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Augmented Planning - Valencia 6.14.13
Business Augmented Planning - Valencia 6.14.13

This was one of my talks for Master of Account Planning in Valencia past June.

26 Product Launch Strategies
Business 26 Product Launch Strategies

26 topline marketing strategies to launch a new brand, product or service. Includes a 1 page summary outlining the pros and cons of each approach as well as best in class…

Seven & a Half Tips to Jump Start Your Visual Content Strategy
Business Seven & a Half Tips to Jump Start Your Visual Content Strategy

The web is a visual medium…and credibility is won and lost in the blink of an eye. Images are like currency in the world of social media. And yet…we leave visual content…

8 Strategic Insights For Startups
Small Business & Entrepreneurship 8 Strategic Insights For Startups

Neal Cabage shares the key strategic lessons learned from his experience starting and running an online startup.

Make Your Business Invaluable with Social Media
Business Make Your Business Invaluable with Social Media

Mike Volpe, CMO of Hubspot and Kare Anderson, journalist and leadership coach, share 10 tips to make your business invaluable to your industry.

The Role of Content in the Future of Marketing
Marketing The Role of Content in the Future of Marketing

The Content Marketing Imperative: The Role Of Content In The Future of Marketing The emergence of the digital, social and mobile web has dramatically changed the way we consume…

What's Next In Marketing & Advertising
Business What's Next In Marketing & Advertising

A presentation I gave internally at our agency last week (3/21/08) for our monthly "What's Next" lunches. Quick background on these lunch sessions: Each month,…

The best digital campaigns of 2012
Business The best digital campaigns of 2012

Here is a selection of the best digital campaigns I've seen this year. "Best" Doesn't mean "most viewed", but "amazing", "different",…

Strategic Planning In Advertising
Business Strategic Planning In Advertising

Griffin Farley helps us understand all forms of strategic planning in advertising including Brand Planning, Account Planning, Media Planning, Connections Planning, Transmedia…

Modern Brand Building
Business Modern Brand Building

This is the presentation I shared at our (space150's) Deepspace event on Modern Brand Building. Dion Hughes of Persuasion Arts & Sciences and Adrian Ho of Zeus Jones…