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Introduction Marketing is an ancient art. Marketing is said to be the eyes and ears of a business organzation, because it keeps the business in close contact with its…
TRUE/FALSE 1. One of the four functional areas of operation is Human Resources (HR). ANS: T 2. Historically, businesses have had organizational structures that separated…
SALES AND DISTRIBUTION MANAGEMENT Unit I: Definition, Objectives and Scope, Role of Sales Management in Marketing Management, Recent trends in Sales Management Unit I: INTRODUCTION…
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Menu Merchandising is a art to sale the product throw by menu card .for example in a restaurant food and beverages items are mention along with prices and menu is designed…
Managing Sales Force Dr.S.John Mano Raj The Sales Management Recruitment Process Recruitment Performance Performance and and Selection Selection Evaluation Evaluation Assimilation…