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Page 1: Presentación Qualcomm evento Movilidad en la empresa española
Page 2: Presentación Qualcomm evento Movilidad en la empresa española

Qualcomm is a leader in the Mobile revolution.

>11+ billion chips shipped to date

100manufacturers shipping with Snapdragon

1000*devices announced or commercially available

*Includes Qualcomm reference design

Page 3: Presentación Qualcomm evento Movilidad en la empresa española

KEY INDUSTRY TRENDS DRIVING INNOVATION

Redefiningcomputing

The 1000x data challenge

Digital 6th sense

Page 4: Presentación Qualcomm evento Movilidad en la empresa española

Mobile is the largest technology platform in history

~6.7 BillionWorldwide mobile connections

~80 BillionDownloads of mobile apps 2013

~1.2 Billion3G/4G connection in emerging

regions

>1 MillionNew smartphone users per day

Page 5: Presentación Qualcomm evento Movilidad en la empresa española

People use their Smartphones more than ever before

6.2Hours

3Months

6.2 hours equals 3 months in a year

25%of our life

It is a huge time

Source: : Qualcomm Supporting Market Research and User Experience Research Data

24% Smartphone owners and

intenders average smartphone usage

Page 6: Presentación Qualcomm evento Movilidad en la empresa española

Our most important device

Source: Google Mobile Planet Survey, May 2011. Survey respondents are smartphone owners.

3/5+use smartphone for gaming

>60%use smartphone to look up directions

1/2+use smartphone to provide answers

Page 7: Presentación Qualcomm evento Movilidad en la empresa española

Mobile device trend – Higher hardware specifications

2100mAh

3100mAh

First 1GHzSingle Core

7x27ASingle Core

Q4 2011

Dual Core

8x25Dual Core

Q2 20128x30

Dual Kraits

Q1 2013

8x25QQuad Core

First Quad Core

Newest Quad Core

8x26Quad Core

Q3 2013

Always OnAlways ConnectedAlways Running Apps

Page 8: Presentación Qualcomm evento Movilidad en la empresa española

Mobile device trend – more functions

Emails, Web SurfingCamera Apps and Video recorderMultimedia apps (Video Playback and Streaming, Music, eReader, …)Social Networking (Twitter, Facebook, Tuenti…) Maps and NavigationGaming

Phone calls and SMS

Page 9: Presentación Qualcomm evento Movilidad en la empresa española

The PC EraCPU-centric approach

Industry is shifting to mobile architecture

The Mobile Era

Integrated technology

Page 10: Presentación Qualcomm evento Movilidad en la empresa española

People demand a lot from their smartphones

VoiceText

Email/Calendar

Shopp

ing

News/Entertain

ment

Apps Video

Movies Photography

Internet

access

Social networ

king

Maps

Page 11: Presentación Qualcomm evento Movilidad en la empresa española

Everything INTO a single chipEach Snapdragon processor is a system of dedicated engines that work together to deliver unbeatable performance and power-efficiency.

@2013 Qualcomm Technologies, Inc. All rights reserved

CPUCentral Processing Unit

Overall processing speed

GPUGraphics Processing Unit

Fast, responsive graphics 

DSPDigital Signal Processor

Crystal clear voice calls

Connectivity

Fast downloads, uploads and navigation

Multimedia Smooth video and clear audio

Sensors Keep your phone ready to go

Camera High resolution photos and video

Display For high-resolution screen images

Navigation GPS for accurate location

Page 12: Presentación Qualcomm evento Movilidad en la empresa española

Designed for long battery life

The system-in-a-chip design performs tasks extremely fast, using only the parts of the processor required for the task at hand.

It the quickly returns to a state of low power consumption, greatly extending battery life.

Unbeatable performance and power-efficiency.

Page 13: Presentación Qualcomm evento Movilidad en la empresa española

Snapdragon thermal advantage

0 Minutes 5 Minutes 25 Minutes

S4MSM896

0

S3MSM8660

Competitor S4MSM896

0

S3MSM8660

Competitor S4MSM896

0

S3MSM8660

Competitor

Source: Qualcomm data. Running CPU-centric benchmark Dhrystone. Case temperature limit is 45°C

Page 14: Presentación Qualcomm evento Movilidad en la empresa española

Lighting

Multimedia

Security

Smartphones will help provide a Digital 6th Sense

InsideTemperature Sync To Cloud Friends

Watching

Fitness

Page 15: Presentación Qualcomm evento Movilidad en la empresa española

“If you have a smartphone

chances are pretty good that

it’s powered by one of

Qualcomm’s Snapdragon

chipsets”

-TechCrunch

“If you have a smartphone

chances are pretty good that

it’s powered by one of

Qualcomm’s Snapdragon

chipsets”

-TechCrunch

Source: : TechCruch, 08/2011

Page 16: Presentación Qualcomm evento Movilidad en la empresa española

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