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INTEL Welcomes U Be corporate friends It should be “WE” instead of “I” Stages of the Buying Decision Process Decision Making Steps Problem recognition Purchase Information…

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CHAPTER INTRODUCTION I Developing a salutary social climate in organization calls for predicting and estimating the individual’s responses or reactions for certain changes.…

Documents Chapter 13 Ver 2e1 ©2000 South-Western College Publishing Advertising, Sales Promotion and Public.....

Slide 1Chapter 13 Ver 2e1 ©2000 South-Western College Publishing Advertising, Sales Promotion and Public Relations Slide 2 Chapter 13 Ver 2e2 Chapter 13 Objectives ©2000…

Marketing How do consumers make purchasing decisions

1. How do consumers make purchasing decisions 2. Problem Recognition Information Search Evaluation of Alternatives Purchase Decisions Post purchase Behaviour 3. Problem Recognition…