SSAB and Ruukki have joined forces 2014-07-30
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“It’s a deal! SSAB and Ruukki are now one”
Content
New SSAB – More competitive together
Our vision and history
Company overview
Steel business
Tibnor – Nordic Steel Distribution business
Ruukki Construction
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New SSAB – More competitive together
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New SSAB – More competitive together
Strengthened customer offering Enhanced ability to invest in product development and
R&D – innovation leader Enhanced potential for profitable growth in Advanced
High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T)
Increased flexibility and cost-effectiveness Annual cost synergies of up to SEK 1.4 billion (EUR 150
million) realized over a three year period
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Our vision and history
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Our vision
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Together with our customers, SSAB will go further than anyone to realize the full potential of lighter, stronger and more durable steel products
» A stronger, lighter and more sustainable world «
We share a common heritage of steel making
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SSAB was formed in 1978 through a merger of three companies: Domnarvets Jernverk (originally started in 1878), Norrbottens Järnverk (1940) and Oxelösunds Järnverk (1914). This was a big restructuring of the Swedish steel industry led by the state
In 1989, SSAB’s shares were listed on the Stockholm Stock Exchange
With the acquisition of IPSCO in North America in 2007, SSAB carried out one of the largest Swedish corporate acquisitions of modern times
Rautaruukki was established in 1960 to ensure the availability of raw materials for the Finnish shipbuilding and other metal industries
Pig iron production started in Raahe in 1964 Cold-rolling and galvanizing started in
Hämeenlinna in 1972 In the early 1990s, Ruukki expanded into the
construction business In 2004, all the different companies in
Rautaruukki Corporation started using the marketing name Ruukki
Company overview
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New SSAB – Strong globally and locally
New SSAB in brief Nordic and US-based steel company with a global reach
Leading producer of Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T), standard strip, plate and tubular products as well as construction solutions
Preliminary net sales in 2013, appr. SEK 56 billion (EUR 6.4 billion)
About 17,300 employees in 50 countries
Steel production facilities in Sweden, Finland and the US
Annual steel production capacity of 8.8 million tonnes
Organized in five divisions: – SSAB Special steels, SSAB Europe, SSAB Americas, Tibnor,
Ruukki Construction Listed on the NASDAQ OMX Nordic Exchange in Stockholm
and secondary listing on NASDAQ OMX in Helsinki
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Five divisions – Leading in their businesses
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Global steel and service partner in value added Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T)
SSAB Europe SSAB Americas
Tibnor Ruukki Construction
SSAB Special Steels
Nordic-based steel producer of high-quality strip, heavy plate and tubes
North America-based steel producer of high-quality heavy plate
Nordic full-service steel distribution partner
European provider of energy efficient building and construction solutions
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SSAB Special Steels SSAB Europe SSAB Americas Tibnor Ruukki Construction
Olavi Huhtala Charles Schmitt Mikael Nyquist Marko Somerma
Finance Legal and Strategy
HR, Procurement, Shared Services Communications Market
Development
Håkan Folin
Divisions
Functions
Jonas Bergstrand Monika Gutén
Martin Lindqvist President and CEO
Per Olof Stark
Technical Development
Gregoire Parenty
Group Executive Committee (GEC)
Taina Kyllönen
Martin Pei
Steel business
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Strategic focus areas for the steel business
Growth in Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T) – pursue new segments and geographies
Maintain home market leadership – clear ambition to remain leader in both North America and the Nordics
Growth in value added services – provide more customer value
Improve customer experience – continue to develop the SSAB way of engaging customers
Improve profitability through cost synergies, efficiency and flexibility
Strengthen performance culture – combine the “best of both”
Nordic and US-based steel company with global reach
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Luleå – employees 1,200
Broadened steel production base in the Nordics 1
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Raahe – employees 2,800
Hämeenlinna – employees 900
Borlänge – employees 2,100
Oxelösund – employees 2,300
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Strip products SSAB Europe
Steel-making, heavy plates and strip products, SSAB Europe
Strip products and tubes SSAB Europe
Steel-making SSAB Europe
Steel-making, heavy plates SSAB Special Steels
17 Employees per December 2013
Two production facilities in the US
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Montpelier, Iowa
Mobile, Alabama Employees: 592 Heavy plate mill, 1.2 MTON Scrap based EAF production Q&T lines
Employees: 497 Heavy plate mill, 1.2 MTON Scrap based EAF production R&D Centre
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SSAB Production locations Wear Solutions
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Tube and infrastructure production in the Nordics
Strong set-up for producing tubes, profiles and infrastructure components
– 4 tube works in Finland producing piles, structural hollow sections and precision tubes
– 1 tube works in Finland producing sections and profiles
– 1 tube works in Sweden producing line pipes and structural hollow sections
– Also Hämeenlinna and Borlänge sites have tube production
Key customer segments for steel business
Heavy transport
Automotive
Construction machinery
Construction
Material handling
Energy
Service centers
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Strong product brands
Structural Protection Automotive Wear Color-coated Engineering and tooling
Joint product brand portfolio for the new SSAB will be ready at the beginning of 2015
Wear services – Products and applications
Products and applications for the wear market and aftermarket
“One stop shop” for Wear Services within, e.g. infrastructure and recycling
Strengthen presence within the mining sector
By expanding our offering, we become a more complete supplier
With focused resources and work methods we work closely to the end-user
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Tibnor – Nordic Steel Distribution business
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Strategic focus areas for Tibnor Grow home market leadership
– Growth in standard and special steels – Expand value-added services
Establish one true Nordic set-up
– Specialization and optimization of assets and flows across countries
– Expand collaboration with SSAB Europe and SSAB Special Steels
Expand distribution offering in the Nordics
– Expand multi-metal product and processing services offering
– Increase distribution margin through: • Realization of synergies in assets, purchasing and SG&A* • Growth of multi-metal offering in all countries • Focusing on value-added distribution
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Strong combined set-up of processing sites for SSAB products
– Value added services processing sites for plate and carbon steel
– 2 value added services processing sites for tubes
Leading Nordic multi-metal distribution division
Ruukki Construction
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Xxx
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Strategic focus areas for the construction business Rapid growth and role change in roofing
– Build and roll-out replicable business model – Expand distribution and installation to get closer to
consumers
Run systematic path to energy-efficient and functional envelopes
– Differentiate business focusing on energy-efficient and functional products
– Focus on fewer market segments and growth within them
From tailored towards modular concept buildings – Step change in commercial and operational project
management excellence – Develop repeatable modular solutions
Building a major European construction business
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2013 Plannja Ruukki Combined
Employees 340 3,200 3,500 Manufacturing sites 4 12 16
Strong product portfolio under Ruukki and Plannja brands
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PROFILES ROOF PRODUCTS STEEL STRUCTURES PANELS
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