Transcript
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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days
Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market
Develop a SENSATIONAL SOCIAL MEDIA CAMPAIGN that you never have to think about
Foot Traffic (indicator of future sales)
We’ll Crush 2014 Production
NEXT YEAR
Projected Total Home Sales (Existing & New Construction in millions)
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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days
Re-Up your listings that are
about to Expire
List EVERY expired listing in January
The percentage of homes selling as a FSBO has decreased from 19% to 9% in the last 20+ years
FSBOs as a Percentage of all Home Sales
$209K
$235K
By FSBO By AGENT
*The ‘typical’ price is actually the average price in the survey. However, studies have shown that people are more likely to FSBO in markets with lower price points.
Typical Sold Price* FSBO vs. Agent
Where Buyers Find the Home They Purchase Over the Last 10 Years by percentage
Newspapers
Yard Signs
The Internet
% of Buyerswho used an Agent
NAR
FSBOs Must Be Ready to NegotiateHere is a list of some of the people with whom you must be prepared to negotiate:
• The buyer • The buyer’s agent • The buyer’s attorney • The home inspection company • The termite company • The buyer’s lender • The appraiser • The title company • The town or municipality • The buyer’s buyer • Your bank (in the case of a short sale)
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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days
Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market
HOME
Home Price Expectation
Survey
A nationwide panel of over one hundred
economists, real estate experts and investment & market strategists.
Home Price Expectation Survey 2014 4Q
PROJECTEDMean Percentage Appreciation
Home Price Expectation Survey 2014 4Q
Cumulative House Appreciation
by 201932.8% 32.8%
23.5%
15.1%
Bulls All Projections Bears
RISING MORTGAGE INTEREST RATES
Quarter Fannie Mae
Freddie Mac MBA NAR Average
of all four
2015 1Q 4.1% 4.2% 4.4% 4.4% 4.28%
2015 2Q 4.2% 4.5% 4.6% 4.7% 4.50%
2015 3Q 4.3% 4.7% 5.0% 5.1% 4.78%
2015 4Q 4.4% 5.0% 5.1% 5.4% 4.98%
Mortgage Rate Projections
11/2014
“While higher interest rates generally detract from housing activity, when they occur with strong job and income growth the net result can be increases in household formations, construction, and home sales.
Our view for 2015 is exactly that, namely, income and job growth offset the negative effect of higher interest rates and translate into gains for the nation’s housing market.”
- Freddie Mac
July1984
October1987
December1994
May 2000
May 1983 March 1987 October 1993 April 1999
Real Estate Value Change During Each Time Period
Dra
mat
ic M
ortg
age
Rat
e In
crea
ses
MILLENNIAL BUYERS
Percentage of Millennials that are 1st Time Home Buyers
Percentage of Income…
More or Less Affordable?
Buying a Home
Renting a Home
…in the third quarter than it was in the pre-bubble years (1985 -1999)
Median Asking
RENTsince 1988
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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days
Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market
Develop a SENSATIONAL SOCIAL MEDIA CAMPAIGN that you never have to think about
According to Google, 2 of 3 people searching for a prospective agent research them
“extensively online prior to working with them".
3.9k
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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days
Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market
Develop a SENSATIONAL SOCIAL MEDIA CAMPAIGN that you never have to think about
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