2017 MEDIA KIT - Chain Store Age · 956,000 distributed daily and weekly with 28% average open rate for 1,920,000 impressions monthly 3. ... ADVERTISING CHAIN STORE AGE 2017 MEDIA
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2017 MEDIA KIT
TABLE OF CONTENTS
Our Total Audience 3The Voice of the Industry 4New for 2017 5Editorial Calendar and Print Rates 7-8Digital Products 10-17Lead Generation 18Custom Media and Marketing 19Events 21-22Ad Specs and Requirements 24Contacts 26
CHA I N S TORE A GE 2017 M E DI A K I T
OUR TOTAL AUDIENCE
MAGAZINEWEBSITE NEWSLETTERS EVENTS
23,000Total circulation
Annual SPECS show
Annual X/SPECS show
Put your message on the desk or digital desktop of every retail decision maker.
MOBILE
30% of total website visits191,600 visits,
123,000 unique visitors
viewing 300,000 pages
of content
956,000 distributed daily and
weekly with 28% average
open rate for 1,920,000
impressions monthly
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Chain Store Age is the leading source of news for retail executives, reporting on and analyzing trends and strategies in all areas of retail: omnichannel, technology, operations, marketing, finance, real estate, store design, construction and facilities management.
CSA is the only media property whose reach includes every segment within retail, from ecommerce to brick and mortar: specialty stores, supermarket, drug, c-stores, home center & hardware, mass, discount, department, and restaurant. CSA has the strongest readership at the C-suite level — CEOs, CFOs, CIOs, CMOs, and COOs.
THE VOICE OF THE INDUSTRY
CHA I N S TORE A GE 2017 M E DI A K I T
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Retailing Today joins CSA, the total source for retail
Chain Store Age is pleased to announce that our sister brand Retailing Today has become part of a larger, more robust Chain Store Age — in terms of dedicated resources, industry coverage, and retail audience reach.
With the merging of Retailing Today into Chain Store Age, you can expect:• A streamlined brand representing the full range of omnichannel retail operations• Even stronger C-suite readership reaching more retail headquarters• Expanded penetration into merchandising and logistics sectors• A digital archive of thousands of Retailing Today articles and reports• Significant increase in newsletter readership and web traffic for advertisers
CHA I N S TORE A GE 2017 M E DI A K I T
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NEW FOR 2017
ADVERTISING
CHA I N S TORE A GE 2017 M E DI A K I T
Reach the industry decision-makers wherever they are
2017 EDITORIAL CALENDAR
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JAN/FEB MAR/APR MAY/JUNE JULY/AUG SEP/OCT NOV/DEC
Top 10 Women in Tech
Tech Trends 2017
Payment Trends
Energy Management
Supply Chain Efficiencies
Breakout Retailers
COO Focus
Evolution of the Physical Store
E-Commerce Trends
Risk Management
SPECS Show Issue
New Retail Concepts
Hot New E-Commerce Start Ups
Social Media
Hosted Cloud Services
Omnichannel Fulfillment
SPECS Wrap-Up
CFO Focus
Business Analytics
HVAC Update
Flooring Update
Painting Trends
Annual State of the Industry Report
Top 100 U.S. Retailers
Holiday IT Checklist
Facilities’ Winter Prep
Energy Management
CMO/CIO Focus
NRF Preview
Workforce Management
Spotlight on Lighting
Real Estate
2017 Outlook• Top Projects• Evolving Formats• Key Challenges & Opportunities
Real EstateTenant TrendsNew Lease on Life for LeasesSAS: Open-Air Centers
Real EstateRECon Report:
27th annual Top Developers andFastest-Growing Acquirers and 3P Managers
10 under 40 in Real EstateWho’s Buying, Who’s Selling, and WhySAS: Markets to Watch
Real Estate
PLACE-MAKING:• Restaurant & Entertainment
Anchored Centers• Top 10 Retail Experiences
SAS: Grocery Anchored Centers
Real EstateUrban DevelopmentPre-ICSC New York Deal MakingSAS: Mixed-Use Developments
Real EstateTop Redevelopers SurveyOutlet Centers
Real Estate’s New Breed of Researchers
SAS: Northeast Market Profile
Show Distribution:NRF Annual, eTail WestRILA Supply Chain
Show Distribution:SPECS, GlobalShop, RILA Asset ProtectionSHOPTALK
Show Distribution:REConIRCE
Show Distribution:ICSC Florida C&DM,eTail East
Show Distribution:ICSC Western C&DM,ICSC PA/NJ/DE C&DM,ICSC Texas C&DM, X/SPECS, RILA RSECC
Show Distribution:ICSC NY National DM
Ad close: 12/14/2016 Ad close: 2/1/2017 Ad close: 4/5/2017 Ad close: 6/5/2017 Ad close: 8/3/2017 Ad close: 10/4/2017
Ad materials due three (3) days after ad close SAS=Special Advertorial Section
PRINT RATES4-Color rates (gross) | 10% Discount for all B/W ads
MULTIPLE PAGE INSERTSPage Discount2-3 Full pages 10%4-7 Full pages 20%8-11 Full pages 35%12 or more pages 50%
Discounts apply to earned black-and-white rates, no charge for color or bleed. Printing costs available upon request.
All inserts are non-cancellable. Rates on request. Maximum weight: 100-lb. text. Contact Product Department for mechanical requirements and postal regulations.
SHORT RATE AND REBATEAll advertising subject to short rate or rebate when more or less advertising than specified by original order is used.
COVER/PREFERRED POSITIONSNon-cancellable. 15% premium on second and forth cover and 10% premium on all other preferred positions.
AGENCY COMMISSION & PAYMENT TERMS15% commission to recognized advertising agencies on gross billings for display advertising, color and premium. No commissions will be paid on invoices not paid within 30 days of billing date. Mechanical charges and special services are non-commissionable. Publisher reserves the right to hold the advertiser and/or the agency jointly and severally liable for such monies as are due and payable to the publisher.
CHA I N S TORE A GE 2017 M E DI A K I T
Ad Size 1x 3x 6x 9x 12x
Full Page $9,500 $9,000 $8,500 $7,500 $6,500
2/3 Page $8,500 $8,000 $7,500 $6,500 $5,500
½ Page $7,500 $7,000 $6,500 $5,500 $4,500
½ Page Island $6,000 $5,500 $5,000 $4,500 $4,000
⅓ Page $5,000 $4,500 $4,000 $3,500 $3,000
¼ Page $4,000 $3,500 $3,000 $2,500 $2,000
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DIGITAL
CHA I N S TORE A GE 2017 M E DI A K I T
Every day, thousands of retail executives visit chainstoreage.com for the news, analysis, competitive intelligence and tools they need to move their business forward. Place your ads alongside CSA’s high-visibility and category-specific content to target key audiences, build awareness and capture leads for your business.
KEY METRICS
• 191,000 monthly visits• 123,000 unique monthly visitors• 300,000 total page views monthly• 1.6 page views per visit• Average time on site: 1:21
• 2,292,000 total visits annually• 1,476,000 total unique visitors annually• 3,600,000 total page views per year
ONLINEChainStoreAge.com
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2017 M E DI A K I T
ONLINE RATESChainStoreAge.com
GENERAL INSTRUCTIONS
Website specs: Please send a .jpeg, .gif or animated .gif (max size 20k) and a URL link. We also accept flash files in SWF format with clicktags (max size 30k). All flash files must include a .jpeg and .gif backup file.
CHA I N S TORE A GE
Monthly Rates (net) Home Page ROS Sections
Leaderboard (728x90) $4,625 $4,950 —
Leaderboard expandable $5,075 $5,610
Top, position 1 (300x250) $3,975 $5,250 $3,150
Bottom (300x250) $3,095 $4,150 $2,400
Interstitials (mobile enhanced) . . . . . . $3,000/week
Section Roadblocks priced on request
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Daily roundup of news, insights and intelligence.
• Circulation: 40,000• Open rate: 30%• Weekly impressions: 86,000• All of our e-newsletters are responsive design, offering optimum
viewing on tablets and smartphones
CSA DAYBREAKERE-Newsletter | Daily
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Ad sizes DayBreaker Rates (net)
Leaderboard | 600x100 $3,500 per week
Top Box | 300x250 $3,300 per week
Middle (2) | 300x250 $2,600 per week
Lower (2) | 300x250 $2,300 per week
Weekly news covering the latest in technology and omnichannel retailing.
• Circulation: 35,000• Open rate: 30%• Impressions: 12,250 per edition• All of our e-newsletters are responsive design, offering optimum viewing
on tablets and smartphones
CSA CONNECTED RETAILE-Newsletter | Weekly
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Ad sizes Connected Retail Rates (net)
Leaderboard | 600x100 $1,750 per edition
Top Box | 300x250 $1,750 per edition
Middle (2) | 300x250 $1,500 per edition
Lower (2) | 300x250 $1,200 per edition
Weekly coverage for executives who plan, design, outfit and maintain stores.
• Circulation: 10,800• Open rate: 26%• Impressions: 4,500 per edition• All of our e-newsletters are responsive design, offering optimum viewing
on tablets and smartphones
CSA STORE SPACESE-Newsletter | Weekly
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Ad sizes STORE Spaces Rates (net)
Leaderboard | 600x100 $1,500 per edition
Top Box | 300x250 $1,500 per edition
Middle (2) | 300x250 $1,200 per edition
Lower (2) | 300x250 $1,000 per edition
News about retail real estate projects, trends, leasing and solutions.
• Circulation: 9,800• Open rate: 26%• Impressions: 4,000 per edition• All of our e-newsletters are responsive design, offering optimum viewing
on tablets and smartphones
CSA ONSITEE-Newsletter | Weekly
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Ad sizes ONSITE Rates (net)
Leaderboard | 600x100 $1,500 per edition
Top Box | 300x250 $1,500 per edition
Middle (2) | 300x250 $1,200 per edition
Lower (2) | 300x250 $1,000 per edition
Weekly roundup of news, insights and intelligence — top items from the CSA DayBreaker
• Circulation: 21,000• Open rate: 27%• Impressions: 36,000 per edition• All of our e-newsletters are responsive design, offering optimum viewing
on tablets and smartphones
CSA WEEKENDERE-Newsletter | Weekly
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Ad sizes Weekender Rates (net)
Leaderboard | 600x100 $975 per edition
Top Box | 300x250 $975 per edition
Middle (2) | 300x250 $775 per edition
Lower (2) | 300x250 $600 per edition
When retail news hits, we’re the first to cover it.
• Circulation: 50,000• Open rate: 28%• Impressions: 28,000 per edition• All of our e-newsletters are responsive design, offering optimum
viewing on tablets and smartphones
EXCLUSIVE SPONSORSHIP OPPORTUNITYTwo ads on each e-blast:(1) 600x100(2) 300x250Cost: $3,500 net per month
CSA BREAKING NEWS ALERTSE-Blast | Minimum 2 per month
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2017 M E DI A K I T
You want highly qualified leads you can act on; we’ll deliver them to you for maximum ROI. Chain Store Age will work with you to identify your objectives and create custom lead gen programs that speak directly to the audiences, the organizations, the departments and even the job titles you’re looking to connect with. We handle everything, from development to final reporting.
• White papers
• Webinars
• Surveys
• Special reports
• Magazines and newsletters
• E-blasts
• Targeted marketing campaigns
LEAD GENERATION
CHA I N S TORE A GE
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As a leading B2B retail publisher, we have deep knowledge of the industry built into our DNA. Our custom media team knows the inner workings of the retail business like no one else, and we use this as the foundation for targeted, high-impact custom marketing solutions with maximum ROI.
Our custom capabilities include:• Campaign strategy, design, implementation & management• Advertising – online and print• E-newsletters and digital special reports• Posters and signage• Magazines and newsletters• E-blasts and announcements• Videos• Webinars• Web development and design• Retailer research• Collateral and brochures• Landing pages and microsites
CUSTOM MEDIA & MARKETINGSpecial Reports | White Papers | Webinars | Videos
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EVENTS
CHA I N S TORE A GE 2017 M E DI A K I T
The annual SPECS Conference is a must-attend event for retail executives involved in the planning, design, construction, and maintenance of stores. From the corner office to every corner of the store, networking and insights gained at this event will increase sales and strengthen relationships between retailers and suppliers.
For more information contact Katherine Boccaccio, Executive Director of Events, at KBoccaccio@ChainStoreAge.com or visit www.specsshow.com.
SPECS ANNUAL CONFERENCEMarch 12-14, 2017 | Gaylord Palms, Kissimmee, Florida
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THE X/SPECS EVENT
X/SPECS reflects the evolution of physical stores and the role that technology and innovation play in transforming the customer experience. This 3-day, exclusive event brings together top retailers and suppliers – involved in store planning, design, construction and facilities management – in an informal setting designed to foster networking and business relationship-building.
For more information, visit www.xspecsshow.com
2017: Dates and location to be announced
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2016: Oct. 25-27 | The Vinoy Renaissance, St. Petersburg, Fla.
SPECIFICATIONS
CHA I N S TORE A GE 2017 M E DI A K I T
PDF/1X-a files are the preferred format for Chain Store Age. Digital advertising is submitted by the advertiser and accepted by Lebhar-Friedman with the agreement that the material will preform satisfactorily with no intervention required on the part of Lebhar-Friedman. If the supplied digital advertising materials do not meet the criteria required or require intervention or handwork to prepare material for press, the advertiser will be billed for all costs incurred.
AD SPECS & REQUIREMENTS
Method: Printed Web-Offset (Wet). Perfect Bound
Issuance Dates: See editorial calendar
Closing Dates: Closing is first week of the preceding month for insertion order and materials. Cancellations or changes in orders are not accepted after the closing date. All closing dates mean receipt of material in publisher’s New York office (see General Information).
Spreads/Bleeds: 1/2” safety required on four sides from bleed size. Full bleeds are accepted on all full-page ads at no additional charge.
DIGITAL
MECHANICAL
AD SPECSPublication Trim Size: 8 ½” x 10 7/8”Full Page: 7 ½” x 10”Bleed Full Page: 8 ¾” x 11 1/8”Non-bleed Spread: 15” x 10”Bleed Spread: 17 ¼” x 11 1/8”1/2 page (Horizontal): 7 ½” x 4 7/8” 1/2 page (Vertical): 3 5/8” x 10”½ Horiz. Spread Non-Bleed 15” x 4 7/8”½ Horiz. Spread Bleed 17 ¼” x 5”¼ Page: 3 5/8” x 4 7/8”2/3 Page: 4 7/8” x 10”1/3 Vertical: 2 3/8” x 10”½ Page Island: 4 7/8” x 7 ½”1/3 Page Square: 4 7/8” x 4 7/8”
GENERAL INFORMATIONCopy and Layout: We will prepare copy and layout upon request. Askyou area manager for details.Storage: Digital advertising files will be deleted from our servers 12 months after last use if not requested to be returned.
Ship Pre-Printed inserts: Ship Advertising Material:Chain Store Age Chain Store Agec/o Publishers Press 150 W. 30th Street, 19th Floor 13487 South Preston Highway New York, NY 10001 Lebanon Junction, KY 40150 Attn: Jim LynchAttn: Marty Roberson (212) 756-5059
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NEWSLETTER SPECS: Please send a .jpeg, .gif or animated .gif (max size 20k) and a URL link. NO flash files. Note: we accept animated .gifs, but they do not animate for recipients using Microsoft Outlook 2007. If using animation, make sure your first frame has all the pertinent information.
CONTACTS
CHA I N S TORE A GE 2017 M E DI A K I T
Mike MorrisseyDigital Sales Director & Regional Manager
212-756-5184mmorriss@chainstoreage.com
Lise Slaviero GrohRegional Sales Manager
610-458-7655lslaviero@chainstoreage.com
Al UrbanksiReal Estate Editor & Manager
646-957-5224aurbanski@chainstoreage.com
Deena Amato-McCoySenior Editor516-208-9493
damccoy@chainstoreage.com
CONTACTS
150 WEST 30TH STREET | 19TH FLOOR | NEW YORK, NY 10001
Follow us on Twitter@ChainStoreAge
Connect with us on LinkedInlinkedIn.com/ChainStoreAge
Like us on Facebookfacebook.com/ChainStoreAgeMagazine
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Gary EspositoGroup Publisher212-756-5118gesposito@chainstoreage.com
Marianne WilsonEditor212-756-5261mwilson@chainstoreage.com
Katherine BoccaccioExecutive Director of Events and Real Estate225-751-2225kboccaccio@chainstoreage.com
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