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Page 1: Cdsc July 09
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• $1+ billion in assets• $2+ billion in loans• 40 locations• $110+ million in community investments

America’s Largest America’s Largest Rural Rural

Development Development BankBank

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MissionMissionSouthern Bancorp is a bank holding company Southern Bancorp is a bank holding company

committed to helping transform rural economies by committed to helping transform rural economies by creating new trends of investment in people, jobs, creating new trends of investment in people, jobs,

businesses and property.businesses and property.

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Mississippi River Delta: America’s Poorest Mississippi River Delta: America’s Poorest RegionRegion

• 25% + poverty rates and child 25% + poverty rates and child povertypoverty• 45% + child poverty rate45% + child poverty rate• 40% + high school dropout rates40% + high school dropout rates• 10% + unemployment10% + unemployment

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Model

Southern Bancorp Community BanksSouthern Bancorp Community Banks

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• Strategic planning processStrategic planning process• Middle-outMiddle-out• 300 residents participated300 residents participated• 500 meetings held over 18-500 meetings held over 18-monthsmonths• Ongoing engagementOngoing engagement

Strategic Planning Process

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• Promoting equality among all residents• Building strong leadership• Advancing economic development• Preserving cultural history and natural resources• Supporting education and quality healthcare

Strategic Community Planning – Vision and Plan

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OutcomesOutcomesPhillips County, ArkansasPhillips County, Arkansas

• 1,0001,000 people’s lives changed people’s lives changed• 144,000144,000 people impacted people impacted• Over Over $70,000,000 $70,000,000 leveragedleveraged

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Education – KIPP Delta

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Education – Traditional Public Schools

Scores in traditional public schools increased by 8% in Scores in traditional public schools increased by 8% in one yearone year

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Connecting the Dots - Education

Parental Parental InvolvemenInvolvemen

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Core Core KnowledgeKnowledge

Master Master TeacherTeacher

Teacher Teacher HousingHousing

Teach for Teach for ArkansasArkansas

LEADLEAD

School School TurnaroundTurnaround

Pay Pay Incentives Incentives

for for TeachersTeachers

Education Education ConsultantConsultant

KIPPKIPP

KIPP KIPP ExpansioExpansio

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Phillips Phillips County County

ChallengeChallenge

LEAD LEAD ExpansionExpansion

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Leadership Development

500 member Boys and Girls Club of Phillips County 500 member Boys and Girls Club of Phillips County openedopened

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Economic Development

40 million gallon per year biodiesel 40 million gallon per year biodiesel facility builtfacility built

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Economic Development

Sweet potato storage facility Sweet potato storage facility openedopened

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Economic Development - Tourism

• New downtown businesses opened, including canoe New downtown businesses opened, including canoe rentalrental• Downtown Master Plan completedDowntown Master Plan completed• Civil War tourism plan completedCivil War tourism plan completed

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Economic Development - Tourism

KIPP KIPP ExpansionExpansion

Cleburne Cleburne HotelHotel

Court Court SquareSquare

Brownfield Brownfield SitesSites

CentenniaCentennial Churchl Church

Jefferson Jefferson SchoolSchool

Old Old Helena Helena High High

SchoolSchool

Nicholas Nicholas HotelHotel

River River ParkPark

New New LibraryLibrary

Civil War Civil War TourismTourism

Shops & Shops & RestaurantsRestaurants

Buck IslandBuck Island

Levee Walk Levee Walk & Trails& Trails

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Economic Development – Family Assets

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Housing

• 300+ properties cleaned up; 600+ cars 300+ properties cleaned up; 600+ cars removedremoved• Revolving loan fund for downtown Revolving loan fund for downtown establishedestablished

Before After

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Housing

• 20-unit high quality housing 20-unit high quality housing developmentdevelopment• 100% occupancy since opening in 100% occupancy since opening in 20072007

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Thank You!Thank You!