Market Analysis BMW Introduction to Consulting - Course Work WT10 Julia Schmidt, Lorenz Illing, Michael Fröse AGENDA 1) Introduction 2) Market 3) Competitve landscape 4)…
Market Analysis BMW Introduction to Consulting - Course Work WT10 Julia Schmidt, Lorenz Illing, Michael Fröse AGENDA 1) Introduction 2) Market 3) Competitve landscape 4)…
1. Innovation in multichannel marketing:toyotaHow its new multichannel engagement strategy is driving sales for Toyota 2. Toyota’s campaign objectives were clearGoalsTo…
1. Marketing Innovation through technology:Agillic DialogueAgillic enables brands to have joined-up conversations with their customers across multiple touchpoints - in real…
1. Agillic Dialogue:Integrated Multichannel MarketingAgillic enables brands to have joined-up conversations with theircustomers across multiple touchpoints - in real time,…
VOLKSWAGEN-People's Car History of Volkswagen In 1934 Adolf Hitler demanded the production of a basic vehicle capable of transporting two adults and three children at…
“Chia để trị” France’s strategy in colonizing Vietnam,1887 Pham Van Khai Mai Van Bang AGENDA What is segmentation? Good segmentation? Why segmentation? Criteria…
Slide 1 AUTOMOBILE INDUSTRY OF RUSSIA Slide 2 Plan History and Post-Soviet adjustment 2000 to 2008 Global financial crisis Recent development Domestic brands New projects…
Best Selling Cars Peter Bouchard Ranson E. Old created the mass market with his Curved Dash Olds, which sold 600 the first year, and in three years was selling 5,000 cars…