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2009:123 BACHELOR THESIS Strategic Green Marketing - a comparative study of how green marketing affects corporate strategy within business to business Oscar Bäverstam Maria…

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Nicola Troup Student ID: 7043284 1st May 2009 1 Chapter 1 â Introduction âGreen issues and marketing can work against each other. One wants you to consume less, the other…

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Asia Pacific Journal of Marketing & Management Review__________________________________________ ISSN 2319-2836 Vol.2 (7), July (2013) Online available at indianresearchjournals.com…