BRINGING DIVERSITY TO INDIANAPOLISBRINGING DIVERSITY TO INDIANAPOLIS

RICKIE CLARK, CHIEF EDITORRICKIE CLARK, CHIEF EDITOR

Mr. Rickie Clark has over 40 years experience in the media and publication industry. In 2003, Mr. Clark was owner and Chief Editor of Indiana Minority Business Magazine, Mr. Clark grew the publication to become the state’s leading publication focused on business, lifestyle, and diversity. IMBM’s was committed to publishing a highly informative, yet entertaining publication that’s focused of all minorities. It reached diverse populations and those interested in the importance of diversity. IMBM was acquired in May, 2007 by Indianapolis Recorder Newspaper. After negotiating the successful merger with The Indianapolis Recorder, Mr. Clark decided to launch out on his own again to create Diversity Focus Today.

Diversity Focus Today is solely devoted to the support and educational resources needed to compete in today's rapidly changing world. With the increasing globalization of world resources and economies and with more and more interaction between people from around the world whether in the workplace, your neighborhood or visiting another country, simply acknowledging the cultural differences while recognizing the value of the differences is a must.

Diversity Focus Today is all inclusive for being the total news source for all nine (9) major diversity groups.

Indianapolis (and surrounding counties) total population: 6,583,802

DIVERSITY GROUPPERCENTAGE OF TOTAL

POPULATION

Women 51.6

African Americans 25.4

Disabled 23.6

Seniors 22.7 (65+)

Veterans 15

Hispanics 9.9

Asians 9.8

Native Americans 3.2LGBT 1.1

An additional critical demographic includes the “Baby Boomers” (aged 44 to 62). This large population

consists of 34.9% of greater Indianapolis and surrounding counties.

Eight in ten boomers, in a recent survey conducted by a National statistic gathering organization, identified

themselves as having “big buying power”, four in ten said they feel ignored by advertisers.

“The research shows that at a time of ever gloomier economic forecasts, this is a group that needs to be

reached out to, as it represents tremendous potential for growth,” John Wright, Senior VP of Public Affairs at Ipsos

Reid, said in a news release.

Diversity Focus Today is a Monthly publication Print distribution is 25,000 The Magazine is distributed to:

Corporations Retail Outlets Schools, Colleges & Universities Libraries News-stands throughout Greater Indianapolis

The E-Edition is available on www.diversityfocustoday.com Website Sponsors:

Avant and Company Fifth Third Bank Crowe IT Citizens Gas Excellent Funeral Products The Street Language and Bullying Dictionary IU Health

RICKIE CLARKRICKIE CLARKEDITOR-IN-CHIEFEDITOR-IN-CHIEF

JEANA OUATTARA, JEANA OUATTARA, GRAPHIC DESIGN ARTISTGRAPHIC DESIGN ARTIST

RICH CROW, IT DIRECTOR & RICH CROW, IT DIRECTOR & WEBMASTERWEBMASTER

CISSI SHERLOCK, CISSI SHERLOCK, ACCOUNT EXECUTIVE & ACCOUNT EXECUTIVE & CONTRIBUTING WRITERCONTRIBUTING WRITER

CATHY HOLLOWAY HILLCATHY HOLLOWAY HILLSENIOR WRITERSENIOR WRITER

DENISE DENISE PETTYPETTYACCOUNT ACCOUNT EXECEXEC

ALL ADS ARE COLOR AND 300 DPIALL ADS ARE COLOR AND 300 DPIAD SIZEAD SIZE RATERATE

Full Page $1,200

2/3 Page $1,000

½ Page $ 750

1/3 Page $ 500

¼ Page $ 350

Back Cover $2,600

Inside Front Cover $2,000

Inside Back Cover $3,200

Center Spread $2,800

Small Business Ad $ 75

ALL ADS ARE COLOR AND 300 DPIALL ADS ARE COLOR AND 300 DPI BANNER ADS BANNER ADS RATERATE

Front Page $ 800

Other Pages $ 400

CLASSIFIEDSCLASSIFIEDS ORDER OF SERVICEORDER OF SERVICE

$ .50 per letter Begin at $35 and up

WEB RATESWEB RATES E-MAIL BLASTSE-MAIL BLASTS

Small Ad $35 Weekly

Large Ad $70 Weekly

ADVERTORIALSADVERTORIALS

Full Page $1,500

E-MAIL BLASTS: QUOTE AVAILABLE UPON E-MAIL BLASTS: QUOTE AVAILABLE UPON REQUESTREQUEST

BENEFITS FOR ADVERTISING WITH DIVERSITY FOCUS TODAY: Reach multiple diverse large target audiences Flexible and affordable ad offerings Unlimited ad exposure (readers can see it numerous times) Quick turnaround High quality, full color images