Slide 1 The future isnât what it used to be! Colin Lewis So you want to have a career in Marketing? 2 Here is my take on how to succeed in todayâs world based on over 20…
MEDIA@LSE Electronic MSc Dissertation Series Compiled by Prof. Robin Mansell and Dr. Bart Cammaerts Branding in Election Campaigns: Just a Buzzword or a New Quality of Political…
BrandFinance® Journal www.brandfinance.com/journal issue 1• OctOber 2011 “We have to change or we will be left behind” –Morten Lundal– group chief commercial officer…