4 things your ad agency is secretly dying to tell you

Post on 18-Nov-2014

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The 4 most common frustrations that ad agencies wish their clients understood. 1. www.piethis.com 2. www.piethis.com 3. Make your agency feel like they are working with you, not for you
 ! ! www.piethis.com 4. Both sides should be aligned on everything that’s going on
 ! ! www.piethis.com 5. Transparent communication = easy navigation around upcoming obstacles ! ! ! www.piethis.com 6. Agency’s deadlines are as important as yours ! ! ! www.piethis.com 7. www.piethis.com 8. Making changes midway through a project will cost more money and time ! ! ! ! www.piethis.com 9. Agree on work processes and timeline beforehand and stick to it ! ! ! ! www.piethis.com 10. www.piethis.com 11. Be consistent and know what you want
 ! ! ! ! www.piethis.com 12. Be concrete and give specific notes on what you liked and didn’t like during a feedback round
 ! ! ! ! www.piethis.com 13. Consolidate feedbacks and make sure to get decision makers involved early
 ! ! ! ! www.piethis.com 14. www.piethis.com 15. Agency need to manage vendors to produce your work ! ! ! www.piethis.com 16. Slow payment strains your ad agency relationship’s with the vendors ! ! ! www.piethis.com 17. “Oh but I’ve forwarded the invoice to finance” is not a good enough reason ! ! ! www.piethis.com 18. Pay promptly and your agency will be able to get their best partners working on your projects ! ! ! www.piethis.com 19. Read the full article of ‘4 things your Ad agency is secretly dying to tell you’ at http://blog.piethis.com/post/73193860944/ad-agency-secrets 20. Work Smarter, Together Pie is a web app for sharing things with your coworkers. Start conversations with your team about industry news, best practices and anything else you find on the web. www.piethis.com 21. www.piethis.com

Transcript

www.piethis.com

www.piethis.com

www.piethis.com

Make your agency feel like they are working with you, not for you

!

!

www.piethis.com

Both sides should be aligned on everything that’s going on

!

!

www.piethis.com

Transparent communication = easy navigation around upcoming obstacles !!

!

www.piethis.com

Agency’s deadlines are as important as yours !!

!

www.piethis.com

www.piethis.com

Making changes midway through a project will cost more money and time

!!!

!

www.piethis.com

Agree on work processes and timeline beforehand and stick to it

!!!

!

www.piethis.com

www.piethis.com

Be consistent and know what you want

!

!

!

!

www.piethis.com

Be concrete and give specific notes on what you liked and didn’t like during a feedback round

!

!

!

!

www.piethis.com

Consolidate feedbacks and make sure to get decision makers involved early

!

!

!

!

www.piethis.com

www.piethis.com

Agency need to manage vendors to produce your work

!

!

!

www.piethis.com

Slow payment strains your ad agency relationship’s with the vendors

!

!

!

www.piethis.com

“Oh but I’ve forwarded the invoice to finance” is not a good enough reason

!

!

!

www.piethis.com

Pay promptly and your agency will be able to get their best partners working on your projects

!

!

!

Read the full article of ‘4 things your Ad agency is secretly dying to tell you’ at http://blog.piethis.com/post/73193860944/ad-agency-secrets

Pie is a web app for sharing things with your coworkers. Start conversations with your team about industry news, best practices and anything else you find on the web.

www.piethis.com

Work Smarter, Together

www.piethis.com

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