AMI Kids Process Book

Post on 30-Mar-2016

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DESCRIPTION

Process book for AMI Kids mailer

Transcript

SHERRI ULLEGPOSTCARD MAILER

SHAFT LLCPROCESS

SHERRI ULLEG

AMI KIDS DIRECTOR

AMIKIDS CREATIVE BREIF

MAILER MOCKUPS

FRONT

BACK

FRONT

BACK

CHANGES & CORRECTIONS

The client requested some minor adjustments to be made.

A few of the branding elements were changed and reinterpretated. This was against strict guidlines of the branding guide and were to be changed.

The tagline “Seperating a troubled past from a brighter future” was changed to a different typographical composition.

Minor factual details were also changed in the final outcome.

FINAL MAILER DESIGNS

THERE IT IS

THAT’S IT

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