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Social Media and the Automotive Industry
Automotive Social Media and the Automotive Industry

Informative presentation on social media in the automotive industry, answers what is social media, examples of car manufacturer use of social media, local dealership social…

The Content Strategy of Thought Leadership
Business The Content Strategy of Thought Leadership

Many companies today strive to be “thought leaders,” but only a select few truly live up to that aspiration. Thought leadership requires a unique point of view, the ability…

Social Promotion Movies Guide
Entertainment & Humor Social Promotion Movies Guide

"Social Promotion for Movies - A Practical Guide" covers most everything film producers and publicists need to know to begin identifying, outreaching and engaging…

Now Hiring: 9 People You Need On Your Modern Marketing Team
Recruiting & HR Now Hiring: 9 People You Need On Your Modern Marketing Team

What is the future of marketing roles? The rise of mobile devices, personalized marketing, and content marketing has definitely had had an impact in the way companies target…

Algorithms are the new gatekeepers
Marketing Algorithms are the new gatekeepers

Content Distribution and Workflow in the Social Web - Andreas Klinger @ Smart Content Day, Vienna, October 17th, 2013

Content Marketing Strategy - Pubcon Presentation
Marketing Content Marketing Strategy - Pubcon Presentation

Guide on developing a sustainable content strategy, goals of content marketing, types of content to use for different user profiles and ways to syndicate those content types.

Social Media: Strategy, Goals,  ROI and case studies
Self Improvement Social Media: Strategy, Goals, ROI and case studies

Social media is just one tool for your inbound marketing strategy. Make sure you are using your time correctly and effectively measuring the results of your efforts.