@ Augustus retail excellence ! from designe to execution

.………….From Design To Execution @

Great Communication Through Small Initiatives: D E L I V E R E D !

Retail Optimization

A Brand Communication Company

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Brief by Acer India Pvt. Ltd

Needed a table top display for retail outlets For new range for W4 tablets Existing units used by self and competition was pale/ not

exiting/ dull/ colorless/ life less Did not appeal to the TG All looked same – “CHINESE” No attraction elements No proper branding No innovation Retailers do not pay heed give space due to regular boring

stuff Specially multi brand tab display was like a dead bed

Quite a complicated one…….

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How It looked …

To us, at all the outlets….This is how it looked

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So we started developing …..

To utilize minimum space yet look big/ High on magnifying the brand/ Attractive – so much that it draws the TG to itself first…..etc…..

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Not working at all……

We needed something that looked unique, with some warmth, and cuddled the Tab and attracted the TG beyond the existing norms

……..NAAHH

H!

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So we developed the 6th Design

Addressing every detail of the retail and brand’s requirements

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

So we developed the 6th Design

Addressing size/ branding/ attraction element

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

So we developed the 6th Design

Addressing size/ branding/ attraction element

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

And we were there…

Addressing all requirements…

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

And we were there…

Addressing all requirements…in 3D

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Got Approved ….

By all stake holders including Microsoft..

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Fabrication started ..

We stared making the same with technology & precision

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

And Executed across India ….

Spot The difference in looks vs.

Competitions

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

And Executed across India ….

Spot The difference in our display vs.

Competition’s look

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Our Services

Store Designing & Branding On-Shop and In-Shop Signage. Visual Branding. POP / POS Units At store Branding Visibility POP Deployment Mgmt. Furniture & Fixtures Fittings Deployment Mgmt. Retail Audit Turnkey Project Mgmt

Design , Manufacturing , Deployment , Installation , Sanitation , Retail Audit

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Our Strengths...

Team of over 20+ dedicated people on

board.

Client Servicing team

Design cell– Architects, 3D & Graphic developers.

Execution – Material Specialist, Engineers

In-House Supervision & QC team

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Our Strengths...

Infrastructure: 10000 sqft workshop

@ DELHI/ Mumbai/ Chandigarh

In house fabrication set up for Printing ,Acrylic, Wood , ACP, Metal

Operated Over 80 cities in India.

Pan India network of value chain partners.

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Our Clients

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Chandon – Moet Hennessey

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Acer

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Dalmore

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Idea

branded 150 stores in Delhi, NCR , UP, Mumbai ,Pune

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Kaya Skin Clinic

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Chandon retail

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The Mobile Store

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Nikon – Store Fixture & Branding Executed

3 D Image Implemented Photograph

Nikon

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Nikon –In-Shop Branding

3 D Image

Nikon –In-Shop Branding

Implemented Photograph

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SHOP –IN-SHOP

3D Image

IMPLEMENTED PHOTOGRAPH

Shop –In-shop

Implemented Photograph

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Others….

Design and development Pre Print & & Post Printing Signs and signage 3D Lenticulors Shop creation POP & Display windows Product Display Units Table tops Transaction area Units Display Stands Exhibitions In shop branding

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Our Strengths...

Printing machines:

HP 5500ps (for Digital Printing), HP LATEX LX 25500, HP

8000 (For Eco-Solvent Printing), 10ft Solvent Flora (For

Outdoor Solvent Printing), 10ft KONIKA 14picolitre Eco

Solvent, 44’’ Epson 9000 Sublimation Printer. Heat Press

Machine: 24’’ x 16’’ Cutting plotters: 4ft Graphtec

Router: Color Edge10 x 5ft bed Laser: 4 x 3ft bed

Automated Thermoforming: 2ft x 3ft bed Complete

Acrylic, Wood work, Painting and laminating team… Other

misc machines like buffing, welding, cutters, etc……

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Site Audit & Analysis

Site Planning &

Design Concepts

Detailing & Engineering Prototype

Project Managemen

t

SEQUENCESequence

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Zone Prioritization

Traffic Flow Patterns

Design Trend Mapping

Site Observation

Innovation Strategy

Site Audit & Analysis

Site Audit & Analysis

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Site Planning & Optimization

Design Concept development

Feasibility Analysis

Appearance Design

Design Identity

Product Colors & Graphics

Material Exploration

Site Planning & Design ConceptsSite Planning & Design Concepts

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Material Analysis & Selection

Manufacturing Method Evaluation

Feasibility Analysis

Design for Assembly Analysis

Regulatory Compliance Review

Detailing & Engineering

Detailing & Engineering

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Rapid Development Models

Appearance Models

CAD CAM integration

Functional Prototypes

Cost computation

Prototype

Prototype

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Production Management

Installation Management

Project Management

Project Management

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Our Offices

Delhi – Head OfficeMumbaiKolkataBangalore/ HyderabadPatnaLucknow JaipurChandigarhGoa

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

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geographical control

with an enriched experience of over a decade of working with Media, Telecom, IT FMCG and Financial service industries across the nation:

this strong team has developed control over execution of communication elements in 18 states of India and Nepal.

shorter timelines for execution. full accountability, reporting

and analytics.

# we have added Nepal & North East in October ’09.

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This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

contact us

we deliver because:

our team is passionate, focused and disciplined we have shorter lists of priority we posses a sense of urgency; and therefore we are empowered to deliver.

request: make us understand your requirement and your strategy and we will make your communication “moments of truth” every time so it touches the customers.

M : +91-9899117435 / +91- 9818123111

Fax : +91-11-40578219

Web : www.augustuscommunications.com

Facebook : http://www.facebook.com/media/albums/?id=100000678751227

Email : atul@augustuscommunications.com, augustuscommunications@gmail.com

Add : F-633,IInd Floor, 3rd avenue, Behind IGNOU Palam Ext., Sector 7, Dwarka, New Delhi 75.

This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.

Trivia: Augustus (Latin: IMPERATOR·CAESAR·DIVI·FILIVS·AVGVSTVS. Augustus came to be the first emperor of the Roman Empire. Augustus was declared a god by the Senate, to be worshipped by the Romans. Such was his influence that his names Augustus and Caesar were adopted by every subsequent emperor, and the month was officially renamed August in his honor.Where August signifies grand, majestic, always increasing.

Thank you