenient, and nutritional solve this problem...
thus ensuring the health of our children and family?
Could developing a way to eat that is affordable, convenient, and nutritional solve this problem...
“If Indiana prospective families are provided a way to eat that’s affordable, convenient, and nutritional, then they will adapt to a more balanced lifestyle.”
Our Expert Help
Prospective Audience Help
Paul Montoya
Keriann Rich
Theresa Goodwin
Urban Garden manager at IUPUIStudies: Geography, International Studies
Working mother with young children, runs Hothouse Communications
Entrepreneur and mother of two young children
Sociologist and Folklorist at IUPUI
Blogger of snackhealthy.com
Director of Social/Behavioral ServicesCommunity Health Engagement Research Team at Indiana University
IUPUI Health Service Provider in Psychology
Janet Meryl Krieger
Kristina Postma
Lisa Staten
Melissa Cyders
SourcesCoveney, John. Food, Morals, and Meaning: The Pleasure and Anxiety of Eating.
London and New York: Routledge, 2006. Print.
Bosshart, David. Cheap: The Real Cost of the Global Trend for Bargains,
Discounts & Consumer Choice. London: Kogan Page, 2006. Print.
Freeman, Andrea. Fast Food: Oppression Through Poor Nutrition. Rep.Web.
Ursell, Amanda. What Are You Really Eating?: How to Become Label Savvy.
Carlsbad, CA: Hay House, 2005. Print.
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Fat, Fatty Acids, Cholesterol, Protein, and Amino Acids. Washington (DC):
The National Academies Press; 2002.
Food, Inc. Dir. Robert Kenner. Perf. Michael Pollan. Magnolia Pictures, 2008. DVD.
Bostrom, Meg. Perceptions of the U.S. Food System: What and How Americans Think
about Their Food. Battle Creek, MI: W.K. Kellogg Foundation, 2005. Print.
Pearson, Owen. “Why Do People Often Not Eat Healthy Foods?” LIVESTRONG.COM.
Livestrong, 10 Mar. 2011. Web. 27 Sept. 2012. <http://www.livestrong.com/
article/400320-why-do-people-often-not-eat-healthy-foods/>.
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100 Food and Beverage Companies. Foodprocessing.com, 2012. Web. 27
Sept. 2012. <http://www.foodprocessing.com/top100/>.
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mom.com/>.
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