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Technology Creating a Metrics-Driven Social Demand Generation Program

1. Creating a Metrics-DrivenDemandSocial Generation ProgramRand Schulman + Pelin ThorogoodSchulman+Thorogood Group 2. 2011 U.S. Ad Spending vs.Consumer Time Spent by Media43%40%29%22%23%…

Technology Flurry Mobile App Industry Trends Presentation, Business Insider Mobile Advertising Conference June....

1. THE APP GENERATIONPeter FaragoVP Marketing @FlurryMobile blog.flurry.com 2. App Measurement and Advertising PlatformFlurry AnalyticsBetter apps on iOS, Android, BB, WP,…

Documents Richard Firminger

1. November 2012Marketing in the Mobile First EraRichard Firminger, GM, EMEA 2. STAGE 3: THE TWO-SIDED PLATFORM3 2 3ANALYTICSAPPSPOT AdvertisersPublishers ADAPPCIRCLEAPP…

Marketing Why Publishers Must Go All in on Mobile

1. MOBILE: Embrace It Or Be Run Over By It March 19, 2014 2. Mobile Is Eating The Internet 3. Source: Business Insider Intelligence ~60% Of Connected Devices Are Smartphones…

Entertainment & Humor Simon Podd, Flurry

1. White Nights Conference, June 2013 Smartphone & Tablet Apps: Mobile Game Metrics Simon Podd, Sr. Director of Sales EMEA 2. Flurry Optimizes Apps & Ads in the New…

Documents Business insider digital media strategies

1. MOBILE: Embrace It Or Be Run Over By It March 5, 2014 2. Mobile Is Eating The Internet 2 3. 3Source: Business Insider Intelligence ~60% Of Connected Devices Are Smartphones…

Documents June 22, 2007 Making Book Discovery Ubiquitous Online BISG/NISO Conference Washington, D.C.

Slide 1June 22, 2007 Making Book Discovery Ubiquitous Online BISG/NISO Conference Washington, D.C. Slide 2 Version 6/11/2007 1 Three themes Digital standards for discovery…

Marketing Innovative_search_marketing_Neo_Ogilvy_2009

1.Innovative Search Marketing Damien Cummings General Manager Neo@Ogilvy January 20092. About This Presentation  About Neo@Ogilvy.  Discusses the Marketing Confidence…

Education The past, present and potential of display advertising - Peter Gowrie-Smith

1.The Past, Present and Potentialof Display AdvertisingA4U Expo Peter Gowrie-Smith Farzad Jamal Managing DirectorCommercial Director Magnetise GroupEMEA, OpenX2. Agenda1.…

Business Digital Impact

1. Geoffrey Ramsey TWITTER:@geofframsey #digitalimpact #imediasummitSeptember 12, 2011 2. Can you identify with these twofundamental problems?:• Lack of adequate metrics…