1. MEDIA AND PROMOTIONS Sofía Sotomayor M. D 4100 Mexico 2. PR is the practice of managing the spread of information between an individual or an organization and the public.…
1. Marketing Essentials Presented By Thomas Murrell MBA, CSP “ International Business Speaker” 2. 3. Media Relations 1. Media Strategy 4. Media Releases 6. Media Monitoring…
1. Getting Blogs on Your Sideby John Hellerman n the March edition of Strategies, an article entitled In recent years, Cornerstone Research, a consulting and I“When Blogs…
1. STRATEGIC COMMUNICATIONSPLANNING FORNOT-FOR-PROFITSCONNECTING UP 20131 2. IF YOU CAN DREAM IT YOUCAN MAKE IT HAPPEN.2 3. WHAT’S YOUR VISION?3 4. WHAT CHANGE DO YOU WANTTO…
1.Preparing Your Strategic Plan Presented by Brett Atwood 2. Developing a Plan Once you’ve determined your client, you’ll need to quickly establish a PR plan …
1. e Value of INK•Accountability•Speed•Flexibility e Value of Publicity•More business•More Interest•More coveragee Publicity Process•Development•Implementation•Evaluation…
EARNED MEDIA Communication about a brand that is not managed by the marketer Presented By: Paridhi Infotech, India Contents What is earned media? Why You Need to Focus on…
• JORGE PAPANICOLAU, PRODUCT LEADERSHIP INTERNATIONAL • LUCA BORDIN, GM MEDIA SOLUTIONS ITALY Milan -May 21, 2014. MODELLI E METRICHE INNOVATIVE PER LA MISURAZIONE DELLA…