INTRODUCTION FMCG Fast Moving Consumer Goods (FMCG) goods are popularly named as consumer packaged goods. Items in this category include all consumables other than groceries/pulses.…

PROJECT REPORT ―MARKET STUDY ON VIABILITY OF FAIRNESS CREAMS AND REPORT ON THE AVAILABILITY & VISIBILITY OF ITC PERSONAL CARE PRODUCTS‖ PROJECT REPORT SUBMITTED AT…

Comparative Research on Market Size of Cigarette Brand of ITC Ltd. REASEARCH REPORT ON “Comparative Research on Market Size of Cigarette Brand of ITC Ltd.” Master of…

PROJECT REPORT “To increase ITC’s foothold on rural markets using lower population group strategy and execution.” ITC INDIA PVT LTD SUBMITTED IN PARTIAL FULFILLMENT…

ORGANIZATION STUDY AND RATIO ANALYSIS INDUSTRY PROFILE 1.1 SOCIO-ECONOMIC ENVIRONMENT Following one of the deepest downturns in recent times, the global economy staged a…

FMCG Marketing Market Applications & Practices Vidhya Srinivas FMCG – Evolution • 1950’s-80’s – Low Investment in the sector – Low purchasing power – Govt’s…

PROJECT REPORT ―MARKET STUDY ON VIABILITY OF FAIRNESS CREAMS AND REPORT ON THE AVAILABILITY & VISIBILITY OF ITC PERSONAL CARE PRODUCTS‖ PROJECT REPORT SUBMITTED AT…

Comparative Study of Vivel Face Wash With OTHER BRANDS Submitted by NISHANT.KB Submitted to Mrs. SUNITHA RATNAKARAN PROJECT SUBMITTED IN PARTIAL FULFILLMENT FOR THE AWARD…

DIVERSIFICATION STRATEGY OF ITC LIMITED A brief study on how ITC limited expanded its business successfully across sectors with its diversification strategy. 1. INTRODUCTION…

INTRODUCTION ITC is one of India's foremost private sector companies with a market capitalisation of over US $ 22 billion and a turnover of US $ 6 billion.* ITC is rated…