Invited to sit on a panel together with Paul Holmes at the PR Forum held in Bucharest March 26, Pascal shared thoughts about the Big Data tsunami which is deeply transforming…
Transcending General Linear Reality Author(s): Andrew Abbott Reviewed work(s): Source: Sociological Theory, Vol. 6, No. 2 (Autumn, 1988), pp. 169-186 Published by: American…
In a multi-channel, multi-device and Not Provided age where can we go and how we can identify more revenue opportunity for our Search Marketing efforts? Take a look in this…
In uberVU via HootSuite’s Travel and Hospitality Cheat Sheets find tips on how to optimize social media for four key use-cases: Brand Building, Customer Service, Crisis…
The Makings of the Modern Marketer April 3, 2014 Charlene Li, Founder and Analyst Andrew Jones, Analyst This was once the scale of a customer relationship Today it’s not…
PowerPoint Presentation Drive Business Gain through Social Media Analytics Angela Hausman, Associate Professor of Marketing, Howard University CEO, Hausman & Associates,…
SOCIAL MEASUREMENT BEST PRACTICES FRAMEWORK FOR A SOCIAL MEASUREMENT STRATEGY A practical, proven approach to integrating social media with other digital channels and determining…