Nowadays, millions of cars gaze the roads every minute, thus, it is obvious how cars have become an important part of our lives. Knowing that, car companies strives to be…
Snippets from a light automotive client Media Mix Model. Interestingly there was very limited opportunity for growth, except for through integrated media execution.
With 2 million customers worldwide, Usage-based Insurance has passed its tipping point, and is revolutionizing the insurance industry. The 405-page Insurance Telematics Study…
As marketers, the internet has become an essential part of our daily lives. Whether we’re preparing an email campaign, tweeting, or simply checking our email, it is always…
Hello Everyone, We would like to take the internet medium to share with you the work done by Me and my friend. We belong ot the MBA(Tech.) course from NMIMS, bacth of 2004-09,…