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Documents Keller 1993

Conceptualizing, Measuring, and Managing Customer-Based Brand Equity Author(s): Kevin Lane Keller Reviewed work(s): Source: Journal of Marketing, Vol. 57, No. 1 (Jan., 1993),…

Sports An Introduction to Mark Allen Racing Inc., a Veteran Owned NASCAR Race Team Organization

1. Mark Allen Racing: The Race Team of Tomorrow™ For Our Brand Partners, Our Fans,and Our Team Mark Allen C: 610.420.4600 E: [email protected] 4/20/2010Proprietary…

Technology Case Study FullSIX - Meetic (EN / FR)

1.MEETIC2. Challenge: How to handle the passage through maturity by working on marketing excellence combined with pure commercial efficiencyOur approach: Upgrade of the platforms…

Technology Putting Social Media To Work For Your Business

1.Putting Social Media to Work for Your Business How Connecting with CustomersOnline Can Help you Grow Anthony Juliano AAF 6th District Fall ConferenceOctober 2, 20092.…

Business Exploding Brand Value at the Local Level

1.Distributed Marketing Leadership SeriesExploding Brand Valueat the Local Level How a good local marketing plan can create exponential value forcorporate investments in…

Business Exploding Brand Value at the Local Level

1. Saepio Distributed Marketing Leadership Series Overview: Exploding Brand Value at the Local Level 2. Introduction This deck provides a top-level overview of Saepio’s…

Documents Branding resources, Park Hill, North Little Rock, Arkansas

1. Park Hill, North Little RockBranding Style GuideBRANDING SYSTEM PREPARED BY 2. 2PLAN. PRESERVE. PROMOTE. 3. We are Park Hill.We are the stewards of Justin Matthews’…

Business Troller

BACKGROUND A Market Launch clinic is required to confirm the appeal, pricing, product positioning and imagery for a future off-road vehicle under development by Troller.…

Marketing Social Photo Brand Clustering Analysis - IIeX North America 2015

1. Birds of a Feather…. Eat, Drink and Wear the Same Brands a social photo clustering analysis Insights Innovation Exchange Atlanta, GA June 16, 2015 Mary Tarczynski, CMO…

Marketing Brand Architecture

1. August 5, 2015 FittingYourBusinessIntoABrand OuterBrand, LLC - http://outerbrand.com/ 2. Brand Architecture Most brands fit into one of these architecture categories:…