Léonie Watson, Director of Accessibility and Web Development
Delivering Digital Accessibility
What is digital accessibility?
Digital accessibility is…
Something for everyone, not everything for everybody.
What does digital
accessibility encompass?
Digital accessibility encompasses... Websites, intranets and web
applications;
Native and web apps;
Email, multimedia and social networking.
Why is digital accessibility important?
Digital accessibility is important because... It contributes to great user
experiences;
It supports your organisations goals.
What impact does digital accessibility
have?
Accessibility improves SEO
Accessibility minimises legal risk
Accessibility is good for reaching people
Accessibility feels good
How is digital accessibility measured?
Web accessibility guidelines
Applying WCAG principles
How is digital accessibility achieved?
Digital accessibility is achieved by... Planning;
Implementing;
Maintaining.
Digital accessibility
planning
BS8878 Web Accessibility Code of Practice
BS8878 Responsibility Identify a person within your
organisation who has responsibility for web accessibility.
BS8878 Organisational policy Create a web accessibility policy for
your organisation, and make everyone aware of it.
BS8878 Web product policies For each web product your
organisation is responsible for, create a web accessibility policy that documents your choices.
BS8878 Web product steps BS8878 includes 16 steps that
should be documented in your web product accessibility policy;
Steps include defining requirements, choosing technologies, and testing with people with disabilities.
Digital accessibility
implementation
Find the knowledge If your team doesn't have much
accessibility experience, identify sources of knowledge you can draw on.
Test, test, and test again
Experience, experience, and experience again
Digital accessibility maintenance
Accessibility isn't just for launch
