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What Big Data Means for PR and Why It Matters to Us
Business What Big Data Means for PR and Why It Matters to Us

Invited to sit on a panel together with Paul Holmes at the PR Forum held in Bucharest March 26, Pascal shared thoughts about the Big Data tsunami which is deeply transforming…

Abbott - Transcending General Linear Reality
Documents Abbott - Transcending General Linear Reality

Transcending General Linear Reality Author(s): Andrew Abbott Reviewed work(s): Source: Sociological Theory, Vol. 6, No. 2 (Autumn, 1988), pp. 169-186 Published by: American…

Search Keyword & Social Data Mining by @Aleyda from @WooRank at #SESLON
Self Improvement Search Keyword & Social Data Mining by @Aleyda from @WooRank at #SESLON

In a multi-channel, multi-device and Not Provided age where can we go and how we can identify more revenue opportunity for our Search Marketing efforts? Take a look in this…

The evolution of research on social media
Social Media The evolution of research on social media

Keynote at the first European Conference on Social Media, 10 July, 2014 Brighton, United Kingdom.

Social Media Marketing Cheat Sheets: Travel and Hospitality Brands
Social Media Social Media Marketing Cheat Sheets: Travel and Hospitality Brands

In uberVU via HootSuite’s Travel and Hospitality Cheat Sheets find tips on how to optimize social media for four key use-cases: Brand Building, Customer Service, Crisis…

SRS2014: Towards a Scalable Recommender Engine for Online Marketplaces
Social Media SRS2014: Towards a Scalable Recommender Engine for Online Marketplaces

Towards a Scalable Recommender Engine for Online Marketplaces: The Case of Apache Solr @ WWW2014 Social Recommender Systems Workshop

Oracle Customer Advisory Board Presentation, Napa, February 2014
Marketing Oracle Customer Advisory Board Presentation, Napa, February 2014

The Makings of the Modern Marketer April 3, 2014 Charlene Li, Founder and Analyst Andrew Jones, Analyst This was once the scale of a customer relationship Today it’s not…

The Implications of Big Data on Employee Referrals and Recruiting
Technology The Implications of Big Data on Employee Referrals and Recruiting

B IG DATA: T HE IMP LIC A T ION S FO R R E C R UI T I N G & R E FE R R A LS A R O L E P O I N T W H I T E PA P E R B Y @ B I L L B O O R M A N RolePoint Inc. © 2014…

Building the Business Case for Text Analytics
Business Building the Business Case for Text Analytics

PowerPoint Presentation Drive Business Gain through Social Media Analytics Angela Hausman, Associate Professor of Marketing, Howard University CEO, Hausman & Associates,…

Measuring Social Return on Investment
Business Measuring Social Return on Investment

SOCIAL MEASUREMENT BEST PRACTICES FRAMEWORK FOR A SOCIAL MEASUREMENT STRATEGY A practical, proven approach to integrating social media with other digital channels and determining…