1 Public Speaking: From Large Audiences to Internal Staff Meetings Rebecca Otto State Auditor NASACT Middle Management Conference April 18, 2013 St. Paul,

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1

Public Speaking:From Large Audiences to Internal Staff Meetings

Rebecca Otto

State Auditor

NASACT Middle Management

ConferenceApril 18, 2013

St. Paul, Minnesota

2

Public Speaking

Most jobs require public speaking Staff meetings, legislative

hearings, governing body meetings, college/university/high school classes, training sessions

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Public Speaking

Learning objective: Become a more comfortable and effective speaker/presenter

Identify framework and key elements

Apply concepts learned

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Attributes

1) Worst public speaker Identify specific attributes*

2) Best public speaker Identify specific attributes*

3) Brainstorm

5

Workshop Activity

1) Groups of 42) Prepare one-minute

informational speech*3) Who you are, where you are

from, what you do in your job

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Basic Framework

Goal: Get and keep audience’s attention

Speech framework• Introduction • Body• Conclusion

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Basic Framework

1) Introduction • Who? Who you are, why

you’re speaking, humanize yourself (joke/story)

• Why? Why should they listen to you/care?

• What? What are they going to learn?

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Basic Framework

2) Body• Information/concepts

3) Conclusion• Summarize

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Key Elements

Key elements to apply to concepts in the Body:

Bite SizeCustomizeSerialize

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Key Elements

Bite size KISS philosophy 3-4 main concepts

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Key Elements

Customize Know your audience

Who are they?How much do they know?What do they need to

know?

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Key Elements

Serialize Keep the body of your speech

connected, chronological, and easy to followStory format – real life

examples very effectiveDates

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Key Elements

Summarize In Conclusion, you recap 3-4

main concepts

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Case Study

What? OSA budget presentationAudience? LegislatorsIssue? Budget hearing, facing state budget deficit

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Office Overview &Budget Presentation

State Auditor Rebecca Otto

2010-11 Biennium

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Office Overview

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Mission The State Auditor oversees over $20 billion a

year in local government spending.

The Office performs audits of local government financial statements, investigates allegations of wrongdoing, reports on local government finances and trends, and oversees TIF districts and fire fighter relief association pension funds.

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What We Do

Each Year the OSA: Performs approximately 150 financial and

compliance audits Reviews approximately 400 single audit reports Handles over 1,000 inquiries from the public,

and local officials regarding local government financial matters

Handles over 100 special investigative matters related to financial wrongdoing

Collects and analyzes financial data from over 3,300 local governments

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What We Do

Review investment and regular reporting for approximately 730 public pension funds

Oversee expenditures of the estimated 2,100 Tax Increment Financing (TIF) districts

Publish comprehensive reports and analyses of Minnesota’s local government finances

Help local governments achieve best practices Convene annual Volunteer Firefighter Relief Working

Group

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State Auditor Rebecca Otto

Office of the State Auditor Overview

House Government Operations Committee2013

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Mission

The Office of the State Auditor (OSA) provides oversight for over $20 billion a year spent by over 3,300 local governments

The OSA accomplishes this through: Auditing Investigating Reviewing Certifying Reporting Educating

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“Show Me the Money”

The OSA is the only organization that collects, reviews and maintains long-term comparable, audited financial data on over 3,300 units of local government

Transparency and accountability for taxpayers

Data used by legislature, governor, taxpayers, media, researchers, state agencies, and more

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“Show Me the Money”

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“Follow the Money”

The Office of the State Auditor serves as a deterrent to theft/misuse of public funds: Conducts investigations Assists law enforcement/others with

investigations Trains and educates local officials to

prevent/detect fraud Refers cases to County Attorneys for possible

criminal proceedings

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“Follow the Money”

The Office of the State Auditor receives reports on alleged misuse/theft of public funds: 609.456 reporting

Local officials must report any evidence of theft or misuse of public funds

6.67 reporting Private CPA firms auditing local

governments are required to report any theft or misuse of public funds

Taxpayers report alleged theft or misuse of public funds

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Give us the Money?

We certify eligible cities for state local government aid Audit Reporting requirement

Accountability to state: receive aid if meet requirements above

Important source of revenue for many cities

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Give us the Money?

We certify Volunteer Fire Relief Associations for fire state aid Audit Reporting requirement, compliance

Accountability to state: receive aid if meet requirements above

Safeguards pensions, provides transparency

Supports our cost-effective volunteer statewide firefighting system

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Community Development

Tax Increment Financing (TIF) is a tool that helps local development occur Housing, economic development,

redevelopment, and much more We oversee the use of TIF to help to ensure:

Used in compliance with state law Districts are decertified in a timely manner

so that the “captured net tax capacity” is returned to the property tax base

Any excess increments collected are returned to the property tax stream

Educate/train to help with compliance

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“Audit the Money”

Conduct annual financial and compliance audits which includes the Single Audit Audit local governments who receive a large

amount of state revenue to protect the state’s and taxpayer’s interests

Audited financial statements are used by bond holders, rating agencies, taxpayers, and more

Federal departments who award local governments grants and funds use the Single Audit for consideration in awarding future grants and funds

33

Workshop Activity

1) Groups of 42) Prepare two-minute

persuasive speech*3) Audience: legislators4) Issue: budget deficit5) Your job: why your

job/office/department is important to state

34

Summary

1) Framework2) Key Elements3) Questions?

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