This month, WIHP offers you a special edition toward influence marketing & its key features for the hospitality industry. Thanks to our network Snap Traveller, discover…
On the day of the much-anticipated Union Budget for 2014-15, social media was abuzz with conversation. Germin8 conducted a Social Media Analysis of the whole event on social…
Presented at the Harvard Kennedy School to a group of visiting African women working in politics, government and journalism. http://decisionsdi.org/ Supporting links for…
Presentation at ACM SIGCHI Conference on Human Factors in Computing Systems (CHI) 2014. See http://dl.acm.org/citation.cfm?doid=2556288.2557060 for the full paper.
Sample social media audit for the generic term "Barbecue."
Highlights of the report: - Vodafone performs the best on social media followed by Airtel and Tata Docomo. Airtel has high social media buzz in both the earned media and…