1. Strategy Formulation Sec A Group 5 Abhay Sharma 1A Aniruddh Srivastava 9A Devansh Doshi 16A Manasi Jain 23A Sachin Gupta 38A Vidooshi Joshi 55A 2. Agenda Segment Strategic…
MODELLING FOR MARKETING COMMUNICATION BLACK BOX MODEL (STIMULUS RESPONSE MODEL) Attempts to study the effects of external factors on buyer behavior. Customers mind is an…