8 Ways to Design the Best Social Media Policies by the Government

to note before

Image Source: http://en.wikipedia.org/wiki/Twitter

Pointsframing social media policy for

government bodies

Social Media Policy making is the core to producing a highly efficient decision that shows the power of the citizens

Image Source: http://en.wikipedia.org/wiki/Twitter

Why do you need to go social?

Because, a strong social media policy guides staff, minimizes risks and helps people to understand the benefits of

government’s approach to go social

Image Source: http://en.wikipedia.org/wiki/Twitter

But how do we do it?

Here are 8 ways to get social media policy making right by government bodies

1

2

7

6

5

4

3

8

Sketch a Plan

to decide

1AND

which social media platforms to be used

what objectives government wants to achieve

through social media

2

Consider

Stakeholders

While Communicating

ABOUT

government policies through

social media such as the

SMEs, people, policy makers

and the ministers

3

Frame your

rules

To Communicate

your policies on social media

AND

who can participate

4

Security

Is very important

For policy implementation through social media

to avoid social espionage

Social Media

Strategies

Must be in line

5with the prescribed way of communication adopted by the

government

Use broader

scopeFor the policy

so that every time any new platform comes up it is easy

to use the same policy or make small amendments 6

Take Approval

From concerned people

7before publishing any content so that it

neither violates any copyrights nor it poses

any threat to any individual

Place review

committee

That can

8browse through the communications

received and filter the relevant ones to be

forwarded to the concerned department

Let us look at some of the social media

policies implemented

BY

few of the governments across the world

The tweets on NYC Mayor’s Office’s official page clearly shows how people have responded to the post. The thought has been put

up properly in a professional manner in accordance to the social media guidelines

New York City Mayor’s

Office

Image source: https://twitter.com/NYCMayorsOffice?lang=en&lang=enhttp://www.nyc.gov/html/misc/html/social_media_policy.html

United Kingdom

Parliament

The tweets on UK Parliament page clearly shows it wants the general people to know about the common procedures such as the

one mentioned above for enhance citizens’ knowledge and interaction

Image source: https://twitter.com/UKParliamenthttp://blogs.fco.gov.uk/digitaldiplomacy/social-media-policy/#official

Government of India

The tweet by Government of India clearly shows how the government wants to engage with the citizens. It specifically

communicates that the competition entries have to be posted on https://mygov.in

Image source: https://twitter.com/mygovindiahttp://deity.gov.in/

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