founders@kitterly.com angel.co/kitterly
Knitting & Crochet Kits to make anything.
founders@kitterly.com angel.co/kitterly
knitters11M
founders@kitterly.com angel.co/kitterly
Avg Spend/year $800
Hours/week 10
Projects/year 25
founders@kitterly.com angel.co/kitterly
Craft Spending
$2.9B
$30 B
Knitting/Crochet
founders@kitterly.com angel.co/kitterly
PROBLEM
TOO MANY
PLACES
D.I.Y. DISASTER!!!
TOO MANY
CHOICES+ =
founders@kitterly.com angel.co/kitterly
SOLUTION…KITTERLY!
founders@kitterly.com angel.co/kitterly
30% MoM Growth!
$35,000
July Aug Sep Oct Nov Dec Jan Feb
$25,000
$15,000
$5,000
founders@kitterly.com angel.co/kitterly
REPEAT PURCHASES
ENGAGEMENT
20%+
“Your site is so terrific. I'm so glad I found you!!” - Kathy P
founders@kitterly.com angel.co/kitterly
TEAM
Mari Bower Elizabeth RowenCEO CMOBSEE
founders@kitterly.com angel.co/kitterly
founders@kitterly.com
KNITTERS
M11MoM
GROWTH
30%REPEAT
PURCHASES
20%