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Understanding by Design the ¶big ideas· of UbD Adapted From the Work and Wisdom of Grant Wiggins & Jay McTighe, UBD 08/2002 3 Stages of (³Backward´) Design 1. Identify…

Technology Edelman's Sponsored Content Report

SC Report Vol1 ‣ SPONSORED CONTENT: A BROADER RELATIONSHIP WITH THE U.S. NEWS MEDIA The first in a series of special reports by Steve Rubel, chief content strategist July…

Business BlackDog Brand Manifesto

B I G ! D E A Stra tegy & Brand Est. 2006 We see our own fulfillment as entangled in that of the people around us. As we find our true calling and live it out, others…

Technology Social Production

Presentation from 2009's APG/Campaign Battle of Big Thinking. Winner of the Innovation section.

Education An Introduction to Challenge Based Learning

Learn about Challenge Based Learning, as well as tips for getting started in your school, from Katie Morrow.

Business Digital Strategy: Week Five

Week Five of Digital Strategy at Portfolio Center. Focuses on applying a Big Idea to campaign strategy. A digital strategy playbook is included.

Technology Making social work for big brands at SMWF.

Ross Breadmore from Nixon McInnes talks at the Social Media World Forum Europe on making social work for big brands. (http://www.socialmedia-forum.com/europe/)

Design Leo Burnett

1. Big Ideas come out of… 2. …Big Black Pencils 3. 4. 5. 6. 7. 8. 9. 10. 11. World Wide 12. www.leoburnett.com