A look at how the business partnership between client and agency has been more shaped by the media and business model, than advertising proposition. Keynote at National eMedia…
1. When social meets mobileAndrew Grill, Visible TechnologiesMobile Convention Amsterdam April 2010 2. This time…it’s personal 3. The Mad Men need to change their approach…
1. MOBILE JENNI / HILMI 2. Commercial Phone Calls A brief history 3. Text Messaging 4. Birth of better display screens for mobile phones. 5. 2G 3G and then we have... 6.…
1. Whensocialmeetsmobile Andrew Grill, Visible Technologies IAB Think Big May 2010 2. This time…it’s personal 3. The Mad Men need to change their approach 4. What’s…
1.Mobile Apps: The Future of Mobile Advertising? Andrew Grill, Digital Strategist Web Goes Mobile Brussels November 20092. What your mobile says about you 3. The Mad Men…
1. User Generated Content The old new story 2. Bogdana SSP McCannGoogle: bogdana butnar 3. David Verklin "The best brands are not those that tell the best stories,…
1. #CSMSFSocial Media Corporate ConferenceSan Francisco September 15-16, 2014By Kimberly Allison, CEO of Marketing Rx Inc. 2. Coffee waspoured &minds openedWe listened…
The Brand As Utility Piers Fawkes PSFK Organization & Management Seminar Columbia University Monday Nov 13 2006 The rationale for my investigation into Branded Utility…