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1. Mission statement Ikea's mission is to offer a wide range of home furnishing items of good design and function, excellent quality and durability, at prices so low…

Business IKEA IN RUSSIA

1.  IKEA : Entering RussiaINTERNATIONAL STRATEGYM. Lalanne 2. “The IKEA vision globally is to create a better everyday life for themany.” 3. Introduction WHY IKEA…