Sponsorship PAcket 2013

SUPPORT EDUCATION, CULTURE & CREATIVITY!

Would you like to help to foster and promote

creative arts and business in the community?

Would you partner with education to promote the good in this community

and encourage more events that boost the reputation of all that is good?

We realize that you are often bombarded with requests for support and, as the economic times have hit

many businesses, in education, it is the career programs that suffer most. Unfortunately, it is also those

career programs that benefit a community’s economy and its ability to rebound and grow from

economic hardship. In education, these are also the programs that are often the most misunderstood.

The Fashion Program boasts one of San Joaquin Delta College’s most successful programs, but also one

of its least funded. Therefore, it has been left to the students to raise funds for their own academic

activities, including field trips, special events, fashion shows and even the program’s marketing and

outreach. And, it is up to those who care about the program to reach out for assistance to keep it

thriving on the Delta College campus!

We manage to do a LOT with very little! The Fashion Program is incredibly successful, preparing students

for realistic and successful careers in the fashion industry and it is reflected in the success of its students

who have graduated and are now doing amazing things!. The program has grown over the past twenty

years into a model program for the community college system. Delta’s Fashion Program has had great

success in the past twenty years and has produced some incredible success stories! Stockton can be

proud of the fact that such a thriving and respected program exists in its community.

Many businesses will turn us down for a variety of reasons. But, consider that the Fashion Program

receives the least amount of funding at the college and all of the marketing (including this sponsorship

packet) and all of the program development is done by one faculty and a team of students. Any

support you might be able to offer would be welcome with sincere gratitude.


A FEW SUCCESS STORIES

Riley John-Donnell, who came to the Fashion Program after graduating with a Fine Arts Degree

from UOP and who went on to start the highly successful Surface Magazine in San Francisco. He

also partnered with the founders of N.I.C.E. Collective (a successful men’s wear brand in San

Francisco) and assisted them with repositioning their brand in the market. Riley has also been a key

advocate to the birth of the PRIDE center in Stockton, assisting in raising funds so it can become a

vital part of the social and ethical community of Stockton. He was one of a few hundred specially

invited guests to the White House by President Obama to the LGBT Pride Month celebration.

Billy Hutchinson is currently the manager of the exclusive San Francisco retail

store, Gump’s and is a successful entrepreneur with his own line of stationary and porcelain

tableware. Billy has been featured on numerous style blogs and in print magazines like The

Bold Italic, 7 x 7 Magazine, Couture Chocolate and others. He is also a featured brand on

Gump’s web site and in the store. He also teaches hand lettering and calligraphy at

Friends of the Book in San Francisco.

Jennavave Barber has a thriving career as a fashion designer in New York for several highly respected brands

including Calvin Klein, Ellen Tracy and Guess and now freelances in Europe while working as a Technical Design

Instructor and Fashion Design Program Administrator at IED Moda in Milan Italy.

Jennifer Rocha moved to New York to work for Banana Republic in product

development, moved on the Tory Burch in Production and Design and is now the

Production Coordinator for Alexander Wang.

Nancy De Los Reyes is a visual designer for Papyrus with her BA in Fashion Design from

Academy of Art, has her own fashion line and was described as one of the top 5

designers to watch in 7 X & Magazine.

Ceazar Cabreros graduated from FIT in 2012 and is a freelance designer for Bibhu

Mohapatra, after a successful design year with Yigal Azroüel in NYC. His design for Bibhu

in February 2013 was deemed on of the 16th Prettiest Dresses from Fashion Week!


Mark Eric Rodriguez is an Assistant Designer at Monique Lhuillier in New York, while also teaching design at FIT,

where he attended after Delta and UOP. He received FIT’s Film Noir Graduation Exhibition Critic’s Choice

Award in Eveningwear in 2011 and his design was featured throughout NY retail. He is a nationally-recognized

design talent after becoming one of the top 10 chosen in the Adrianna Papell evening wear design

competition.

Uduak Oduok is an attorney in Sacramento, specializing in entertainment and fashion law.

After Delta, she went on to create a powerful online media group called Ladybrille and then

combined her fashion and legal education to start up her own legal firm to protect the

creativity of designers and artists.

Naomi Rivera, graduated from CCA in Textile Design, went to NY to work with Donna Karan and ThreeAsfour,

and now owns her own design studio in the East Bay, designing fabrics for a variety of designers.

Natalie Minori Sconce graduated from Delta’s Fashion Program and is now back teaching for us. She teaches

the Collection Design Class that is the substance of the end-of-the-year show. As a student she was in the very

first Collection Design Class and now is a mentor to new designers. She has a brilliant career, showing her own

designs in SF Fashion Week and Sac Fashion Week and has had her designs photographed in numerous

publications.

Tammy Krause is the Visual Director for Diesel in Northern California, Christina Her is a manager with Express,

Jane Nguyen is the Head Designer with Sincerely Rose, Kayla Taylor is a manager with Macy’s, Jennifer Kelso is

in Product Development with 5.11 Tactical watches, Amy Sieffert is the owner/operator at Something Borrowed,

Amanda Herriford is with the Australian Geographic Shop in Melbourne,

Our students are currently employed with a variety of retailers and manufacturers: Royal Robbins, Hugo Boss,

Ralph Lauren, Anthropologie, BCBG, Macy’s, Deisel, Disney, Express, Bath & Body, Victoria’s Secret and more,

and some are freelance designers and visual merchandisers working for a variety of fashion companies and

brands!


WE GIVE BACK

The Fashion Program is intimately connected with the fashion industry in a number of ways and work

to bring those connection to San Joaquin County through a variety of events, one of which is our

annual Meet the Fashion Industry Insiders, bringing influential industry professionals to the college to

share their insights with our students and to network with the community.

The program partners with non-profit philanthropic groups like the American Heart Association and

the American Cancer Society, raising funds and awareness through a variety of projects: Lee Denim

Day, the American Cancer Society Discovery Shop, Go Red for Women Campaign.

The partnerships are also extended to local businesses and organizations by offering interns to work

and train for jobs, assistance and student help with events and shows and special assistance with

marketing and event production.

Please consider partnering with us and support our community events. We know you receive requests

from other organizations and we would graciously appreciate any support you choose to provide.


The Collection Design Show is in its 5th year. We keep it fresh and exciting by

moving locations, creating a different vibe with each environment and using

local talent and discovering new talent. Our shows have attracted as large an

audience as 1000 people in an outdoor showcase under the stars, to an

intimate and exclusive 200-person event, with wine and appetizers and swag

bags that rivaled the best NY show,

The show features the amazing design talent of the students in the Collection

Design class and the organizational and marketing skills of the students in the

Fashion Event class. The show is produced entirely by students with the direction

and guidance of Leslie Asfour, who has spent the last twenty years developing

and building the program and this event. It is a synthesis of designers, models,

videographers, photographers, bloggers, and student who volunteer their time

and energy to make the show exciting, relevant, high-quality and one that is

highly anticipated each year.

The Collection Design students spend 12 weeks designing and producing their

collection of at least 6 looks, constructing all of the garments from scratch and

fitting them to their models. The Event Production class works during those same

weeks, recruiting models and holding workshops and rehearsals for the models,

designing, producing and distributing all of the marketing for the show and

coordinating every aspect from start to finish.

They are also responsible for securing show sponsors to help offset the cost, as

the college does not provide for this event or any in the department. We do,

however, have an amazingly supportive community and industry and we’d love

to welcome you as a part of that community we call “Friends of Fashion.”

2013 Designer Collections Show


VENUE:

ATHERTON AUDITORIUM

Warren Atherton Auditorium is a 1,456-seat theatre with a 60-foot proscenium and full grid system.

Included this year is the Red Dress Design Challenge where students have been

challenged to design a red dress in honor of the American Heart Association’s Go Red

for Women campaign. To help raise awareness for heart disease, students will be

designing red dresses with survivors of heart disease as their “muses.” The dresses will be

integrated into the fashion show in its own segment dedicated to honor the hard work

of the volunteers of the American Heart Association.

COLLECTION DESIGN FASHION SHOW

Friday, May 10, 2013 at 7:00 pm at Warren Atherton Auditorium, San Joaquin

Delta College features Eleven Student Design Collections and the entrants in

the Red Dress Design Competition for the American Heart Association Go Red

Campaign, with over 90 models, hair and makeup stylists, photographers,

videographers and event producers.

VIP “FRIENDS OF FASHION” RECEPTION

Friday, May 10, 2013 at 5:00 pm at Warren Atherton Auditorium, San Joaquin

Delta College is a by-invitation VIP reception featuring wine from sponsors,

appetizers from the Culinary Arts Program and deserts from the Baking and

Pastry Program

VENUE: ATHERTON AUDITORIUM

The theater at Delta College holds nearly 1400 people. We anticipate at least

1000 attendees for this particular show. The theater has one of the largest

stages in California – it is Broadway show size. It also boasts a giant screen, 40’

tall that will be used to view the show up close with a live feed, as well as the

preshow and post show advertisements from our supporters.

AUDIENCE

The show attracts fashion industry professionals, community leaders, business

owners and professionals, students and their parents and a wide-range of

fashion enthusiasts who are highly motivated purchasers of lifestyle and

fashionable consumer goods and services.

OTHERS INVOLVED

The show is a collaboration between the students in the classes, as well as local

business owners and professionals, from hair and makeup stylists,

photographers, videographers, wine brands, and the Culinary Arts Program at

Delta.


VENUE:

ATHERTON AUDITORIUM

Warren Atherton Auditorium is a 1,456-seat theatre with a 60-foot proscenium and full grid system.

Comfortable floor, loge, and balcony seating with great stage views

Wheelchair seats on the main floor

Restrooms at lobby level that are wheelchair accessible

Listening devices for the hearing-impaired

Concessions in outdoor courtyard

Accessible parking

Home to the Stockton Symphony


About the Fashion Program

The Fashion Program is dedicated to giving students the most current and relevant

education in Fashion so they will be successful in their career goals. Our students

range from recent high school graduates to single mothers and students returning to

college to make a career change. We are dedicated to providing all of our students

with real-world experiences and introducing them to leaders in the business and

networks to help them with their goals!

Our innovative experiences include our Meet the Industry Insiders Event, which we

produce every September, bringing to Stockton fashion industry leaders from New

York, Los Angeles and San Francisco. These insiders have lucrative and impressive

networks that they share with the students.

We work hard to bring culture, art and fashion to Stockton with events like the movie

premier of “Valentino, the Last Emperor,” with a live Q & A with the film’s director,

Matt Tyrnauer. The film was the centerpiece film in the San Joaquin International Film

Festival.

Our students are involved in local events like Lincoln Center’s Bridal Fair, the March of

Dimes March for Babies, the Heart Association Heart Walk, and exclusive events with

Soolip (Los Angeles) assisting in the production of A Soolip Wedding.

They also intern with local retailers and companies like Royal Robbins, Maxine’s Bridal,

Target, American Cancer Society Discovery Shop, Anthropologie, Sacramento

Fashion Week, Apricot Lane, Pac Sun, San Joaquin Woman Magazine, HT Homes,

Crazy Eight, Lincoln Center Marketing, and more.

With the lack of financial support and resources for the program force students to do

their own fundraising for field trips and learning experiences. The students who seek

extra experiences and learning opportunities join the Fashion Club. Through the club,

the students have been able to travel to meet with professionals in the fashion

industry in San Francisco, at MAGIC Apparel Market in Las Vegas, in New York, and in

Paris and London.


In the Press

The Fashion Program has received great support from the media and press and the program’s events have

been widely covered in the media, including local print publications to local television and news shows.

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ABOUT DELTA COLLEGE – STUDENT DEMOGRAPHICS

San Joaquin Delta College is the successor of the Stockton Junior College that formed in 1935. The success of the

operation was so notable that the College of the Pacific, now University of the Pacific, abandoned freshmen and

sophomore instruction in 1936, bequeathing all instruction to the junior college.

The two institutions shared facilities through World War II, when the junior college added another unique, although

temporary, feature: running an aviation school in Nevada.

Stockton Junior College became Stockton College in 1948, with the total student body at just under 2,000. The

physical change was even more evident, with classes being moved to a 43-acre site just south of College of the

Pacific. The educational pattern also changed, as the Stockton School System restructured into six years of

elementary instruction, four of junior high, and four combining the junior and senior years of high school with the

freshman and sophomore years of college.

The college's vision is the faculty, staff, and students of San Joaquin Delta College envision a community of learners

who pursue and achieve ever higher educational goals, commit themselves passionately to life-long learning, and

fully appreciate the diverse and dynamic world around them.

WHO ARE THE STUDENTS AT DELTA?


2013 Show Sponsorship Opportunities SJDC Fashion Program’s Collection Design Show presents a unique opportunity to reach an affluent,

sophisticated, trendsetting and fashion-conscious consumer audience in the Central Valley. Opportunities are available for companies in all industries who are excited to support culture and the

arts in Stockton, as well as unique and important educational endeavors!

We strive to provide our sponsors with mutually benefiting opportunities to create brand awareness and reach

through consistently branded marketing and media. Our branded programs and media are well known and

considered in the industry to be on par with the high-end fashion publications in the U.S.

We are proud to have had continued support of local and national businesses and supporters for this show and

for our other events throughout the year.

As a sponsor, you will have an opportunity to:

• Be part of a highly publicized community event

• Utilize a unique and innovative promotional platform

• Align your brand with some of the top local and regional brands

• Expand your brand’s reach through our expansive marketing demographic

• Gain valuable insight into the needs and wants of an early-adopting market segment

• Cultivate profitable relationships through direct interaction with customers

• Benefit from press coverage, prominent name and product placement, and promotional efforts

• Solicit opportunities to potential customers through vendor booths and VIP events

• Gain a tax deduction for your donation/sponsorship – The Fashion Program is a not-for-profit 501 C-3

• Take pride in supporting community and education and promoting the arts in education

• Enjoy a fashion experience you will remember – complimentary tickets as outlined in the sponsorship

levels

• Garner our appreciation!


FRIENDS OF FASHION SPONSORSHIPS YOUR SPONSORSHIP BENEFITS:

Students and their education

Costs of experiences not provided by the college’s budget:

Field trips, special events, fashion shows, fashion industry networking opportunities for students

YOUR SPONSORSHIP DOES NOT BENEFIT:

Administrative costs and salaries

Frivolous costs of parties, entertainment, travel

Costs that do not directly benefit the students in the Fashion Program

PAST SPONSORS AND PROGRAM SUPPORTERS INCLUDE: A.G. Spanos Companies Cortopassi Family Foundation Lincoln Center Weibel Family Vineyards Gary Longs Jewelers K & T Lights Speed Dry Carpet Cleaning Peet’s Coffee RGR Garment Restoration Theadora Boutique Gnekow Family Winery Macshot20 Photography Northwest AV Services Rubio’s Fresh Mexian Grill Upstart Photography Izze Drinks Nero Drinks Berlin Photography Camera Science Sacramento Fashion Week Papapavlo’s Mediterranean Bistro Salon Da-‐V Flair Boutique Best Wishes Salon Avanti Classic Party Rentals Edible Arrangements Crocker Art Museum

MagicSenses Soaps and Lotions AMC Theaters Waste Management Patterson Starbuck’s Dillard’s SoyJoy Monster Drinks Salon Da-‐V, David Allejo Sierra Supply and Printing Bella Luna Lainey Rays Avon KatieLynn Caroll Murals and Artwork Stockton Ports Baseball Stockton Thunder Gold Star Beauty Browtique Scentsy New York Diamonds PD Nail Salon Minnie & Myrna’s Pomegranate Delight Apex Investigations Marilyn Lounsbury Massage Rocky Mountain Chocolate Factory Elephant Bar John & Muriel Scarlata, Tupperware Avenue Salon

Gluskins In-‐Shape Lylif Country Catering Eco Chic Salon California Rock and Ready Mix Bellisima Boutique Revo Denim Apricot Lane Boutique Cocoro Japanese Bistro Soolip -‐ Wanda Wen A Soolip Wedding Gump’s San Joaquin Women Magazine Big Monkey Group, Sean Crary Stockton Thunder Stockton Ports Klinker Brink Winery Michael David Winery Rubio’s Fresh Mexican Grill PGM Pro Dress Forms Edible Arrangements Berlin Photography City Girl Pret, Two Plus Two The Ave on the Mile The Haggin Museum The Croker Museum

2013 Show Sponsorship Opportunities


You can support our events in a number of different ways –

1. Monetary sponsorship of any denomination (make checks payable to the Fashion Foundation)

2. Raffle gift 3. Swag bag goodies

MONETARY DONATION OR SPONSORSHIP:

Your generous donation would benefit the program in a number of ways:

• Support the costs of the show, and other important events in the program

• Provide scholarships to fashion students

• Provide Field trips to fashion industry centers

• Provide students with exceptional learning opportunities

• Keeps vital programs alive that benefit the community and its economy

• Celebrates creativity and business, student success and achievement

VIP SWAG BAG DONATIONS:

Your generous donations would be received by the select VIPs, DONORS AND

SUPPORTERS of the Fashion Program. W are looking for any donations that you would

deem acceptable with a minimum of 50-100 items including:

• Cosmetics

• Product Samples

• Gift cards

RAFFLE GIFTS:

• Product or gift card of any size or value




Your Name:

Company Name:

Address:

City: State: Zip:

Phone:( ) Email:

DONATION OF MERCHANDISE, GIFT CERTIFICATES OR GIFT CARDS:

Merchandise or Gift Certificate/Card for the RAFFLE: Estimate Value: $

Merchandise for the SWAG BAGS for the Fashion Show: Estimate Value: $

SPONSORSHIPS:

SCHOLARSHIP FUND in the amount of $____________________

Sponsoring the Fashion Show the program and show in the amount of $____________________

The Event is Friday May 10, 2013.

Please send in all Sponsorship Donations in by April 19, 2013

I’m unable to assist the Fashion Program with this event, but would like to support future events.

Please contact me for other ways in which I can support.

Please return this form to:

Leslie Asfour

Fashion Merchandising and Marketing

San Joaquin Delta College

5151 Pacific Avenue, Box 142, Stockton, CA 95207

Please email Leslie at [email protected] or call Leslie at 209.954.5573 if you have any additional questions. Your donation is Tax Deductible. San Joaquin Delta College’s Tax ID Number is: 94-1044400


DONATION RECEIPT

THANK YOU FOR YOUR DONATION AND FOR SUPPORTING

THE FASHION PROGRAM AT SAN JOAQUIN DELTA COLLEGE.

Please keep this receipt for your donation to The Fashion Program form for your tax purposes.

The Fashion Program is a not-for-profit entity and is tax exempt under Section 501 (c) (3) of the Internal Revenue

Code.

TAX RECORD FORM: Federal law provides that clothing and household goods must be in “good used condition

or better“ for

tax deductions. All values are assigned by the donor. Please keep this signed form as your donation record.

List the value of the merchandise or amount donated.

This receipt acknowledges the donation made on (DATE) _____________________________ of 2013 in

the form of

Cash or Merchandise in the amount of: $ (Fair Market Value).

DONOR NAME:

DONOR COMPANY (If applicable):

DONATION MADE TO:

FASHION FOUNDATION

SAN JOAQUIN DELTA COLLEGE

5151 Pacific Avenue, Box 142

San Joaquin Delta College

Tax ID # 94-1044400

Sponsorship PAcket 2013

Documents

Sponsorship PAcket 2013