In this webinar we will take a look at the key trends that are set to shape tomorrow's bank. First off we'll be discussing some of the trends that were emerging…

SEGMENTATION IN B2B MARKETS Click to edit Master subtitle style Source: Paul Hague And Matthew Harrison From B2b International 4/23/12 INTRODUCTION  Marketing, and in…

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TOPIC 5 CONSUMER BEHAVIOUR AND CONSUMER BANKING 1 5.1 The Study of Consumer Behaviour • The study of consumer behaviour is the study of how individuals make decisions to…

Aggregates & Average Data Lies. Learn how to Segment and get more meaningful insights. This Segmentation is SEXY! presentation from the SF GAUGE conference will cover…

Stop analyzing your data on an aggregate level. Learn how to take it to the next level with Google Analytics advanced segmentation visualization customization.